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EMARKETER provides the gold standard for media, advertising, and commerce data with thousands of ready-made forecasts, charts, and reports.
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Unlock insights and trends about your target audiences with research built on vetted and transparently sourced data put through our proprietary research methodology.
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In the News
The world’s leading media publications regularly cite EMARKETER to inform their readers.
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Advertising, Media and Marketing→
Learn how marketers and advertisers are maximizing revenue through optimized spend and efficient targeting. Our research covers how they most effectively reach consumers and which channels have the most growth potential – both now and in the coming years.
Retail & Ecommerce→
Our Retail & Ecommerce research dives into how the world’s biggest retailers (and those with rising market share) are maximizing their revenue by reaching new buyers and refining their delivery processes. Understand where consumers are spending, what channels they are using to make purchases and how brands are reaching shoppers.
Financial Services→
Today’s leading financial services companies are winning the battle for customer loyalty by anticipating disruption and meeting consumer demand for a frictionless experience. Learn how incumbents and startups are managing their financial health, streamlining transactions, lowering barriers to entry and driving revenue through better digital experiences.
Technology→
Stay ahead of emerging technologies such as generative AI, AR/VR, wearables and more and how they are disrupting and shaping the future of business.
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All of our research, data and insights covers a span of categories that are relevant for your key initiatives, from strategy, to planning and execution.
Here’s what our clients have to say.
Key decision-makers at the world’s leading brands share why they find EMARKETER research so critical to their operations.
See Our Testimonials-
It can be hard to get clients to make a change. Forecast data from EMARKETER enables us to build confidence through data-backed strategies that help them align with industry trends and maximize the impact of their marketing investment.
Alexia George
Marketing Manager, Net Conversion
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The data is rock solid. It’s well respected and it helps illustrate to clients what their peers are doing, and make the case for when and how they should be spending their budgets.
Lisa Lawrence
Vice President of Sales Operations, Digital Marketing Group
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Data-backed analysis gives us the ability to come up with unique and differentiating viewpoints, driven by an informed perspective we’re not getting from other sources. Having EMARKETER in our stack helps us make all of our data more actionable.
Jennifer Schulties
Senior Vice President, Head of Media, Doner Media
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Colgate-Palmolive engaged with EMARKETER to receive data and insights on digital commerce, digital media, predictions, regional trends and more. Their service provides facts and insights we use for reference and change management.
Brigitte King
Global Chief Digital Officer, Colgate-Palmolive
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EMARKETER’s PRO+ Forecasts tool has improved my advertising strategy development and credibility. It provides a multifaceted view of market trends through rich, insightful narratives.
Todd Elbrink
Strategist, Veritone One
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EMARKETER’s newly launched PRO+ forecast feature allows for ‘double clicks’ into the illustrated data, which provides further insights and contexts that often add texture to the overall analysis and story being told.
Dowoo Lee
VP, Integrated Media Strategy & Planning, DEPT Agency
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There are very few places that I feel like I’m getting interesting information that might spark an idea or get me to rethink what we’re doing—and EMARKETER is one of them.
Ann Lewnes
Executive Vice President and CMO, Adobe
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I’m constantly going into the database to look up the macro numbers, constantly benchmarking and asking, ‘At what pace does EMARKETER think things are going to grow?’
Jeff Green
CEO and Co-Founder, The Trade Desk
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EMARKETER is a valuable resource that helps us navigate our customers’ changing landscape and understand their evolving needs.
Stan Pavlovsky
CEO, Shutterstock
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