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🔵 My article for The Quietus
A follow-up on Chaotic Good, and some overdue music and book recommendations
Apr 16
16
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🔵 Rejecting the race to the bottom
Feb 7, 2025
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🔵 Centralising data ownership for artists and stakeholders
Feb 18, 2025
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🔵 We need subcultures and scenes back - both online and off
Mar 18, 2025
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🔵 Reviewing the "time spent to money earned" ratio for artists
May 22, 2025
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🔵 Music's dirty secrets pt. 2: the bot farms driving fake fan engagement
Fan burner accounts - now operating at scale
Apr 2
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🔵 Primary Wave/Kobalt. Concord/BMG. Which will be the next big consolidation moment?
The bigger companies are merging or selling - but is that a bad thing?
Mar 18
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🔵 Thoughts on the Ninja Tune sale to Concord
The questions we should be asking as an industry now
Mar 13
36
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🔵 "When everyone is super, no one will be"
The rush to layer AI onto everything is underway... and it's exhausting
Mar 11
19
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🔵 Piracy is in rude health in 2026 - and it is all powered by DSPs
If you thought the Anna's Archive leak was bad...
Mar 3
18
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🔵 Updates/followups on recent articles
Comments and feedback from my articles of late
Feb 26
13
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🔵 Death by a thousand bots
The new agentic loop that never stops releasing AI-made music
Feb 25
21
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🔵 Universal/Downtown - a few thoughts now that it's going ahead
The acquisition passes EU regulator scrutiny, but what does it mean for the future?
Feb 17
16
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🔵 Fan burner accounts: music's latest dirty secret
Why these accounts are on the rise, and what that means for where social is headed for artists
Feb 5
27
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Network Notes
A newsletter about the music industry, technology, marketing, and the intersection of all three, brought to you by the strategic marketing agency Motive Unknown.
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