{"id":15360,"date":"2022-07-07T00:04:51","date_gmt":"2022-07-07T07:04:51","guid":{"rendered":"https:\/\/getcake.com\/?p=15360"},"modified":"2025-09-17T11:14:22","modified_gmt":"2025-09-17T18:14:22","slug":"affiliate-marketing-tips-four-ways-to-future-proof-your-affiliate-network-new-ebook","status":"publish","type":"post","link":"https:\/\/getcake.com\/affiliate-marketing-tips-four-ways-to-future-proof-your-affiliate-network-new-ebook\/","title":{"rendered":"Affiliate Marketing Tips: Four Ways to Future Proof Your Affiliate Network &#8211; [New eBook]"},"content":{"rendered":"<figure><\/figure>\n<figure><\/figure>\n<figure>\n<hr \/>\n<\/figure>\n<figure id=\"post-13495 media-13495\" class=\"alignnone mfp-image\"><a href=\"\/affiliate-marketing-guide-four-ways-to-future-proof-your-affiliate-network\/\" target=\"_blank\" rel=\"noopener\" data-effect=\"mfp-fade-in-up\"><img loading=\"lazy\" decoding=\"async\" class=\"lazy alignleft\" src=\"https:\/\/getcake.com\/wp-content\/uploads\/2022\/07\/FuturePrrofBooklet.png\" alt=\"\" width=\"332\" height=\"231\" \/><\/a><\/figure>\n<p>Modern networks are constantly adapting to the evolving affiliate marketing ecosystem. Discover the steps they are taking to future proof their network and the affiliate programs they manage. You\u2019ll gain access to actionable affiliate marketing tips and essential recommendations that unlock the keys to success for both now and in the future.<\/p>\n<p style=\"text-align: center;\"><a class=\"btn blue-btn\" style=\"margin-top: 10px;\" href=\"\/affiliate-marketing-guide-four-ways-to-future-proof-your-affiliate-network\/\" target=\"_blank\" rel=\"noopener\">Get your eBook copy here<\/a><\/p>\n<hr \/>\n<h2 style=\"text-align: center;\"><strong>Ready to improve your affiliate marketing?<\/strong><\/h2>\n<h3 style=\"text-align: center;\">You\u2019ve come to the right place.<\/h3>\n<p>Affiliate marketing is a vital component of advertisers\u2019 overall digital strategy, this is according to <a href=\"https:\/\/mthink.com\/affiliate-marketing-industry-grow-6-8-billion-next-five-years\/\" target=\"_blank\" rel=\"noopener\">90 percent of advertisers<\/a>. And here\u2019s why. The affiliate channel makes up a large portion of an advertiser\u2019s overall revenue, typically <a href=\"https:\/\/99firms.com\/blog\/affiliate-marketing-statistics\/#gref\" target=\"_blank\" rel=\"noopener\">15-30 percent of all sales<\/a> in fact.<\/p>\n<p>This is where affiliate networks come in.<\/p>\n<p>The opportunity for networks is immense, but so is the responsibility. More than <a href=\"https:\/\/www.investopedia.com\/terms\/a\/affiliate-network.asp\" target=\"_blank\" rel=\"noopener\">83 percent of advertisers<\/a> partner with networks to optimize the performance of their affiliate program. In order to ensure long-term viability and meet the requirements of their advertisers, affiliate networks must look ahead to the future.<\/p>\n<p>This includes staying on top of:<\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\">Industry trends impacting affiliate vertical industries\u2019 growth<\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\">Changing consumer behavior patterns<\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\">New consumer privacy regulations<\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\">Measurement methods that exist in a cookieless future<\/li>\n<\/ul>\n<h2>Here\u2019s what you\u2019ll learn in the eBook:<\/h2>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><strong>Industry verticals: <\/strong>Techniques to diversify an affiliate program with new verticals and partners<\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><strong>Consumer behavior<\/strong>: Methods to acquire loyalty traffic as evolving consumer purchasing patterns transform the affiliate channel from an acquisition-based channel into one focused on customer retention<\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><strong>Consumer privacy:<\/strong> Steps to proactively build an effective consumer privacy strategy that keeps all partners aligned<\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><strong>Cookieless tracking:<\/strong> How to implement server-to-server tracking to measure performance without cookies<\/li>\n<\/ul>\n<p style=\"text-align: center;\"><a class=\"btn blue-btn\" style=\"margin-top: 10px;\" href=\"\/affiliate-marketing-guide-four-ways-to-future-proof-your-affiliate-network\/\" target=\"_blank\" rel=\"noopener\">Get your eBook copy here<\/a><\/p>\n<p style=\"text-align: center;\">&nbsp;<\/p>\n<p style=\"text-align: center;\">&nbsp;<\/p>\n<h2><\/h2>\n<h2>Other content you might be interested in:<\/h2>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><a href=\"https:\/\/getcake.com\/affiliate-marketing-software-checklist\" target=\"_blank\" rel=\"noopener\">Checklist: Choosing the Right Affiliate Software for Your Business<\/a><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><a href=\"https:\/\/getcake.com\/6-pitfalls-of-affiliate-marketing-and-how-to-steer-clear-wp\/\" target=\"_blank\" rel=\"noopener\">eBook: Brand Integrity &#8211; 6 Dangerous Affiliate Marketing Pitfalls to Avoid<\/a><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><a href=\"https:\/\/getcake.com\/affiliate-marketing-trends-2022-a-look-forward\/\" target=\"_blank\" rel=\"noopener\">Blog: Affiliate Marketing Trends 2022 &#8211; A Look Forward<\/a><\/li>\n<\/ul>\n","protected":false},"excerpt":{"rendered":"<p>Modern networks are constantly adapting to the evolving affiliate marketing ecosystem. Discover the steps they are taking to future proof their network and the affiliate programs they manage. You\u2019ll gain access to actionable affiliate marketing tips and essential recommendations that unlock the keys to success for both now and in the future. Get your eBook [&hellip;]<\/p>\n","protected":false},"author":4,"featured_media":15408,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_et_pb_use_builder":"on","_et_pb_old_content":"<figure><\/figure>\n<figure><\/figure>\n<figure>\n\n<hr \/>\n\n<\/figure>\n<figure id=\"post-13495 media-13495\" class=\"alignnone mfp-image\"><a href=\"\/affiliate-marketing-guide-four-ways-to-future-proof-your-affiliate-network\/\" target=\"_blank\" rel=\"noopener\" data-effect=\"mfp-fade-in-up\"><img class=\"lazy alignleft\" src=\"https:\/\/getcake.com\/wp-content\/uploads\/2022\/07\/FuturePrrofBooklet.png\" alt=\"\" width=\"332\" height=\"231\" \/><\/a><\/figure>\nModern networks are constantly adapting to the evolving affiliate marketing ecosystem. Discover the steps they are taking to future proof their network and the affiliate programs they manage. You\u2019ll gain access to actionable affiliate marketing tips and essential recommendations that unlock the keys to success for both now and in the future.\n<p style=\"text-align: center;\"><a class=\"btn blue-btn\" style=\"margin-top: 10px;\" href=\"\/affiliate-marketing-guide-four-ways-to-future-proof-your-affiliate-network\/\" target=\"_blank\" rel=\"noopener\">Get your eBook copy here<\/a><\/p>\n\n\n<hr \/>\n\n<h2 style=\"text-align: center;\"><strong>\nReady to improve your affiliate marketing?<\/strong><\/h2>\n<h3 style=\"text-align: center;\">You\u2019ve come to the right place.<\/h3>\nAffiliate marketing is a vital component of advertisers\u2019 overall digital strategy, this is according to <a href=\"https:\/\/mthink.com\/affiliate-marketing-industry-grow-6-8-billion-next-five-years\/\" target=\"_blank\" rel=\"noopener\">90 percent of advertisers<\/a>. And here\u2019s why. The affiliate channel makes up a large portion of an advertiser\u2019s overall revenue, typically <a href=\"https:\/\/99firms.com\/blog\/affiliate-marketing-statistics\/#gref\" target=\"_blank\" rel=\"noopener\">15-30 percent of all sales<\/a> in fact.\n\nThis is where affiliate networks come in.\n\nThe opportunity for networks is immense, but so is the responsibility. More than <a href=\"https:\/\/www.investopedia.com\/terms\/a\/affiliate-network.asp\" target=\"_blank\" rel=\"noopener\">83 percent of advertisers<\/a> partner with networks to optimize the performance of their affiliate program. In order to ensure long-term viability and meet the requirements of their advertisers, affiliate networks must look ahead to the future.\n\nThis includes staying on top of:\n<ul>\n \t<li style=\"font-weight: 400;\" aria-level=\"1\">Industry trends impacting affiliate vertical industries\u2019 growth<\/li>\n \t<li style=\"font-weight: 400;\" aria-level=\"1\">Changing consumer behavior patterns<\/li>\n \t<li style=\"font-weight: 400;\" aria-level=\"1\">New consumer privacy regulations<\/li>\n \t<li style=\"font-weight: 400;\" aria-level=\"1\">Measurement methods that exist in a cookieless future<\/li>\n<\/ul>\n<h2>Here\u2019s what you\u2019ll learn in the eBook:<\/h2>\n<ul>\n \t<li style=\"font-weight: 400;\" aria-level=\"1\"><strong>Industry verticals: <\/strong>Techniques to diversify an affiliate program with new verticals and partners<\/li>\n \t<li style=\"font-weight: 400;\" aria-level=\"1\"><strong>Consumer behavior<\/strong>: Methods to acquire loyalty traffic as evolving consumer purchasing patterns transform the affiliate channel from an acquisition-based channel into one focused on customer retention<\/li>\n \t<li style=\"font-weight: 400;\" aria-level=\"1\"><strong>Consumer privacy:<\/strong> Steps to proactively build an effective consumer privacy strategy that keeps all partners aligned<\/li>\n \t<li style=\"font-weight: 400;\" aria-level=\"1\"><strong>Cookieless tracking:<\/strong> How to implement server-to-server tracking to measure performance without cookies<\/li>\n<\/ul>\n<p style=\"text-align: center;\"><a class=\"btn blue-btn\" style=\"margin-top: 10px;\" href=\"\/affiliate-marketing-guide-four-ways-to-future-proof-your-affiliate-network\/\" target=\"_blank\" rel=\"noopener\">Get your eBook copy here<\/a><\/p>\n\n<h2><\/h2>\n<h2>\nOther content you might be interested in:<\/h2>\n<ul>\n \t<li style=\"font-weight: 400;\" aria-level=\"1\"><a href=\"https:\/\/getcake.com\/affiliate-marketing-software-checklist\" target=\"_blank\" rel=\"noopener\">Checklist: Choosing the Right Affiliate Software for Your Business<\/a><\/li>\n \t<li style=\"font-weight: 400;\" aria-level=\"1\"><a href=\"https:\/\/getcake.com\/6-pitfalls-of-affiliate-marketing-and-how-to-steer-clear-wp\/\" target=\"_blank\" rel=\"noopener\">eBook: Brand Integrity - 6 Dangerous Affiliate Marketing Pitfalls to Avoid<\/a><\/li>\n \t<li style=\"font-weight: 400;\" aria-level=\"1\"><a href=\"https:\/\/getcake.com\/affiliate-marketing-trends-2022-a-look-forward\/\" target=\"_blank\" rel=\"noopener\">Blog: Affiliate Marketing Trends 2022 - A Look Forward<\/a><\/li>\n<\/ul>","_et_gb_content_width":"","content-type":"","footnotes":""},"categories":[56],"tags":[36,73,130,59,131,34,44],"dipi_cpt_category":[],"class_list":["post-15360","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-insights","tag-affiliate-marketing","tag-affiliate-network","tag-affiliate-vertical","tag-consumer-privacy","tag-cookieless-tracking","tag-server-to-server-tracking","tag-verticals"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v27.5 (Yoast SEO v27.5) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Affiliate Marketing Tips: Future Proofing Your Affiliate Network - CAKE<\/title>\n<meta name=\"description\" content=\"Gain access to actionable affiliate marketing tips and recommendations to future proof your affiliate network.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/getcake.com\/affiliate-marketing-tips-four-ways-to-future-proof-your-affiliate-network-new-ebook\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Affiliate Marketing Tips: Four Ways to Future Proof Your Affiliate Network - [New eBook]\" \/>\n<meta property=\"og:description\" content=\"Modern networks are constantly adapting to the evolving affiliate marketing ecosystem. Discover the steps they are taking to future proof their network\" \/>\n<meta property=\"og:url\" content=\"https:\/\/getcake.com\/affiliate-marketing-tips-four-ways-to-future-proof-your-affiliate-network-new-ebook\/\" \/>\n<meta property=\"og:site_name\" content=\"CAKE\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/getcakemarketing\/\" \/>\n<meta property=\"article:published_time\" content=\"2022-07-07T07:04:51+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2025-09-17T18:14:22+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/getcake.com\/wp-content\/uploads\/2022\/07\/4WaysFuture4Social.png\" \/>\n\t<meta property=\"og:image:width\" content=\"1200\" \/>\n\t<meta property=\"og:image:height\" content=\"675\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"Rocco Sarich\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:image\" content=\"https:\/\/getcake.com\/wp-content\/uploads\/2022\/07\/4WaysFuture4Social.png\" \/>\n<meta name=\"twitter:creator\" content=\"@cakemark\" \/>\n<meta name=\"twitter:site\" content=\"@cakemark\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Rocco Sarich\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/getcake.com\\\/affiliate-marketing-tips-four-ways-to-future-proof-your-affiliate-network-new-ebook\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/getcake.com\\\/affiliate-marketing-tips-four-ways-to-future-proof-your-affiliate-network-new-ebook\\\/\"},\"author\":{\"name\":\"Rocco Sarich\",\"@id\":\"https:\\\/\\\/getcake.com\\\/#\\\/schema\\\/person\\\/2cc67e82c0f4b8a69db86dd0f0aecbf9\"},\"headline\":\"Affiliate Marketing Tips: Four Ways to Future Proof Your Affiliate Network &#8211; 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