Alison’s Pantry boosted total conversions by 142% while reducing cost per conversion by 6%

Delivering results: Alison's Pantry found new ways to connect with their audience, creating a recipe for sustained success.

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Industry

Food Delivery

Audience

B2C

Company size

51 - 200

Headquartes

Pleasant Grove, UT

Their Story

Alison’s Pantry, a distributor of high-quality food products, partnered with Linear to grow its customer base through paid advertising. We restructured their Facebook Ad campaigns, leading to an increase in online sales.

“The design team impressed us the most. They’ve helped us increase sales while staying true to our brand values. Linear’s dedication to our campaigns has led to consistent growth for us. They’ve been an excellent online advertising partner.”

Kim Henke

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How We Delivered Success

Through a combination of creative and data-backed strategies, we helped Alison's Pantry achieve scalable growth:

  • Custom Landing Page Design: Optimized pages for higher conversions.
  • Continuous A/B Testing: Data-driven testing to refine ad performance.
  • Paid Social Campaigns: Budget optimization, audience testing, and more.
  • Custom Ad Creative: Full creative strategy, design, and messaging
  • The Wedge Method: Utilized low-friction offers leading to primary conversion goals.

The Results

In the first 6-months of working with Linear, Alison's Pantry achieved:

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+175%

Conversion Rates

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+108%

Total Conversions

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-39%

Cost Per Acquisition

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"Their data-backed approach made a significant difference in how we reach new customers. We’re seeing better conversion rates, and our ads now deliver a much higher return on investment."

Kim Henke

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