{"id":11,"date":"2021-02-17T20:16:09","date_gmt":"2021-02-17T20:16:09","guid":{"rendered":"https:\/\/genuscap.com\/why-genus\/"},"modified":"2024-06-21T11:13:43","modified_gmt":"2024-06-21T18:13:43","slug":"why-genus","status":"publish","type":"page","link":"https:\/\/genuscap.com\/why-genus\/","title":{"rendered":"Why Genus"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-page\" data-elementor-id=\"11\" class=\"elementor elementor-11\" data-elementor-post-type=\"page\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-61be127b elementor-section-full_width elementor-section-stretched inner-banner elementor-section-height-default elementor-section-height-default parallax_section_no qode_elementor_container_no\" data-id=\"61be127b\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;stretch_section&quot;:&quot;section-stretched&quot;,&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-no\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-66 elementor-top-column elementor-element elementor-element-491ee6a3\" data-id=\"491ee6a3\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-3891e30d inner-title elementor-invisible elementor-widget elementor-widget-heading\" data-id=\"3891e30d\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;fadeIn&quot;}\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h1 class=\"elementor-heading-title elementor-size-default\">Why Genus<\/h1>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-top-column elementor-element elementor-element-7d046c58\" data-id=\"7d046c58\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-a25c7f5 elementor--h-position-left elementor--v-position-middle elementor-arrows-position-inside elementor-pagination-position-inside elementor-invisible elementor-widget elementor-widget-slides\" data-id=\"a25c7f5\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;fadeIn&quot;,&quot;navigation&quot;:&quot;both&quot;,&quot;autoplay&quot;:&quot;yes&quot;,&quot;pause_on_hover&quot;:&quot;yes&quot;,&quot;pause_on_interaction&quot;:&quot;yes&quot;,&quot;autoplay_speed&quot;:5000,&quot;infinite&quot;:&quot;yes&quot;,&quot;transition&quot;:&quot;slide&quot;,&quot;transition_speed&quot;:500}\" data-widget_type=\"slides.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-swiper\">\n\t\t\t\t\t<div class=\"elementor-slides-wrapper elementor-main-swiper swiper\" role=\"region\" aria-roledescription=\"carousel\" aria-label=\"Slides\" dir=\"ltr\" data-animation=\"fadeInUp\">\n\t\t\t\t<div class=\"swiper-wrapper elementor-slides\">\n\t\t\t\t\t\t\t\t\t\t<div class=\"elementor-repeater-item-f245ed6 swiper-slide\" role=\"group\" aria-roledescription=\"slide\"><div class=\"swiper-slide-bg elementor-ken-burns elementor-ken-burns--in\" role=\"img\" aria-label=\"genus_why_banner\"><\/div><div class=\"swiper-slide-inner\" ><div class=\"swiper-slide-contents\"><div class=\"elementor-slide-heading\">Why <strong>invest with Genus<\/strong><\/div><\/div><\/div><\/div>\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-523732f4 elementor-section-full_width elementor-section-stretched inner-intro why-genus-intro elementor-section-height-default elementor-section-height-default parallax_section_no qode_elementor_container_no elementor-invisible\" data-id=\"523732f4\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;stretch_section&quot;:&quot;section-stretched&quot;,&quot;background_background&quot;:&quot;classic&quot;,&quot;animation&quot;:&quot;fadeIn&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-596c9bda\" data-id=\"596c9bda\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-432d2563 elementor-widget elementor-widget-heading\" data-id=\"432d2563\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Guiding you <br>\n<b>towards your goals<\/b>\n<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-5c6ac361 max700 elementor-invisible elementor-widget elementor-widget-text-editor\" data-id=\"5c6ac361\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;fadeIn&quot;}\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\tWhat sets Genus apart:\n<ul>\n \t<li><img decoding=\"async\" class=\"alignleft wp-image-818\" src=\"https:\/\/genuscap.com\/wp-content\/uploads\/2021\/03\/genus_why_icon1.jpg\" alt=\"\" width=\"30\" height=\"29\" \/>Our experienced <span style=\"color: #e96015;\"><strong>team<\/strong><\/span><\/li>\n \t<li><img decoding=\"async\" class=\"alignleft wp-image-819\" src=\"https:\/\/genuscap.com\/wp-content\/uploads\/2021\/03\/genus_why_icon2.jpg\" alt=\"\" width=\"30\" height=\"29\" \/>Our