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How to Digitize Your Closet (Without Losing Your Mind)
The biggest mistake is thinking there’s only one “right” way to do this
Jan 7
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Devon Rule
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Indyx
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18
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Find Your Why
The secret to getting started + getting the most out of Indyx
Dec 30, 2025
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Devon Rule
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Indyx
71
16
6
Your Clothes Deserve Context
The first Indyx Closet Sale arrives in New York next month (and you're invited!)
Oct 23, 2025
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Indyx
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21
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Between Two Stylists: The Making Of An Indyx Lookbook
What we learned styling each other's lookbook (and how you can apply it to yours)
Published on Letters We Send Friends
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Oct 3, 2025
Collections. What Are They Good For?
Turns out, quite a lot! If you know how to use them.
Sep 25, 2025
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Indyx
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Devon Rule
97
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The Add-to-Cart Gut Check
My five-question system for spotting keepers vs. “what was I thinking?”...and yes, you can test-drive them with your Indyx closet, too.
Aug 24, 2025
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Devon Rule
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Indyx
81
5
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Substack Made Me Wear It
When one fashion tech founder and five Substackers take my Indyx for a spin
Published on Semi-Sustainable
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Jun 18, 2025
The Weird Magic of Styling Strangers
The surprising things your closet reveals when someone else gets their hands on it
May 16, 2025
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Indyx
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Devon Rule
63
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INDEXED by Indyx
What we really wear, what we don’t, and what that says about us.
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