all eyes on screens

Come and find us at TVZ Career Day today! 🚀 We're the one orange booth somewhere in that crowd, and we have merch worth leaving your lecture for. 👀   Swing by and ask us what we're building. Or tell us what you want to build. Great minds tend to find each other anyway!   #AllEyesOnScreens #TVZCareerDay #Zagreb

This week captured what agile really looks like in practice - not as a framework, but as a way of working and a way of celebrating a business year that’s coming to a close. Over the course of just a few days, we played football, closed out the year together at our Town Hall, delivered expert-level presentations while wearing festive glasses, exchanged #Secret Santa gifts, celebrated with music and singing late into the night, and, through internal voting, gave a nod to those everyday talents that don’t appear in job descriptions but keep teams human, from Office Vibe Manager and Coffee Saver to Mastermind. Now it’s time for a bit of R & R, before moving straight back into R&D and turning signals on screens into understanding and TV data into decisions, with teams across Product, Data Science, Engineering, Sales, Marketing, Customer Success, Operations, Finance, and People doing their magic.

🎁 𝗕𝗲𝗶𝗺 𝗦𝗰𝗵𝗿𝗼𝘁𝘁𝘄𝗶𝗰𝗵𝘁𝗲𝗹𝗻 𝗵𝗮𝗯𝗲𝗻 𝘄𝗶𝗿 𝗧𝗿ä𝗻𝗲𝗻 𝗴𝗲𝗹𝗮𝗰𝗵𝘁 … Wer denkt, Schrottwichteln sei ein alter Hut (im wahrsten Sinne des Wortes), war nicht bei unserem 𝗔𝗘𝗢𝗦 𝗧𝗲𝗮𝗺𝘁𝗮𝗴 𝗪𝗲𝗶𝗵𝗻𝗮𝗰𝗵𝘁𝗲𝗻 𝟮𝟬𝟮𝟱 dabei. Spätestens, als die Uhr runterlief und um die begehrtesten – und sagen wir: 𝗴𝗲𝘀𝗰𝗵𝗺𝗮𝗰𝗸𝗹𝗶𝗰𝗵 𝘀𝗲𝗵𝗿 𝗶𝗻𝗱𝗶𝘃𝗶𝗱𝘂𝗲𝗹𝗹𝗲𝗻 – Geschenke gefeilscht wurde, blieb kein Auge trocken. Aber nicht nur das Schrottwichteln hat uns bewegt: Beim gemeinsamen 𝗞𝗼𝗰𝗵𝗲𝗻, 𝗤𝘂𝗶𝘇𝘇𝗲𝗻 𝘂𝗻𝗱 𝗲𝗶𝗻𝗳𝗮𝗰𝗵 𝗻𝘂𝗿 𝗤𝘂𝗮𝘁𝘀𝗰𝗵𝗲𝗻 verging der Tag wie im Flug. Gerade als 𝗥𝗲𝗺𝗼𝘁𝗲 𝗖𝗼𝗺𝗽𝗮𝗻𝘆 sind unsere Teamtage nicht wegzudenken – die 𝗪𝗲𝗶𝗵𝗻𝗮𝗰𝗵𝘁𝘀𝗲𝗱𝗶𝘁𝗶𝗼𝗻 natürlich ganz besonders. Und während in der Küche schon fleißig gekocht wurde, wurde auch an anderem „Rezept“ gearbeitet: dem für 𝟮𝟬𝟮𝟲. 👀 Was da auf dem AEOS-Menü steht? 𝗙𝗿𝗶𝘀𝗰𝗵𝗲 𝗜𝗱𝗲𝗲𝗻, 𝘀𝘁𝗮𝗿𝗸𝗲 𝗣𝗿𝗼𝗷𝗲𝗸𝘁𝗲 – 𝘂𝗻𝗱 𝗲𝗶𝗻 𝗧𝗲𝗮𝗺, 𝗱𝗮𝘀 𝗔𝗽𝗽𝗲𝘁𝗶𝘁 𝗮𝘂𝗳 𝗺𝗲𝗵𝗿 𝗵𝗮𝘁. 𝗪𝗶𝗿 𝘀𝗶𝗻𝗱 𝗯𝗲𝗿𝗲𝗶𝘁, 𝗮𝗻𝘇𝘂𝗿𝗶𝗰𝗵𝘁𝗲𝗻. 𝟮𝟬𝟮𝟲 – 𝘄𝗮𝘁𝗰𝗵 𝗼𝘂𝘁. 💪🎄 👉 𝗗𝗮𝗻𝗸𝗲 𝗮𝗻 𝗮𝗹𝗹𝗲, 𝗱𝗶𝗲 𝗱𝗶𝗲𝘀𝗲𝗻 𝗧𝗮𝗴 𝘀𝗼 𝗯𝗲𝘀𝗼𝗻𝗱𝗲𝗿𝘀 𝗴𝗲𝗺𝗮𝗰𝗵𝘁 𝗵𝗮𝗯𝗲𝗻 – 𝗳ü𝗿𝘀 𝗟𝗮𝗰𝗵𝗲𝗻, 𝗳ü𝗿𝘀 𝗠𝗶𝘁𝗱𝗲𝗻𝗸𝗲𝗻 𝘂𝗻𝗱 𝗳ü𝗿𝘀 𝗠𝗶𝘁𝗲𝗶𝗻𝗮𝗻𝗱𝗲𝗿.

