Simple.

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I did this with PSP9 but it'll work on anything

1. Crop an image like so:
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and then duplicate the layer and hit it with 100% soft light:
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2. This is just my personal preference but I tend to make copies of images and then merge them later.

So merge all layers ( layers > merge > merge all ) and copy and paste as a new image.

3. Take image 2 (the copy) and greyscale it (image > greyscale):
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5. Then Brighten it (adjust > brightness/contrast > brightness contrast).
-I used Brightness: 8. Contrast: 50 but it really depends on the image. What works best is resetting each time to 0 and 0 and brightening the image, and then contrasting. That's how i do it.
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6. Then Paste image 2 back onto the original image. Hit it with hard light 100%. Add a border and some text by dearest:

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Not to hard, and one of my favorite things to do.