| Ranking Factor | Your Firm | Top Competitors | Gap Analysis |
|---|---|---|---|
| Google reviews | 1 | 70 avg | −69 Prospective clients skip past firms with this few reviews, you’re not even on their shortlist |
| Avg rating | 5.0★ | 4.7★ | +0.3 A higher star rating wins the call, clients skim ratings before reading firm names |
| GBP photos | 2 | 20 avg | −18 Profiles with thin galleries get ~520% fewer calls than firms with 100+ photos, clients vet you visually |
| Review recency | 88 days | 6 days avg | An old last review signals a slowing firm, clients move to a competitor who looks busy |
| GBP post recency | 41 days | 3 days avg | A silent profile reads as closed for business, clients pick the firm that looks active |
Are you losing cases to firms that rank higher on Google Maps?
Find out which competitors are getting calls you should be getting, neighborhood by neighborhood, and exactly what's putting them ahead.
- 100% free, no credit card required
- Under 4 minutes
- No sales call required. No login. No 30-page PDF

Sample report · For 4 niche keywords, see which competitors outrank you and their exact position in each of 25 grid points · 5×5 mile radius
Your next client is searching "attorney near me" right now.
What you see on Google isn't what your clients see.
- 1
You don't actually know where you rank
Google personalizes results by location and search history. What looks like #1 from your office might not appear at all for someone searching three neighborhoods over.
- 2
You're #1 in one zone and invisible in the next
Map rankings shift block by block. The neighborhoods with your highest-value cases might never see you, and one ranking number can't tell you which ones.
- 3
You don't know who's taking those calls
Wherever you don't show up, a competing firm does. Until you see their names next to yours, you can't know who's winning the work, or why.
The local pack is where cases are won or lost.
- 3Results
Google Maps shows only 3 firms per search. If you're not one of them, you don't exist to that prospect.
- 1 in 3People Searching
contacts a law firm without reading reviews or comparing options, they simply call whoever shows up first.
- 5×More Calls
The #1 firm in the local pack receives up to 5 times more calls than the firm ranked just outside it.
4 things your competitors hope you never see.
In two minutes, you get a complete diagnostic of your firm's Google visibility, written in plain English, with a prioritized fix list.
Three steps. Under 4 minutes. No tech knowledge needed.
- 1
Enter your firm name
We find your Google Business Profile instantly. No logins, no setup, no passwords.
- 2
We scan 25 locations
Your Google rankings checked across your city, neighborhood by neighborhood, in real time.
- 3
Get your full report
Map, competitor breakdown, gap analysis, and action plan, all on screen in under 4 minutes.
Frequently asked questions
Your competitors are already
dominating Google Maps.
Don't let another high-value case go to the firm down the street just because they have a better-optimized profile.
- 100% free, no credit card required
- Under 4 minutes
- No sales call required. No login. No 30-page PDF
