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MarTech
Breakthrough Awards
Now in its 8th year, the annual MarTech Breakthrough Awards program recognizes today’s most innovative products, solutions, services and companies in the global field of Marketing, Ad & Sales Technology.
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FEATURED 2025 WINNERS

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Best Overall Marketing Analytics Solution

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Best Overall Marketing Automation Platform

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Best AI-Powered Advertising Solution

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Best Marketing Insights Platform

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Best Marketing Automation Platform for Enterprises

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SalesTech Innovation Award

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Best Media Monitoring Solution

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Best Omnichannel Marketing Solution

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Best Overall AdTech Solution

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Best Account Based Marketing Solution

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Best Overall Mobile Marketing Solution

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Best Video Editing Software

MarTech Breakthrough Awards

Marketing automation, predictive analytics and audience intelligence, social media and content marketing tools, creative and design, web and SEM, SalesTech, AdTech and more – Marketing has fundamentally become a technology-powered discipline.

The MarTech industry is helping brands navigate challenging shifts as organizations are forced to dramatically alter how they engage with their audiences, completely transforming the customer journey.

Customer expectations have never been higher and our annual MarTech Breakthrough Award winners showcase standout technologies and services that are revolutionizing how brands exceed these expectations with personalized experiences throughout every customer interaction.

26% of marketers believe that Artificial Intelligence is “the next big thing” in their field

40% of marketers say proving the ROI of their marketing activities is their top marketing challenge

60% of marketers create at least one piece of content each day

Nominate today for a MarTech Breakthrough Award

We are passionate about what marketing can do in a digital world, and we are committed to providing the world’s most comprehensive platform for recognition dedicated to standout MarTech companies and products.

Marketing now plays a vastly more critical role in driving sales and business success than ever before due to its proximity to the customer, and its involvement with their day-to-day lives. With the need to build consumer trust and loyalty—both elements driven by marketing—marketing finds itself firmly at the center of the sales process.

Getting the MarTech stack right is strategic to business success. With a plethora of tools available, how do organizations embark on this journey or course correct or stay ahead of the curve?

The landscape is evolving rapidly, and staying competitive requires a deep understanding of emerging technologies, data-driven decision-making and agile execution.

The MarTech Breakthrough Awards recognize the top companies, technologies and products in the global Advertising, Sales & Marketing Technology industry around the world today.

Our Mission

The mission of the MarTech Breakthrough Awards is to honor excellence and recognize the creativity, hard work and success of companies, technologies and products in the fields of Marketing, Sales and Advertising Technology.

Modern marketers require a broad understanding of the best, most effective ways to reach consumers in the moments that matter. It sounds simple enough, but every year brings new challenges that can derail plans and complicate marketing plans. Consider the current (albeit delayed) changes to online targeting. Or the increased regulations and standards surrounding consumer privacy and data collection. Or the constant need to deliver personalized brand experiences at scale, across an ever-growing mix of channels and devices. There are no shortage of disruptive forces influencing how we engage customers and prospects every day

We understand the challenges facing fast-growth technology companies as well as industry veterans. We know what motivates and excites the investors, partners and customers who support them, and we know you can’t work effectively with any of these groups without BREAKING THROUGH the competition to stand out in these crowded fields of technology.

MarTech Breakthrough is part of the Tech Breakthrough organization, a leading market intelligence and recognition platform for technology leadership and innovation in today’s hottest categories of technology. Tech Breakthrough serves as an objective, indispensable research and advisory partner to more than 1,000 organizations in more than 40 countries — across several major industries and company sizes. Our organization has worked with technology titans such as Intel, Comcast, Qualcomm, Cisco, Sprint, HP, Philips, Quicken, Spotify, Dell, Samsung, Fiserv, Meta, Microsoft and many more industry veterans, as well as groundbreaking startup companies through our public platform for recognition for standout technologies, people and companies.

Industry Recognition

MarTech Breakthrough winners receive well-deserved industry recognition and third-party validation from an independent organization.