proven investment <span style=\"color: #2f91bd;\"><strong>approach<\/strong><\/span><\/li>\n\t<li><img decoding=\"async\" class=\"alignleft wp-image-820\" src=\"https:\/\/genuscap.com\/wp-content\/uploads\/2021\/03\/genus_why_icon3.jpg\" alt=\"\" width=\"30\" height=\"29\" \/>Our commitment to <span style=\"color: #bcd050;\"><strong>sustainability and impact<\/strong><\/span><\/li>\n<\/ul>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-311dd76 inner-text why-genus elementor-section-boxed elementor-section-height-default elementor-section-height-default parallax_section_no qode_elementor_container_no\" data-id=\"311dd76\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-bb4a380\" data-id=\"bb4a380\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-ad178a4 elementor-widget elementor-widget-text-editor\" data-id=\"ad178a4\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<h2>A team you can <strong>count on<\/strong><\/h2><h4>Since 1989<\/h4><p>Genus has been managing client portfolios since 1989, with sustainable investing since 1994. We have been driving innovation since day one by focusing on investment technology and values-based solutions.<\/p><h4><strong>Meeting our clients needs <\/strong><\/h4><p>With Genus, you have choices. Whether you consider yourself a more conventional investor or if you are more fossil-free or impact focused, we have a solution to meet your needs.<\/p><h4><strong>Dedicated portfolio managers<\/strong><\/h4><p>Get a 1-on-1, personal relationship with an expert. When you invest with Genus, you\u2019ll get a dedicated portfolio manager who is always focused on your goals and success.<\/p><h4><strong>Boutique firm<\/strong><\/h4><p>A responsive team of employee-owners, small enough to provide you with tailored solutions and large enough to innovate new strategies and help you reach your goals.<\/p><h4><strong>Canadian leaders in impact investing<\/strong><\/h4><p>Genus was one of the first firms in Canada to have a <strong>Impact Equity Fund<\/strong> incorporating publicly listed stocks. We are also the first investment firm, in Canada, to apply a <strong>Net Impact Score<sup>TM<\/sup><\/strong> to all of our clients\u2019 portfolios.<\/p><h4><strong>Proud to be B-Corp certified<\/strong><\/h4><p>We serve our community by using our business as a force for good. We demonstrate gender and ethnic diversity on our entire team, including our management team and board of directors.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-2394e9a elementor-section-stretched elementor-section-boxed elementor-section-height-default elementor-section-height-default parallax_section_no qode_elementor_container_no\" data-id=\"2394e9a\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;stretch_section&quot;:&quot;section-stretched&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-no\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-870f7a7\" data-id=\"870f7a7\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-b547bf4 elementor-widget elementor-widget-image\" data-id=\"b547bf4\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"933\" height=\"333\" src=\"https:\/\/genuscap.com\/wp-content\/uploads\/2021\/03\/genus_why_b_corp_certified.jpg\" class=\"attachment-large size-large wp-image-821\" alt=\"African American woman presenting something for five peers seating around her on a circular table with a Certified B Corporation logo on the left saying &quot;This company meets the highest standards of social and environmental impact&quot;\" srcset=\"https:\/\/genuscap.com\/wp-content\/uploads\/2021\/03\/genus_why_b_corp_certified.jpg 933w, https:\/\/genuscap.com\/wp-content\/uploads\/2021\/03\/genus_why_b_corp_certified-300x107.jpg 300w, https:\/\/genuscap.com\/wp-content\/uploads\/2021\/03\/genus_why_b_corp_certified-768x274.jpg 768w, https:\/\/genuscap.com\/wp-content\/uploads\/2021\/03\/genus_why_b_corp_certified-700x250.jpg 700w\" sizes=\"(max-width: 933px) 100vw, 933px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-48c4b05 elementor-section-content-middle elementor-section-stretched proven-investment elementor-section-boxed elementor-section-height-default elementor-section-height-default parallax_section_no qode_elementor_container_no\" data-id=\"48c4b05\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;,&quot;stretch_section&quot;:&quot;section-stretched&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-extended\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-8b2f95f\" data-id=\"8b2f95f\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-bc4de97 elementor-widget elementor-widget-text-editor\" data-id=\"bc4de97\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<h2>Our Investment Approach<\/h2><p>Our investment approach is based on the following five pillars:<\/p><h4><span style=\"color: #5ec5ed;\"><strong>Risk-controlled<\/strong><\/span><\/h4><p>Follow a stringent institutional approach that emphasizes consistent returns.