{"id":13165,"date":"2011-11-22T09:37:56","date_gmt":"2011-11-22T15:37:56","guid":{"rendered":"http:\/\/www.lucindah8.sg-host.com\/?p=13165"},"modified":"2019-03-21T18:47:17","modified_gmt":"2019-03-21T23:47:17","slug":"twitter-local","status":"publish","type":"post","link":"https:\/\/growmap.com\/twitter-local","title":{"rendered":"Twitter for Business: How to Geo Target Twitter for Small Business Local Social Media #smallbusiness"},"content":{"rendered":"
\"Geo-targeted<\/a>
Click Image to read why we need Geographically Targeted Group Blogs<\/figcaption><\/figure>\n

Small businesses and bloggers are missing enormous opportunities that can be easily accessed by creating geographically targeted Twitter accounts<\/strong> and blog content.<\/p>\n

By adding a local component to your social media accounts and blog, or creating accounts specifically to reach a location based audience, your Twitter account becomes far more valuable – for you and others.<\/p>\n

Any business that operates in a limited geographic area will want to implement these tips as will all bloggers – whether you think this applies to what you are doing or not. Read on to find out WHY your geolocation is your strongest niche<\/a>.<\/p>\n

Small businesses probably already realize that a Twitter account with followers scattered around the world is unlikely to increase their local leads or sales. <\/strong><\/span>They will understand why the people they most want to reach are their neighbors who could be interested in their products or services.<\/p>\n

\n

Small Businesses Need to Reach Local Audiences – <\/span><\/strong>
\nBloggers Who Have Local Influence<\/strong> Are Invaluable<\/span>
\nBecause when you can reach a local market <\/span><\/strong>
\nIt makes sense for businesses to buy advertising <\/strong><\/span>
\non your blog or pay you for <\/span>blog outreach services<\/span>. <\/span><\/strong><\/p>\n<\/blockquote>\n

Bloggers frequently tell me they do not want to “limit” their audience to a specific location and I spend a lot of time explaining to them why adding geo-targeted information to their blog positions them where the money is<\/a> and will get them more recommendations.<\/p>\n

\n

B<\/strong>logs <\/strong>and Twitter accounts providing LOCAL information<\/span><\/strong> that
\nshares content specifically beneficial<\/strong> to people in your location <\/strong>
\nmakes others want to share<\/strong><\/span> it with others
\nBECAUSE IT IS UNIQUE<\/strong><\/span> and provides value<\/strong><\/span>.<\/p>\n<\/blockquote>\n

Adding a local component to your existing blogs or Twitter accounts OR creating a Twitter account or blog specifically for a particular geographic location is not difficult.<\/p>\n

WHY GEO-TARGET YOUR TWEETS?<\/h2>\n
\"Are<\/a>
Are you a tiny fish lost in a HUGE ocean?<\/figcaption><\/figure>\n

When you are a tiny fish<\/strong>
\nin an enormous ocean<\/strong>
\nof 1000s or 1os of 1000s<\/strong> <\/span>
\nof Blogs<\/strong> in your niche – <\/span> <\/strong><\/span><\/p>\n

WHY should anyone recommend you? <\/strong><\/span><\/p>\n

<\/strong><\/span><\/p>\n

<\/strong><\/p>\n

<\/strong><\/p>\n

<\/strong><\/p>\n

<\/strong><\/p>\n

\"Big<\/a><\/strong>
Be one of the Biggest fish in your LOCAL pond<\/figcaption><\/figure>\n

 <\/p>\n

<\/strong><\/p>\n

<\/strong><\/p>\n

<\/strong><\/p>\n

<\/strong><\/p>\n

Decide to become a HUGE fish in your Local Small Pond <\/strong><\/span>and provide content on your blog and on Twitter that is interesting and useful <\/span>to that local audience<\/strong> you give them an excellent reason<\/strong> to share what you are doing with others. <\/strong><\/span><\/p>\n

Go out of your way to create content of local interest and connect with people interested in what is happening locally.<\/strong><\/span><\/p>\n