The eighth annual MarTech Breakthrough Awards program is now open for nominations and we look forward to another competitive year of the awards program. 

MarTech Breakthrough Award winners will have the opportunity to tout their awards in dozens of impactful ways, from press releases and media relations efforts with key media and journalists, analyst relations, social media channels and  through content marketing efforts, company presentations, sales decks, sales collateral and more!

Award Categories

  • Marketing Automation
  • Marketing Analytics
  • SalesTech
  • RevOps
  • Marketing Performance Management
  • Search Engine Marketing
  • Performance Marketing
  • Social and Content Marketing
  • AdTech
  • Mobile Marketing
  • CTV Advertising
  • Conversion Optimization
  • …and more!

Why Enter the MarTech Breakthrough Awards?

In today’s rapidly evolving marketing technology landscape, standing out from the competition is more critical than ever. The MarTech Breakthrough Awards program offers an unparalleled opportunity to showcase your innovation, gain global recognition and solidify your position as a leader in the marketing, sales and advertising technology industry.

Here’s why participating in the MarTech Breakthrough Awards should be a top priority for your organization:

Establish Your Leadership Position

Winning a MarTech Breakthrough Award highlights your company as a trailblazer in marketing technology innovation. This prestigious recognition demonstrates your commitment to advancing marketing technologies and positions your brand as a leader among peers and competitors.

Gain Industry Recognition

Being selected as a winner validates the quality and uniqueness of your technology, providing third-party endorsement that resonates with marketers, advertisers, sales professionals, agencies and other stakeholders.

Distinguish Yourself in a Crowded Market

With thousands of nominations coming in each year across a wide range of categories, winning a MarTech Breakthrough Award places your organization among the top innovators in the global marketing technology space. Join an elite group of companies shaping the future of marketing, sales, and advertising.

Boost Brand Visibility

Winners benefit from extensive publicity and recognition through MarTech Breakthrough’s marketing channels, communication programs and industry exposure. This increased visibility can help your organization attract new business opportunities, partners, investors and customers while amplifying your brand’s reach.

Attract Top Talent

Winning a MarTech Breakthrough Award positions your organization as a forward-thinking leader, making it more attractive to top-tier professionals in the industry. Showcase your success in recruiting efforts to inspire confidence in prospective team members.

Enhance Your Marketing Arsenal

As a winner, you have the option to leverage the official MarTech Breakthrough Award winner badges and custom content created to support your award win, which can be featured in your marketing materials, website, sales collateral, social media, investor communications and other campaigns. Past winners report significant boosts in customer engagement and brand credibility after leveraging their award status.

Build Credibility with Investors and Clients

A MarTech Breakthrough Award enhances your credibility, helping you gain investor confidence and customer trust. This recognition serves as proof of your dedication to innovation and quality, making it easier to secure funding, win contracts and close deals.

Celebrate Your Team’s Hard Work

Your team’s dedication to developing groundbreaking solutions deserves recognition. Winning a MarTech Breakthrough Award is a powerful way to celebrate their contributions, boost morale, and inspire ongoing innovation.

Benchmark Against the Best

The competition attracts marketing technology companies of all sizes, from startups to leading multinational corporations around the world. Winning demonstrates that your innovation competes on a global scale with some of the most prominent names in the industry.

Join a Community of Innovators

As a MarTech Breakthrough winner, you become part of a global community of marketing technology innovators. This network of forward-thinking companies and individuals offers opportunities for collaboration, learning and growth.

Ready to Showcase Your Innovation?

Don’t miss your chance to gain the recognition your technology deserves!

Submit your entry today and take the first step toward joining an elite group of martech pioneers.

Most valuable metrics that marketing organizations use to help assess brand value and inform their marketing strategy

21%

Brand health/
Brand tracker

24%

Competitive
Benchmarks

20%

Awareness

16%

Sentiment

10%

Share of Wallet

8%

Share of Voice

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