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cupcakes and cashmere
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My 37 most-loved buys of 2025
Clothes, beauty, and a few random things that earned permanent spots in my life
Dec 27, 2025
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Emily Schuman
62
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Holiday baking, but make it slightly unhinged
The unglamorous truth behind my cookie boxes (and the 9 recipes I’d actually recommend)
Dec 18, 2025
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Emily Schuman
142
34
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I ordered 11 silky everyday pants (and added three to my closet)
A highly unscientific, candid review of the best soft-tailored pants on the market
Dec 14, 2025
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Emily Schuman
74
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How I got the best skin of my life
Jun 23, 2024
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Emily Schuman
2,765
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23 Things I Find Impossibly Chic
Jul 11, 2024
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Emily Schuman
1,444
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12 self-care rituals that have actually made a difference
Apr 10, 2025
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Emily Schuman
890
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The conversation that changed things
Jun 17, 2025
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Emily Schuman
204
61
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AMA: Why we chose to have an only child.
Feb 13, 2025
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Emily Schuman
132
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28 everyday upgrades worth making
Aug 17, 2025
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Emily Schuman
170
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The One Thing I’d Tell My Younger Self
And the biggest lesson we're trying to teach our daughter
Nov 16, 2025
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Emily Schuman
93
18
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The 30 items that made this year's gift guide
This content was created in partnership with Shop
Nov 9, 2025
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Emily Schuman
125
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Trying not to hold my breath
A lesson in anxiety, control, and five tips that actually help
Oct 12, 2025
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Emily Schuman
109
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23 things that signal good taste
You don't need trends or expensive things to have authentic style
Sep 28, 2025
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Emily Schuman
98
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The conversation that changed things
A post-birthday intervention, some hard truths, and what’s actually helping
Jun 17, 2025
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Emily Schuman
204
61
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I got my colors analyzed and it felt like an intervention
How I'm learning to embrace "Autumn Strong" in a way I don't hate
May 8, 2025
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Emily Schuman
107
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My 2026 reading list, the 2 tinted moisturizers worth the splurge, and a kitchen refresh I didn’t know I needed
Introducing "confetti posts" aka a little bit of everything in one place
Jan 11
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Emily Schuman
60
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Current musings, hyper-fixations, and finds I typically text my friends — from the founder of cupcakes and cashmere.
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