You become a more effective influencer
\nWith a much more targeted audience.
\n<\/strong><\/span><\/p>\n

HOW TO TWITTER LOCALLY:<\/h2>\n
    \n
  1. Claim a Twitter username that includes your location. Consider common abbreviations and local nicknames. You must use a different email address for each Twitter account. You can get a free email address from mail.yahoo.com and many other sites.<\/li>\n
  2. Add an Avatar image related to your location and write a bio specifically about that city, metro, state or country.<\/li>\n
  3. Create a blog page about your new location and link to it from your Twitter account and make sure your Twitter username is easy to locate on that page and on your blog or site.<\/li>\n
  4. Follow Twitter users in your desired location (see tools below for how to find them).<\/li>\n
  5. Find interesting content about what’s happening, live events, local entertainment, or even the local news and weather and use Twitterfeed or something similar to feed useful information to your local followers.<\/li>\n
  6. Manually share additional tweets of interest locally.<\/li>\n
  7. Interact with others in your target location.<\/li>\n<\/ol>\n
    \n

    Join experienced bloggers with social media influence<\/strong><\/span>
    \non     JustRetweet.com<\/a> ~ Read about how we support other
    \nbloggers and small business with     Twitter retweets<\/a><\/strong>.<\/p>\n

    DoFollow CommentLuv Bloggers Add Your Blogs Here<\/a>
    \nto be considered by our special projects and private forum.<\/p>\n

    Small Businesses AND bloggers should also read
    \n    CommentLuv Your Way to Business Prosperity<\/a><\/p>\n<\/blockquote>\n

    HOW TO ADD A LOCAL COMPONENT TO YOUR EXISTING BLOG:<\/h4>\n
      \n
    1. When writing about your usual niche add specific information useful to your local readers at the end. For example, if you’re a deals blogger add a few local deals at the end of your regular posts.<\/li>\n
    2. Write some posts specifically for your local readers. To continue with our deals example, if your blog has lots of deals content it won’t hurt to write a few posts about deals that are only available locally. Put those in a separate category.<\/li>\n
    3. Create categories for your geographic niche. When you include local info at the end of posts about your usual topics put those in the usual category AND the geo-targeted category. If a post is ONLY of interest locally, put it in the geo-targeted category only.<\/li>\n
    4. Use local businesses as examples in posts about your usual topics.<\/li>\n
    5. Write featured reviews, interviews, and human interest posts about topics of interest to your local audience. Your national or international readers are likely to consider these interesting for the same reason travel blogs are so popular. Those that don’t can skip over them because you’re putting them in a separate category.<\/li>\n
    6. Offer a separate RSS feed for you geo-targeted category so non-local readers can opt out if they wish. I will research and add a post on how to do this as soon as time allows.<\/li>\n
    7. Use these tips from professional copywriter Donna Anderson (@SheWritesALot) on writing compelling local content<\/a> and read about or join our local blogging collaborations<\/a>.<\/li>\n<\/ol>\n
      \"Just<\/a>
      Join us at Just Retweet ~ Bloggers supporting bloggers and small business<\/figcaption><\/figure>\n

      TWITTER LOCAL<\/h2>\n

      Although there is an account for the Twitter Geo Team @Geo and there were posts about Twitter Places<\/a> there does not appear to be anything happening as far as an official Twitter Local<\/strong> offering except for prompts from the Tweet Location Feature<\/a><\/p>\n

      Ways tools can determine location:<\/p>\n

        \n
      1. Information in the Twitter profile.<\/li>\n
      2. Locations mentioned in tweets.<\/li>\n
      3. Profiles completed on third party sites.<\/li>\n
      4. By pulling data from additional sources.<\/li>\n<\/ol>\n
        \n

        All our Twitter related tips and strategies can be reached through <\/strong><\/span>
        \nOur Twitter Best Practices post on         How To Use Twitter Effectively<\/a>. <\/strong><\/span><\/p>\n<\/blockquote>\n

        TWITTER SEARCH TOOLS<\/h2>\n

        Listed in order of usefulness at the time I tested them:<\/p>\n