<\/p><h4><span style=\"color: #a778ae;\"><strong>Disciplined<\/strong><\/span><\/h4><p>Quantitative approach enables systematic, data-driven decision making.<\/p><h4><span style=\"color: #faba00;\"><strong>Specialized <\/strong><\/span><\/h4><p>Clients benefit from solutions that combine the expertise of in-house and outsourced specialized teams.<\/p><h4><span style=\"color: #bcd050;\"><strong>Diversified<\/strong><\/span><\/h4><p>Portfolios structured globally across different asset classes, sectors, and investment styles.<\/p><h4><span style=\"color: #ff6c0e;\"><strong>Active<\/strong><\/span><\/h4><p>Go beyond diversification, manage risk, and create a portfolio that recalibrates to changing markets.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-5699992\" data-id=\"5699992\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-1d5d062 elementor-invisible elementor-widget elementor-widget-image\" data-id=\"1d5d062\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;zoomIn&quot;}\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"711\" height=\"681\" src=\"https:\/\/genuscap.com\/wp-content\/uploads\/2021\/03\/why_genus_proven_investment_approach.png\" class=\"attachment-full size-full wp-image-822\" alt=\"image of icons surrounding Genus Capital Management&#039;s logo: first icon at the top is a blue thermometer; to the right, we have a purple gear with a leaf inside; below, an orange symbol of chemistry; on the left, a green symbol of earth; above, finally a darker orange symbol of circular with arrows\" srcset=\"https:\/\/genuscap.com\/wp-content\/uploads\/2021\/03\/why_genus_proven_investment_approach.png 711w, https:\/\/genuscap.com\/wp-content\/uploads\/2021\/03\/why_genus_proven_investment_approach-300x287.png 300w, https:\/\/genuscap.com\/wp-content\/uploads\/2021\/03\/why_genus_proven_investment_approach-700x670.png 700w\" sizes=\"(max-width: 711px) 100vw, 711px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-5153d63 elementor-section-content-middle elementor-section-stretched elementor-section-boxed elementor-section-height-default elementor-section-height-default parallax_section_no qode_elementor_container_no\" data-id=\"5153d63\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;stretch_section&quot;:&quot;section-stretched&quot;,&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-custom\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-d236f42\" data-id=\"d236f42\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-38dcfb7 elementor-widget elementor-widget-heading\" data-id=\"38dcfb7\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Consistent <strong>returns<\/strong><\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-c1713a5 elementor-widget elementor-widget-heading\" data-id=\"c1713a5\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<p class=\"elementor-heading-title elementor-size-medium\">At Genus, we have prided ourselves in our consistent returns in reducing clients\u2019 risk and volatility in their portfolios while providing good after fee returns.<\/p>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-2bf5f3a elementor-section-boxed elementor-section-height-default elementor-section-height-default parallax_section_no qode_elementor_container_no\" data-id=\"2bf5f3a\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-e2efa21\" data-id=\"e2efa21\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-34cfd1f elementor-widget elementor-widget-heading\" data-id=\"34cfd1f\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-large\">Genus Balanced Fund: 1989 - 2024<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-523b650 elementor-widget elementor-widget-image\" data-id=\"523b650\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/genuscap.com\/wp-content\/uploads\/2024\/06\/Balanced-Fund.pdf\" target=\"_blank\">\n\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"768\" height=\"580\" src=\"https:\/\/genuscap.com\/wp-content\/uploads\/2024\/06\/Capture-768x580.jpg\" class=\"attachment-medium_large size-medium_large