We are Globeone – your co-pilots in repositioning for growth through future-proofing strategies, brands, communications and culture. Benefit from our experience with many global blue-chip companies across all sectors and industries. Let’s get ready to reshape the way you go to market.
Every year Globeone produces studies and whitepapers on the topics of brand and transformation. Our 2026 study focuses on the question: Is your company future-ready?
See more hereTransformation is not everybody’s thing. And over the decades, many corporations have forgotten what their purpose is. That’s why we have become experts in helping large corporations to transform their brands & businesses in line with their purpose. Get ready to push your boundaries. We are passionate co-pilots on your mission to TRANSFORM TO BETTER.
Identification with your organization and culture only happens if there’s a clear compass and engaging theme that connects your employees across functions and businesses. We support our clients in building their very own, performance-oriented culture, centered around a shared purpose to drive employee engagement and commitment to the firm’s strategy. Together, lets harness the power of shared values and a purposeful culture to strengthen the motivation and loyalty of your employees and leadership, and make sure, that in transformative times, the change is supported by your company’s culture, values and leadership.
During transformations, strategic portfolio decisions such as acquisitions, carve-outs, spin-offs, or IPOs change the corporate structure and significantly impact a company’s brand portfolio. We help our clients develop, revise, and adapt their brand strategy to ensure their corporate brand & portfolio brands fully support their business. We define the brand positioning and the value proposition as a basis for a holistic brand management approach that comprises brand architecture, visual identity and brand activation across touch points and stakeholders. We support our clients with implementing their brand strategy putting special emphasis on effective brand management practices and cross-cultural brand safety. To understand and interpret the results of your brand investments, we design optimized KPI models including quantitative and qualitative insights to provide you with the necessary information to identify potential for improvement and strategically manage your brand.
Corporate communication is the strategic driver of a company’s reputation and, in times of constant change, is especially important to efficiently explain business priorities to an increasingly complex set of stakeholders. At the same time, corporate communication functions are subject to massive adjustment pressure and must increasingly assert itself alongside marketing. We support in translating corporate strategies into an integrated communication strategy with clear messaging, tailored content and formats based on stakeholder preferences, and a KPI system that truly supports you in understanding adjustment needs and in ultimately achieving your goals. Also, we support clients in finding the most efficient Newsroom or COM Hub model for their corporate communication function with a special focus on facilitating global alignment and making editorial processes faster and more efficient.
Positioning an industry icon with 125 years of heritage as a purpose-driven technology leader
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Developing an inspiring purpose-driven positioning & brand identity for the new global leader in agriculture
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Transforming a ‘plastic manufacturer’ with Bayer legacy to a high-tech polymer pioneer for the circular economy
Read MoreWith more than 8 years of experience in communications and marketing and with a special focus on digital, Alexander is a vital member of Globeone’s management team. In his Strategy Director role, he guides teams across industries and topics. Alexander is native English and leads our project hub in Washington.
Carina has more than 20 years of experience working in and for large corporations around the world. Her expertise includes strategy development and purpose-driven brand management. She is particularly passionate about working with B2B brands in expanding business ecosystems on a mission to create true customer value.
With more than 15 years of experience, Simon has advised companies ranging from publicly listed global market leaders to niche players and their executive leadership on all kinds of reputational matters. His expertise spans positioning strategies, corporate communications, brand management, marketing and organizational development. With a focus on reputation-critical turnarounds, strategy launches, executive positionings and market-driven thought leadership, he has worked in high-stake environments across B2C and B2B industries, helping clients turn their positioning into a real strategic advantage.
Dr. Niklas Schaffmeister is one of the leading experts in strategy-driven (re)positioning and transformation of global brands. His focus lies on complex change processes in which brand strategy, organisation and corporate culture need to be realigned. For him, successful repositioning means not just a new market positioning, but a profound re-culturing within the organisation. A particular focus of his work is on the strategic challenges that arise when ambitious AI strategies collide with established corporate structures – and on how companies can bridge these transformation gaps.
With over 20 years’ experience, he has led international positioning, brand growth and transformation projects in sectors such as chemicals, automotive, retail, technology, consumer goods and financial services. His book “Brand Building and Marketing in Key Emerging Markets” (Springer) is regarded as a reference work for strategy-driven international brand building.
As co-pilots, we accompany our clients – from hidden champion to blue chip – in complex and exciting transformation and repositioning efforts tied to purpose and sustainability. While we are passionate about creating strategies for our clients, we have an equal passion in offering career perspectives for prospective talent.
With us, you can expect challenging tasks in an international environment. As part of our interdisciplinary team, you will actively shape the brand and communications world of tomorrow.
We are looking for those who appreciate new challenges and bring their own ideas to the table. For those who drive change and immerse themselves deeply in the issues of our clients. And for those who are true team players and want to go above and beyond - day by day.
Sounds exciting? We look forward to getting to know you.
Transform to better – we support our customers along this fascinating journey and internalize what this means for us as a company to excel. With a team of diverse talents, we develop individual solutions for complex issues. Collectively, we bring passion into everything we do, including how we approach our customers’ challenges. Our corporate culture is characterized by trust and open cooperation. Our team spirit is unique – something we are particularly proud of.
