Can packaging design be both exclusive and warm? Studio Ingrid Picanyol’s work for Dalston Coffee proves that the answer is absolutely. The Barcelona coffee shop required an updated packaging system that aligned with its current branding, and Studio Ingrid Picanyol delivered. The sweet, simple design is straightforward yet implements a playful color palette, quirky illustrations, and just the right amount of scalloped edges to keep the refined box feeling charming.

In Barcelona you can find coffee just about anywhere, but very few places serve really good coffee. Taking advantage of the fact that they had recently opened up their own roasting site, Dalston Coffee wanted to work with their packaging to present a more current, attractive and powerful identity, consistent across all physical and digital channels. The strategy of most premium brands has been to surround their product with an air of exclusivity, through minimalist design and elevated communications. Our job was to turn this trend on its head, communicating premium quality coffee that’s accessible to all.