wp-image-25934\" alt=\"\" srcset=\"https:\/\/genuscap.com\/wp-content\/uploads\/2024\/06\/Capture-768x580.jpg 768w, https:\/\/genuscap.com\/wp-content\/uploads\/2024\/06\/Capture-300x227.jpg 300w, https:\/\/genuscap.com\/wp-content\/uploads\/2024\/06\/Capture-700x529.jpg 700w, https:\/\/genuscap.com\/wp-content\/uploads\/2024\/06\/Capture.jpg 945w\" sizes=\"(max-width: 768px) 100vw, 768px\" \/>\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-d0d7156 elementor-widget elementor-widget-text-editor\" data-id=\"d0d7156\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>The chart above compares our balanced mix (typically 60% equities and 40% fixed income), since 1989, to world indices, Canadian indices, and finally bond indices.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-0b26f51 elementor-align-center elementor-hidden-desktop elementor-hidden-tablet elementor-widget elementor-widget-button\" data-id=\"0b26f51\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"https:\/\/genuscap.com\/wp-content\/uploads\/2021\/08\/Genus-Balanced-Fund-Consistent-Returns.pdf\" target=\"_blank\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">SEE THIS CONSISTENT RETURNS CHART<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-91f3649 elementor-align-left elementor-hidden-phone elementor-widget elementor-widget-button\" data-id=\"91f3649\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"https:\/\/genuscap.com\/wp-content\/uploads\/2024\/06\/Balanced-Fund.pdf\" target=\"_blank\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">SEE THIS CONSISTENT RETURNS CHART<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-0540af3\" data-id=\"0540af3\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-9a9a321 elementor-widget elementor-widget-heading\" data-id=\"9a9a321\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-large\">Genus Fossil Free   Institutional Balanced Composite: 2013 - 2024<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-d069ae9 elementor-widget elementor-widget-image\" data-id=\"d069ae9\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/genuscap.com\/wp-content\/uploads\/2024\/06\/FF-Inst.pdf\" target=\"_blank\">\n\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"768\" height=\"578\" src=\"https:\/\/genuscap.com\/wp-content\/uploads\/2024\/06\/Capture2-768x578.jpg\" class=\"attachment-medium_large size-medium_large wp-image-25933\" alt=\"\" srcset=\"https:\/\/genuscap.com\/wp-content\/uploads\/2024\/06\/Capture2-768x578.jpg 768w, https:\/\/genuscap.com\/wp-content\/uploads\/2024\/06\/Capture2-300x226.jpg 300w, https:\/\/genuscap.com\/wp-content\/uploads\/2024\/06\/Capture2-700x527.jpg 700w, https:\/\/genuscap.com\/wp-content\/uploads\/2024\/06\/Capture2.jpg 951w\" sizes=\"(max-width: 768px) 100vw, 768px\" \/>\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-5600303 elementor-widget elementor-widget-text-editor\" data-id=\"5600303\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>The chart above compares our Genus Fossil Free Institutional Balanced Composite, since 2013, to world indices, Canadian indices, and finally bond indices.<\/p><p>Since 2013, you can see the Fossil Free balanced asset mix has delivered very similar returns to the conventional balanced asset mix.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7b86cff elementor-align-center elementor-hidden-desktop elementor-hidden-tablet elementor-widget elementor-widget-button\" data-id=\"7b86cff\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"https:\/\/genuscap.com\/wp-content\/uploads\/2021\/08\/Genus-FF-Institutional-Balanced-Fund-Composite-Consistent-Returns.pdf\" target=\"_blank\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">SEE THIS CONSISTENT RETURNS CHART<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-6dfeec8 elementor-align-left elementor-hidden-phone elementor-widget elementor-widget-button\" data-id=\"6dfeec8\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"https:\/\/genuscap.com\/wp-content\/uploads\/2024\/06\/FF-Inst.pdf\" target=\"_blank\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">SEE THIS CONSISTENT RETURNS CHART<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-a3b2dff why-genus inner-text  elementor-section-boxed elementor-section-height-default elementor-section-height-default parallax_section_no qode_elementor_container_no\" data-id=\"a3b2dff\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-41979e2\" data-id=\"41979e2\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-f218762 elementor-widget elementor-widget-text-editor\" data-id=\"f218762\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<h2 style=\"text-align: center;\">Canada\u2019s <strong>Fossil Free<sup>TM<\/sup> <\/strong><br \/>&amp; <strong>impact investing innovator<\/strong><\/h2><p>Something powerful is happening in the world. The effects of climate change have triggered a global divestment movement. People are directing their money away from greenhouse gas polluters and into investments that align with their values.