Open Book

Open Book

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Page to Post Vol. 2
marketing brief for The Wedding People by Alison Espach
Jan 9
Most Popular
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Lifestyle Blogging is Back(ish)
Jul 19, 2024 • Jessica Sorentino
The State of the Industry
Jan 7
From Concept to Bookshelf
Mar 8, 2025 • Jessica Sorentino
Your Author Platform is Your Library
Feb 8, 2025 • Jessica Sorentino

Author Branding

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Commitment Before Clarity
the relaunch of JessicaSorentino.com
Jun 20, 2025 • Jessica Sorentino
The Age of Storytelling
understanding the narratives that influence posting
Apr 26, 2024 • Jessica Sorentino
Content Marketing for Authors
personal brands don't just press post
Jan 12, 2024 • Jessica Sorentino
Author Website Must-Haves
let's self-audit your site
Nov 3, 2023 • Jessica Sorentino
Do Authors Need Personal Brands?
stand out by staying true to you
Oct 27, 2023 • Jessica Sorentino
Open Book
Open Book
Where storytelling meets strategy: branding, marketing, and creative wellbeing for authors.
Links
@jessicasorentino on Instagram
Recommendations
BRANDS CURATED
BRANDS CURATED
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The Shit No One Tells You About Writing
The Shit No One Tells You About Writing
The Shit About Writing Team
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Book and Tea Pairings
Alexandra Lebensburger
Between the Wines
Between the Wines
BB Corcoran

Creative Wellbeing

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Playing with Time
you have more than enough if you know how to use it
Nov 26, 2025
Daily Mindfulness for a Creative Life
simple habits that inspire calm and focus our busy world
Jan 18, 2025 • Jessica Sorentino
Ins and Outs for a Balanced Life
summer '24 edition
Jun 28, 2024 • Jessica Sorentino
An Online Presence and Offline Life
you can have it all
Jun 7, 2024 • Jessica Sorentino

Must Love Books

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Reading for Pleasure
keeping the love of reading alive, even with a career centered on books
Feb 15, 2025 • Jessica Sorentino
On Reading What You Love
don't judge a person by their book list
Aug 30, 2024 • Jessica Sorentino
A Day for Book Lovers
bibliophiles, this one's for you
Aug 9, 2024 • Jessica Sorentino
Recently Read: Three Personal Growth Favorites
and my biggest takeaway from each
Feb 9, 2024 • Jessica Sorentino

Book Marketing

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Fact or Fiction? Vol. 2
debunking myths re: book marketing
Nov 14, 2025
What Would Alex Stern Do?
building relationships between your readers and your characters
May 17, 2025 • Jessica Sorentino
The Future Of Book Marketing
digital strategies that will put books into more hands
Dec 13, 2024 • Jessica Sorentino
Everything We Never Knew: Book Marketing with Julianne Hough
((not an interview))
Aug 16, 2024 • Jessica Sorentino

Platform Development

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The Room Where It Happens
mastering small talk in a crowded space
Oct 15, 2025
Fact or Fiction? Vol. 1
debunking myths re: author platform
Aug 8, 2025 • Jessica Sorentino
The Middle
everything (everything) will be all right (all right)
Aug 1, 2025 • Jessica Sorentino
Your Author Platform is Your Library
curate stacks worth getting lost in
Feb 8, 2025 • Jessica Sorentino

Publishing Insights

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The State of the Industry
fully immersed in the business of books
Jan 7
From Concept to Bookshelf
the seven stages of traditionally publishing your book
Mar 8, 2025 • Jessica Sorentino
On Steven Bartlett's Flight Books
is this the future we want for publishing?
Jul 5, 2024 • Jessica Sorentino
All About Simon & Schuster's New Board
what this new chapter will mean for authors
Dec 22, 2023 • Jessica Sorentino
An Opportunity for Simon & Schuster
finding their footing post-acquisition
Oct 13, 2023 • Jessica Sorentino
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