How to make this efect?

How to make this efect coloring?
Please help me :).

made by cool_rush
http://tinypic.com/1zpnvol.png

http://i1.tinypic.com/1zpnvy1.png


I don't know, who meke this icon.
http://img467.imageshack.us/img467/7086/lovebarjaredpadalecki15dl.png