<\/p><p>Genus has been offering innovative investment solutions for more than a quarter century. Now, Genus is championing Canada\u2019s divest-invest movement with fossil free and impact investing strategies for our changing world.<\/p><p>Divesting from fossil fuels and removing military, weapons, tobacco, alcohol, junk food, and factory farming from your investments is how you vote with your money, make a difference in the world.<\/p><p>By investing with Genus, you now have the opportunity to invest in sectors such as: clean water and sanitization, health and education, affordable and clean energy, climate action, and responsible consumption and production. We use the <a href=\"https:\/\/www.un.org\/sustainabledevelopment\/sustainable-development-goals\/\" target=\"_blank\" rel=\"noopener\">UN Sustainable Development Goals<\/a> to measure the impact.<\/p><p>If you are looking to align with your goals, achieve your dreams, and build your legacy, let\u2019s start the conversation.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-2ca8fbc9 elementor-align-center elementor-widget elementor-widget-button\" data-id=\"2ca8fbc9\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"https:\/\/genuscap.com\/get-started\/\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Get Started Today<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-5bc7f16c elementor-section-full_width elementor-section-stretched testimonial elementor-section-height-default elementor-section-height-default parallax_section_no qode_elementor_container_no\" data-id=\"5bc7f16c\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;stretch_section&quot;:&quot;section-stretched&quot;,&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-no\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-1d7554d8\" data-id=\"1d7554d8\" data-element_type=\"column\" data-e-type=\"column\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-56a05ed0 client-impact-title elementor-widget elementor-widget-heading\" data-id=\"56a05ed0\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Client <strong>impact<\/strong><\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-199ef0ec elementor--h-position-center elementor--v-position-middle elementor-pagination-position-inside elementor-invisible elementor-widget elementor-widget-global elementor-global-22828 elementor-widget-slides\" data-id=\"199ef0ec\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;navigation&quot;:&quot;dots&quot;,&quot;autoplay_speed&quot;:9000,&quot;_animation&quot;:&quot;fadeIn&quot;,&quot;autoplay&quot;:&quot;yes&quot;,&quot;pause_on_hover&quot;:&quot;yes&quot;,&quot;pause_on_interaction&quot;:&quot;yes&quot;,&quot;infinite&quot;:&quot;yes&quot;,&quot;transition&quot;:&quot;slide&quot;,&quot;transition_speed&quot;:500}\" data-widget_type=\"slides.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-swiper\">\n\t\t\t\t\t<div class=\"elementor-slides-wrapper elementor-main-swiper swiper\" role=\"region\" aria-roledescription=\"carousel\" aria-label=\"Slides\" dir=\"ltr\" data-animation=\"\">\n\t\t\t\t<div class=\"swiper-wrapper elementor-slides\">\n\t\t\t\t\t\t\t\t\t\t<div class=\"elementor-repeater-item-b54cfda swiper-slide\" role=\"group\" aria-roledescription=\"slide\"><div class=\"swiper-slide-bg\"><\/div><div class=\"swiper-slide-inner\" ><div class=\"swiper-slide-contents\"><div class=\"elementor-slide-heading\">\u201cGraduating from a big bank to Genus was one of the best financial steps we've ever taken. Genus has delivered reliable asset growth despite our moderate risk tolerance. As our financial security has grown, we've also been the beneficiaries of a great client experience. The company's communications have been consistently transparent and informative, including educational webinars and a well-designed web portal where we can track investments daily. Most importantly to us, our portfolio manager has always responded swiftly and thoroughly to our questions and requests. \u201d<\/div><div class=\"elementor-slide-description\">Martin T.