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The Near-Term Evolution of Video Buying
Today we are releasing a new long-form publication commissioned by Google entitled “The Near-Term Evolution of Video Buying.” A .pdf version of this…
Jun 11, 2025
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AI and How to Tell What Will Actually Move Ad Budgets; Publicis, LiveRamp and Data Businesses Within HoldCos; Indie Agency Growth Trends
Madison & Wall: Saturday Summary for January 10, 2026
Jan 10
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TikTok’s US Sale, Alternative DSPs, Big Data = Big Problems for TV Measurement, Accenture’s Growth and New Economic Data
Madison & Wall: Saturday Summary for December 13, 2025
Dec 20, 2025
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TODAY 1PM EST Dec. 19 Ad Forecast Webinar: What Madison & Wall's Forecast Means for 2026
Promoted in partnership with Measured
Dec 19, 2025
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Dec. 19 Ad Forecast Webinar: What Madison & Wall's Forecast Means for 2026
Promoted in partnership with Measured
Dec 16, 2025
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New US, Canada Ad Forecasts, New Programmatic Ad Forecasts, Engines of Ad Growth, Large and Small Advertiser Trends + Pinterest To Acquire…
Madison & Wall: Saturday Summary for December 13, 2025
Dec 13, 2025
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Madison and Wall
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Dec. 19 Ad Forecast Webinar: What Madison & Wall's Forecast Means for 2026
Promoted in partnership with Measured
Dec 12, 2025
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Madison and Wall
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Netflix-WBD Analysis, Consumer Video Spending Trends, Omnicom's New Structure and More
Madison & Wall: Saturday Summary for December 6, 2025
Dec 6, 2025
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