Spotify turns up the price of a Premium membership
Sorry Spotify Premium users, prices are increasing.
Today, the music streaming giant announced that the price of a Premium membership will jump from $9.99 to $10.99 a month. This is its first price increase in 12 years. Not only will the price of a single Premium membership go up, but the cost of a duo membership will increase from $12.99 to $14.99 a month, a family membership from $15.99 to $16.99, and a student membership from $4.99 to $5.99. Prices will also go up similarly internationally.
According to a FAQ about the price increases, subscribers will have a one month grace period before the new prices go into effect.
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"The market landscape has continued to evolve since we launched. So that we can keep innovating, we are changing our Premium prices across a number of markets* around the world," the company said in a press release.
Spotify is the latest of its competitors, which include Apple, Amazon, Tidal, and YouTube Music Premium, to raise the price of a single subscription to $10.99 a month. If you're looking to spend less than that on a music streaming subscription, you're fresh out of luck.
Elena is a tech reporter and the resident Gen Z expert at Mashable. She covers TikTok and digital trends. She recently graduated from UC Berkeley with a BA in American History. Email her at [email protected] or follow her @ecaviar_.