<\/div><\/div><\/div><\/div><div class=\"elementor-repeater-item-879b80f swiper-slide\" role=\"group\" aria-roledescription=\"slide\"><div class=\"swiper-slide-bg\"><\/div><div class=\"swiper-slide-inner\" ><div class=\"swiper-slide-contents\"><div class=\"elementor-slide-heading\">\"Having relatively diverse financial goals and needs, along with a slight reticence regarding the stock market, Genus skillfully addressed all of our concerns, and put together a truly exceptional plan: Fossil free funds and a diversified investment portfolio, check; An effective Impact investment portfolio that coincides with our hopes and dreams for a better world, check; Professional advice and assistance to create a donor advised charitable fund with immediate charitable receipts for tax purposes, check. Returns? Way beyond our expectations! We even had some fun along the way and certainly enjoyed an incredible two-year start to what will be a satisfying long-term relationship with Genus.\"<\/div><div class=\"elementor-slide-description\">Marc B.<\/div><\/div><\/div><\/div><div class=\"elementor-repeater-item-b4d3de3 swiper-slide\" role=\"group\" aria-roledescription=\"slide\"><div class=\"swiper-slide-bg\"><\/div><div class=\"swiper-slide-inner\" ><div class=\"swiper-slide-contents\"><div class=\"elementor-slide-heading\">\u201cI love the service I get at Genus.\u201d<\/div><div class=\"elementor-slide-description\">Chris H.<\/div><\/div><\/div><\/div><div class=\"elementor-repeater-item-06483c9 swiper-slide\" role=\"group\" aria-roledescription=\"slide\"><div class=\"swiper-slide-bg\"><\/div><div class=\"swiper-slide-inner\" ><div class=\"swiper-slide-contents\"><div class=\"elementor-slide-heading\">\u201cLeslie and I were fellow board members when we met twenty years ago. For the last ten she has been thoughtful in the construction of an investment strategy for my family and is executing the strategy as planned. The team at Genus has met my expectations and are a pleasure to deal with.\u201d<\/div><div class=\"elementor-slide-description\">Bob Q.<\/div><\/div><\/div><\/div><div class=\"elementor-repeater-item-3db5ff8 swiper-slide\" role=\"group\" aria-roledescription=\"slide\"><div class=\"swiper-slide-bg\"><\/div><div class=\"swiper-slide-inner\" ><div class=\"swiper-slide-contents\"><div class=\"elementor-slide-heading\">\u201cFor over 15 years, I have provided selection and performance evaluation of multiple investment managers for a significant family office. Leslie and Genus have been foundational for me in my role. I have always found Leslie and her colleagues to be insightful and proactive, and found the performance of their portion of the portfolio to be well above benchmarks. And they have been a great pleasure to work with.\u201d<\/div><div class=\"elementor-slide-description\">Douglas H.<\/div><\/div><\/div><\/div><div class=\"elementor-repeater-item-bfcea10 swiper-slide\" role=\"group\" aria-roledescription=\"slide\"><div class=\"swiper-slide-bg\"><\/div><div class=\"swiper-slide-inner\" ><div class=\"swiper-slide-contents\"><div class=\"elementor-slide-heading\">\u201cGenus is a very innovative firm. I am pleased to invest in their Fossil Free and Impact strategies that help me invest in line with my values.\u201d<\/div><div class=\"elementor-slide-description\">Marnie C.<\/div><\/div><\/div><\/div><div class=\"elementor-repeater-item-3ae1237 swiper-slide\" role=\"group\" aria-roledescription=\"slide\"><div class=\"swiper-slide-bg\"><\/div><div class=\"swiper-slide-inner\" ><div class=\"swiper-slide-contents\"><div class=\"elementor-slide-heading\">\u201cGreat team of professionals. Excellent website and reporting. Responds to inquiries promptly. Very pleased with the process of changing from another company to Genus as well. Kudos.\u201d<\/div><div class=\"elementor-slide-description\">David L.<\/div><\/div><\/div><\/div><div class=\"elementor-repeater-item-458c1f8 swiper-slide\" role=\"group\" aria-roledescription=\"slide\"><div class=\"swiper-slide-bg\"><\/div><div class=\"swiper-slide-inner\" ><div class=\"swiper-slide-contents\"><div class=\"elementor-slide-heading\">\u201cGenus consistently provides a good, clearly explained, comprehensive picture of the general economic and financial situation, along with an excellent account of the investment decisions made in relation to this. Genus\u2019 equally strong concern with clients\u2019 questions and requests for further information is also a very important part of the service it provides.\u201d<\/div><div class=\"elementor-slide-description\">Allan S.