🚀 Neues Monat, neuer Gewinner des #GoldenEyeAwards! Der deutsche Einzelhandelsmarkt zeigt erneut, wie kraftvoll TV wirken kann – gerade in einem wettbewerbsintensiven Umfeld. Im Oktober konnte Möbel Höffner mit seiner TV-Kampagne im Segment Furniture Stores den Spitzenplatz erreichen 🥇 📊 Mit 687 XRP erzielte die Kampagne eine beeindruckende 71,4 % Reichweite (NR1 +) – und setzte sich damit klar gegen andere Retail-Brands durch. Ein starkes Beispiel dafür, wie präzises Mediaplanning und kreative Markenkommunikation zusammenwirken, um maximale Wirkung zu erzielen. 👉 Glückwunsch an das Team von Höffner. #Advertising #Media #TV #GoldenEyeAward #Retail

🟠 Kicking off the weekend with good news: Welcome, Natalie Kempe! 👋 AEOS keeps growing: Natalie Kempe joins as Senior Manager Client Success. With deep media and advisory experience, she’ll help our partners turn TV Measurement & Analytics into faster decisions and measurable impact. Focus areas: transparent insights, quick turnarounds, and collaborative execution across DACH. Join us saying hi in the comments. 👋

📺 RTLs Modell-Wechsel – richtig, aber noch nicht konsequent genug? Gestern in der ADZINE - MARKETING. TECH. MEDIA.: Unser Chief Growth Officer Ralf Hammerath ordnet das neue Abrechnungsmodell von RTL ein – warum der Schritt sinnvoll ist und wo Transparenz, belastbare Vergleichsgrößen und echte Reichweitenkennzahlen noch fehlen. Kurzer, klarer Überblick – mit konkreten Empfehlungen im Artikel. Was braucht der Markt jetzt wirklich? Link ist im ersten Kommentar. #MarketUpdate #TVMeasurement #MediaEfficiency #AEOS #DACH

🚀 New perspectives for TV measurement – through #partnership with #Weischer, we have a strong partner at our side. As one of the leading marketers for #cinema, #out-of-home, and online media in #Germany, #Austria, and #Switzerland, #Weischer connects brands with people where reach meets emotion. 🤝 Together with #AEOS, we’re taking it a step further: Sabiha Hunke describes the collaboration as follows: “The collaboration is appreciative and professionally strong. What impresses me most is the interplay of DOOH and TV – thanks to relevant synergies and broad reach, both media complement each other perfectly.” 📊 That’s exactly what drives us: bringing transparency and innovation into the TV world – with second-by-second reach data, detailed audience profiles, and postcode-level analyses. The result: daily, precise, and contemporary evaluations of TV campaigns that set new standards in the media business. 👉 We’re proud of this partnership – and of shaping the future of media measurement together. #Partnership #Weischer #AEOS #Measurement #Analytics #MediaInnovation

🚀 Rethinking TV #measurement – together with our clients When it comes to proving the value of #media, real insights matter. That’s why L'Oréal chose our Measurement & Analytics solution to bring more clarity into TV #performance. 📊 What makes the #difference? We deliver second-by-second reach, enriched with detailed audience profiles and postcode-level analysis. This means TV campaigns can be assessed daily, transparently and with unprecedented precision – available for the #German market since June 2021. 🤝 And what does collaboration mean in practice? Nadine Kamski (L’Oréal) puts it best: “With its services, All Eyes on Screens helps us to rethink TV measurement in the complex and fast-moving media world. The collaboration offers us innovative approaches for a contemporary evaluation of TV performance.” 👉 We couldn’t be prouder to see how our solutions empower partners like L'Oréal to set new standards in #measurement. #Measurement #Analytics #TV #Innovation #ClientVoices #AEOS

🇨🇭 Spotlight on #Switzerland’s advertising market! The Swiss advertising market remains dynamic – and TV continues to be one of the strongest drivers for reach and brand awareness. With our #GoldenEye Best Campaign Award, we honor campaigns each month that stand out through creative execution, strong reach, and #measurable #effectiveness. ✨ In #September 2025, JYSK delivered an outstanding #performance: 📊 With an effective advertising pressure of 426 XRP, the campaign reached over 60,6% net reach. This result sets a new #benchmark and marks a clear victory in the competition for the best TV media strategy. #Congratulations to JYSK – a brilliant showcase of how to combine media power with smart strategy! 👏 #Advertising #Marketing #MediaStrategy #GoldenEyeAward #Switzerland

🚀 #German advertising market update! The German advertising market remains dynamic – and TV continues to be one of the strongest levers to drive reach, awareness, and trust. With our #GoldenEye Best Campaign Award, we recognize campaigns each month that stand out through outstanding reach and effectiveness. 📺 In #September, Lenor set the #benchmark: 👉 With just 350 XRP, the campaign achieved an impressive 65.6% reach during the campaign period. 👏 Congratulations to Procter & Gamble – a true showcase of how smart TV campaigns can deliver massive impact! #Advertising #Media #TV #GoldenEyeAward #Marketing