Currently
Product Manager at Mediapapa, a WordPress plugin dedicated to the media library. My mission: generate traction for the product, advocate for Mediapapa in the WordPress community and drive growth.
A hybrid role between product management, product marketing and community advocacy. You'll probably meet me at WordPress events in 2026! 👀
Freelance Product Manager
After about ten years in service agencies, I switched to the product side in early 2026 to explore new challenges.
I work as a freelancer and position myself at the crossroads of community, product marketing, product management and growth for WordPress ecosystem products.
My background: 10 years of WordPress agency experience on ecommerce, international, multisite and site factory projects, including 4.5 years at Whodunit (2021-2025).
My expertise:
- Product Management: vision, roadmap, team and stakeholder coordination
- Product Growth: pricing, strategic partnerships, international expansion
- Product Marketing: positioning, lead generation, product adoption
- Business metrics: MRR/ARR, retention, churn, conversion optimization
Side Projects
I regularly blog on jasonrouet.com.
WordPress volunteering:
- French WordPress Association — Presidency and animation of the French WordPress community
- WordCamps Europe — Former lead organizer and co-organizer of several editions (Porto 2022, Athens 2023, Turin 2024)
- WordPress La Rochelle Meetup: organizing local meetups (2022-2024)
- WordPress.tv: moderator of the community video platform
Volunteer projects:
I maintain these few projects without regular commitment, but they are close to my heart.
- French Typo (GitHub) — WordPress plugin to apply French typographic rules
- (Inactive) Weather Station (GitHub) — WordPress plugin to display weather data