Website Design & Management in Rochester, MN That Drives Real Business Growth

NexGen Marketing is a website design and digital marketing company in Rochester, MN specializing in high-performing websites for local businesses.

Welcome To NexGen

We build and manage websites that generate leads — with SEO and Google Ads available to help your business grow even further.

NexGen Marketing is a website design and digital marketing company in Rochester, MN specializing in high-performing websites for local businesses. We build and manage websites that generate leads — with SEO and Google Ads available to help your business grow even further.

Built for Local Businesses That Need More Than Just a Website

Built for Local Businesses That Need More Than Just a Website

At NexGen Marketing, we build and manage websites that help your business grow. Our web design services in Rochester, MN are built to generate leads, combining fast performance, mobile optimization, and conversion-focused design. We also provide ongoing website management services to keep your site performing at its best over time. Since 2011, we’ve helped over 250 businesses create high-performing websites and continue to manage and improve them for long-term results.

Custom website design displayed on a desktop computer for a Rochester, MN business

Custom website design for a Rochester, MN business

Website Design & Digital Marketing Services for Rochester, MN Businesses

We offer website design, hosting, and digital marketing services built specifically for local businesses. Whether you’re starting from scratch or looking to improve your current online presence, our services are designed to help you generate more leads and grow your business.

Website designer building a custom business website on desktop in Rochester, MN

Custom website design focused on lead generation for Rochester, MN businesses.

Website Design & Development

Website designer building a custom business website on desktop in Rochester, MN

Custom website design focused on lead generation for Rochester, MN businesses.

We design and build high-performing websites for businesses that are built to generate leads — not just look good. Our web design services are focused on speed, mobile optimization, and conversion-driven layouts that turn visitors into customers. Every website we create is customized to your business and built to support long-term growth.

  • Custom WordPress website design

  • Conversion-focused layouts that drive leads

  • Mobile-optimized and fast-loading builds

  • Website redesigns to improve performance

Our websites are built specifically for local businesses looking to generate consistent leads online.

Website Management & Hosting

WordPress website management using Avada theme with updates and performance monitoring in Rochester, MN

Ongoing WordPress and Avada website management including updates, security, and performance optimization for Rochester, MN businesses.

Your website should continue working for your business long after it’s launched. We provide ongoing website management and hosting so you don’t have to worry about updates, security, or performance. We manage and maintain WordPress websites built on the Avada theme, hosted on high-performance servers to ensure speed, security, and reliability.

  • Secure, high-performance website hosting

  • Plugin and software updates

  • Ongoing edits and support

  • Performance and uptime monitoring

Our website management services are built for businesses that want a reliable website that continues to generate leads over time.

WordPress website management using Avada theme with updates and performance monitoring in Rochester, MN

Ongoing WordPress and Avada website management including updates, security, and performance optimization for Rochester, MN businesses.

Grow Your Business Further

Once your website foundation is in place, we offer additional services to help you generate more traffic, leads, and long-term growth for your business.

Local SEO Services

Once your website is built, SEO helps your business get found on Google by people searching for your services in Rochester, MN.

• Local SEO strategies
• Google Business Profile optimization
• On-page and technical SEO

Google Ads Management

Generate immediate leads with targeted Google Ads campaigns designed to bring in high-quality traffic and convert visitors into customers.

• Campaign setup and management
• Keyword targeting and optimization
• Conversion tracking and performance monitoring

Why Businesses Choose NexGen Marketing

NexGen Marketing is a website design and digital marketing company based in Rochester, MN that helps businesses generate leads through high-performing websites, SEO, and Google Ads. We started this company after experiencing firsthand how unreliable and frustrating the website design process can be — and we’ve built our business around doing things the right way, with transparency, communication, and long-term support.

Proven Experience Since 2011

We’ve been building websites and helping businesses grow online for over a decade, with a focus on long-term results — not just launching a site and walking away.

250+ Websites Built & Actively Managed

We’ve designed, built, and continue to manage websites for businesses across multiple industries, giving us real-world experience in what works.

Ongoing Support — Not Just a One-Time Build

We don’t disappear after launch. We provide ongoing website management and support to keep your site updated, secure, and performing over time.

No Long-Term Contracts

Our services are simple and flexible, focused on delivering results — not locking you into long-term commitments.