Annual meeting in Davos
Annual meeting in Abu Dhabi
Annual meeting in Berlin
Customer Experience Workshop
Project meeting
EU Taxonomy Workshop
Annual meeting in Sylt
At Globeone, we offer a transparent, competitive salary package that reflects not only our ambition and culture, but also strong commitment to equal pay principles. One of our top priorities is to make sure that all employees are valued and compensated fairly.
As a boutique consultancy, we work closely with our clients, with the principal goal of making a measurable difference. Whether you are just starting out or moving up the career ladder, a steep learning curve is guaranteed due to the variety of topics and projects. In addition, exercises in quick decision-making and opportunities to shoulder responsibility at an early stage await you. We welcome and expressly encourage your energy, your ideas, and your contributions. Whether you’re an intern or a manager – you can make a big difference with us.
At Globeone, we are looking for individuals who aspire to cultivate their professional and personal growth. From our side, we are committed to supporting our employees on their unique path to development.
With our internal program “GOLD” (Globeone Learning & Development), we offer access and promote participation in various paid courses from renowned institutions, e.g., Harvard Business School, on topics varying from Sustainability, Design Thinking to Scrum Master certifications.
Our employees are also encouraged to expand their networks and learn new insights through interactions with fellow experts in the industry. This is made possible by providing them with an opportunity to take part in prominent conferences in the field of communication, branding and change management.
Last but not least, there are established platforms for knowledge sharing between Globeone colleagues, one of which is our annual strategy meeting, where we exchange our expertise, discuss the latest brand and communication trends from a transformation perspective.
This is our philosophy. At Globeone, we are convinced that we achieve the best results as a team. We can always rely on each other – even in particularly challenging phases, we pull together across locations to lead projects to success.
Of course, we also have fun! At regular team events, we celebrate joint successes, share experiences, and interesting updates. We also like to get together spontaneously after work to be able to connect on a more personal level with each other in a relaxed atmosphere.
At Globeone, we promote a well-rounded lifestyle. We believe that taking a break to recharge and pursue own passions is essential for maintaining peak performance and igniting transformation both for Globeone and our clients. Which is why we offer 35 vacation days, providing employees with ample opportunities to explore new horizons, invest in personal projects or simply enjoy more quality time with loved ones.
Furthermore, in line with our commitment to ensuring individual flexibility, the vacation package includes an option of converting up to 10 days of earned vacation days into valuable cash renumeration, a distinctive touch to show that everyone at Globeone is free to craft their personalized journeys.
As an intern at Globeone you will be a valued member of our boutique consulting team from the very beginning. You will gain insight into various client projects and assist with internal tasks.
As a Business Analyst you will help prepare high quality management presentations and support the project team in day-to-day client management.
As a Junior Consultant at Globeone you will be responsible for specific parts of a client project, with focus on research and analysis, storytelling, translating messages and arguments into compelling executive presentations.
As a Consultant at Globeone, you will work closely with our clients to identify and tackle complex problems, while mentoring junior colleagues and driving internal functions.
As a Senior Consultant at Globeone, you are an indispensable member of our boutique consulting team. You will be responsible for effectively and proactively developing relationships with key clients and external agencies. Responsibilities also include exciting internal functions as well as the collaborative development of Globeone.
As a Manager at Globeone, you will work closely with the management of our clients and manage various key accounts. At the same time, you will drive internal cross-functional projects and promote company-wide collaboration – inspire employees and create a unique GO culture together with us.
As a Strategy Director, you will be responsible for major cross-thematic projects and be the first point of contact for our clients' management. In addition, you initiate new business activities, develop Globeone strategically and lead internal projects.
Intern
At Globeone, I was thrilled to experience a fast-paced learning environment. I was able to choose freely between office and remote work and my project leaders considered me an equal team member right from the start! That allowed me to contribute on eye-to-eye level and benefit from a great learning curve.
Senior Consultant
After completing my internship, I knew that Globeone would be the right employer for my first job: Besides the interesting tasks and the amount of responsibility I was given from day one, it was also the people and nice working environment that made me want to stay.
Senior Consultant
I joined Globeone in 2023 and have since worked on a wide range of projects – from purpose development and brand audits to portfolio restructuring and change communication, to name just a few. What I value most is working with leading, often publicly listed companies across industries, which has allowed me to quickly grow into my role as Senior Consultant.
Managing Director
Working with Globeone, just as its name expresses, offers a truly international work experience. It is “one globe” with great diversity of industries, projects, clients, languages, cultures, topics, colleagues and friends. I really appreciate and have been always inspired by the openness, creativity and authenticity of this amazing team.
Below you will find our current vacancies. We publish all applications in English and ask that applications are also submitted in English.
We look forward to receiving your application via our website - and if you have any questions, please feel free to contact our colleague Nina.
+49 157 80508868
careers@globe-one.com
Waidmarkt 11
50676 Cologne, Germany
hello[at]globe-one.com
+49 221 7880680
hello[at]globe-one.com
hello[at]globe-one.com
hello[at]globe-one.com
