These new buttons/links should take the user to a custom form.

Get help would be a simplified version of a contact-me, with a page design and language that makes it clear they came to the right place.

Give Feedback would be a minimal form with required email address, feedback text box, and a checked-by-default opt-in to our mailing list.

We will need to focus on the design of these forms with marketing to make sure design quality is appropriate, and they feel like a natural place to land coming from Kibana.