Meet the Owners

NexGen Marketing is locally owned and operated by Bryce and Andrew Wilcox, brothers with over a decade of experience in website design and digital marketing. Since 2011, they’ve helped hundreds of businesses build and manage high-performing websites that generate real results. NexGen Marketing was founded after a frustrating experience with a website provider, which led them to build a company focused on doing things the right way for local businesses. As active members of the Rochester, MN business community, they understand what it takes for local businesses to grow online.

Bryce Wilcox

Co-Owner, NexGen Marketing

Bryce specializes in website design, development, and performance optimization, working directly with clients to build fast, functional websites designed to generate leads.

Andrew Wilcox

Co-Owner, NexGen Marketing

Andrew focuses on strategy, SEO, and helping businesses grow their online presence through long-term website management and digital marketing.

As local business owners and high school hockey coaches in the Rochester area, Bryce and Andrew are committed to supporting the community and helping other local businesses succeed.

Trusted by Local Businesses Across Southeast Minnesota

We’ve built long-term relationships with businesses throughout Rochester, MN and surrounding communities by consistently delivering high-performing websites and reliable ongoing support.

  • Long-term client relationships and ongoing partnerships
  • Consistent monthly website management clients
  • Experience working across a wide range of industries
  • Trusted by local businesses throughout Southeast Minnesota

What Our Clients Say

Real results from real local businesses. Here’s what local businesses in Rochester, MN are saying about working with NexGen Marketing:

I highly recommend NexGen! They have done such a great job with our website design! They have tailored it to exactly what we wanted. & if we need anything updated or changed they make it super easy and they get it done FAST!!! Thank you NexGen!!

Agape Chiropractic

Prior to Bryce at NexGen Marketing, we had a website that was comparable to an 8th grade science project. It lacked professionalism and it reflected poorly on us. Now, we have an incredible website and our SEO just continues to improve! Thank you Bryce and the entire NexGen team for all that you do!

Kalan

Bryce Wilcox at Nexgen has taken my website and business up a huge notch! He’s improved my SEO, driven business to my website, and his rates are more than reasonable! I highly recommend you contact Nexgen!

Vicki

As a small business owner, website support is priceless. I would ABSOLUTELY recommend Nexgen to take care of anyone’s website needs! Their responsiveness, quality of work, and professionalism makes me feel valued and gives me peace of mind. I know we’re in good hands with them!

Sara

Our Process

Our process is designed to keep things simple, efficient, and focused on results. From planning and design to launch and ongoing support, we guide you through every step to ensure your website works for your business.

1. Plan & Strategy

We learn about your business and goals.

2. Build Your Website

We design and develop a high-performing site.

3. Launch & Optimize

We ensure everything is fast, optimized, and ready.

4. Manage & Grow

We continue improving your website and helping you grow.

Our goal is simple — to build and manage a website that consistently generates leads for your business.

Website Design for Local Businesses Across Multiple Industries

We work with a wide range of local businesses, including:

  • Contractors

  • Plumbers & HVAC companies

  • Service-based businesses

  • Small local businesses

  • Professional services

Serving Rochester MN & Surrounding Areas

We proudly serve businesses throughout Rochester, MN and surrounding Southeast Minnesota communities, including:

  • Rochester, MN
  • Byron, MN
  • Kasson, MN
  • Stewartville, MN
  • Oronoco, MN

  • Pine Island, MN
  • Zumbrota, MN

  • Dodge Center, MN

  • Plainview, MN

  • Eyota, MN

Frequently Asked Questions

We’ve answered some of the most common questions local businesses have about website design, SEO, and ongoing website management.

Pricing depends on the size and goals of your project. We offer flexible options for small businesses.

Yes — we specialize in monthly website management, including updates, hosting, and ongoing improvements.

Yes — while we’re based in Rochester, MN, we work with businesses throughout Southeast Minnesota. This includes Byron, Kasson, Stewartville, Pine Island, Oronoco, Zumbrota, Dodge Center, Plainview, Eyota, and surrounding communities. Whether you’re located in Rochester or a nearby town, we provide the same level of service, communication, and ongoing support to help your business grow online.

Yes — we offer SEO and Google Ads services to help drive more traffic and leads.

Not always. We focus on building a strong website first, then layer in SEO as the next step.

Ready to Build a Website That Actually Works?

If your website isn’t generating leads — or you don’t have one yet — it’s time to build something that actually works. We create and manage websites designed to help your business grow and bring in more customers.