What is CoverageBook?
CoverageBook is a specialized tool designed for public relations professionals to streamline their reporting processes. It automates the collection of data from various media sources including online articles, social media platforms, and broadcast content, transforming raw coverage into professionally designed reports.
The platform generates screenshots, aggregates PR metrics, and offers flexible customization options for report presentation. Users can share reports online, export them as PDFs, or download data as CSV files for further analysis. CoverageBook focuses on providing realistic, industry-standard metrics that help PR professionals demonstrate tangible impact to clients and stakeholders.
Features
- Automated Data Collection: Automatically gathers metrics and screenshots from online articles, social media, and other media sources
- Professional Report Design: Creates beautifully designed reports with flexible layouts and branding options
- Credible PR Metrics: Provides realistic industry-standard metrics from trusted data sources like SimilarWeb and Moz
- Multiple Export Options: Allows sharing reports online, exporting as PDFs, or downloading data as CSV files
- Customizable Presentation: Offers flexible layouts and style options to tailor reports to specific client needs
Use Cases
- Digital PR reporting for agencies and in-house teams
- Demonstrating SEO impact of PR campaigns
- Measuring ROI of public relations efforts
- Creating professional client presentations
- Consolidating coverage data from multiple sources
FAQs
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What types of media coverage can I add to CoverageBook?
You can add online articles, YouTube videos, Instagram posts, TikTok content, X posts, Spotify episodes, Twitch streams, Facebook and LinkedIn posts, as well as images of print clippings and video/audio files. -
How does CoverageBook handle print and broadcast coverage?
You can add print, radio, and broadcast coverage to CoverageBook. While these media types don't have automated metric collection yet, you can add custom metrics manually and use the platform's templates to ensure professional presentation. -
Does CoverageBook calculate Advertising Value Equivalency (AVE)?
No, CoverageBook does not calculate AVE. The platform focuses on providing realistic, credible PR metrics that better demonstrate actual PR impact and value. -
What happens if I exceed my monthly clip limit?
CoverageBook will notify you if you exceed your plan limits. You can choose to upgrade for the remainder of the month/year and only pay the difference, or downgrade to a lower plan at any time. -
Can I pause my CoverageBook account during slow periods?
Yes, CoverageBook offers an archive plan for $15/month that keeps your existing reports live while allowing you to pause active reporting. You can upgrade back to a regular plan when you need to add more coverage.