<\/div><\/div><\/div><\/div><div class=\"elementor-repeater-item-1d4c36c swiper-slide\" role=\"group\" aria-roledescription=\"slide\"><div class=\"swiper-slide-bg\"><\/div><div class=\"swiper-slide-inner\" ><div class=\"swiper-slide-contents\"><div class=\"elementor-slide-heading\">\u201cBack in 1992 when I found myself at fifty with a substantial amount of money to invest, I knew just one thing \u2014 that I didn\u2019t want to contribute to tobacco companies, arms manufacturers, or oil. But over the ensuing years the options for socially responsible investing have become far more sophisticated and I\u2019m very happy that this is a big part of the Genus approach. I also very much appreciate the long-term relationship with my portfolio manager, Mary Lou.\u201d<\/div><div class=\"elementor-slide-description\">Ann P.<\/div><\/div><\/div><\/div>\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"swiper-pagination\"><\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-2ae22941 elementor-section-stretched elementor-section-boxed elementor-section-height-default elementor-section-height-default parallax_section_no qode_elementor_container_no elementor-invisible\" data-id=\"2ae22941\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;stretch_section&quot;:&quot;section-stretched&quot;,&quot;background_background&quot;:&quot;classic&quot;,&quot;animation&quot;:&quot;fadeIn&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-4b3a3b47\" data-id=\"4b3a3b47\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-40e63842 elementor-widget elementor-widget-heading\" data-id=\"40e63842\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">As <b>seen in<\/b><\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-67e96a0 elementor-section-full_width elementor-section-stretched as-seen-in elementor-section-height-default elementor-section-height-default parallax_section_no qode_elementor_container_no elementor-invisible\" data-id=\"67e96a0\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;stretch_section&quot;:&quot;section-stretched&quot;,&quot;background_background&quot;:&quot;classic&quot;,&quot;animation&quot;:&quot;fadeIn&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-5f2ae3c9\" data-id=\"5f2ae3c9\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-341a9166 elementor-widget elementor-widget-global elementor-global-414 elementor-widget-text-editor\" data-id=\"341a9166\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<ul><li><a href=\"https:\/\/genuscap.com\/how-to-better-determine-the-social-and-environmental-impact-of-your-portfolio\/\" target=\"_blank\" rel=\"noopener\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-2995 size-full\" src=\"https:\/\/genuscap.com\/wp-content\/uploads\/2021\/03\/genus-fossil-free-globe-and-mail_logo.png\" alt=\"\" width=\"127\" height=\"120\" \/><\/a><\/li><li><a href=\"https:\/\/financialpost.com\/news\/fp-street\/you-dont-need-hydrocarbons-for-performance-behind-the-divestment-push\" target=\"_blank\" rel=\"noopener\"><img loading=\"lazy\" decoding=\"async\" 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448s170.78 0 213.371-11.486c23.497-6.321 42.003-24.171 48.284-47.821 11.412-42.867 11.412-132.305 11.412-132.305s0-89.438-11.412-132.305zm-317.51 213.508V175.185l142.739 81.205-142.739 81.201z\"><\/path><\/svg>\t\t\t\t\t<\/a>\n\t\t\t\t<\/span>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>Why Genus Why invest with Genus Guiding you towards your goals What sets Genus apart: Our experienced team Our proven investment approach Our commitment to sustainability and impact A team you can count on Since 1989 Genus has been managing client portfolios since 1989, with&#8230;<\/p>\n","protected":false},"author":7,"featured_media":103,"parent":0,"menu_order":3,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_acf_changed":false,"content-type":"","footnotes":""},"class_list":["post-11","page","type-page","status-publish","has-post-thumbnail","hentry"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v27.4 (Yoast SEO v27.4) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Why Invest with Genus - Genus Capital Management<\/title>\n<meta name=\"description\" content=\"When investing with Genus, we have investment solutions to meet your needs whether you are a conventional investor or more fossil-free or impact focused.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/genuscap.com\/why-genus\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" 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