WE POWER FAN CONNECTIONS

Learfield is the leading media and technology company in college athletics, powering partnerships that drive revenue, accelerate growth, and deepen fan engagement for brands, sports, and entertainment properties.

Tennessee X DICKS

Collegiate Partners Across all Divisions

Local and National Brand Partners

Years in Business

Employees Nationwide

Our Focus

Powering Partnerships, Performance, and Passion

From our roots in agricultural radio to partnering with over 12,000 brands and 1,200 colleges and universities, Learfield delivers exclusive access to 150M+ fans nationwide. Through licensed merchandise, ticketing, custom content, digital platforms, NIL opportunities, and innovative marketing solutions, we drive measurable growth, engagement, and performance at unmatched scale.

Our Reach

Unmatched Access to College Sports Fans

With 125M+ fan records and six billion data points, Learfield delivers precise targeting and the scale needed to reach and engage the right audience.

Trusted by our partners

We deliver solutions designed to meet the goals of each partner, ensuring measurable impact and success at every stage.