What is Active Form?
Active Form transforms traditional static forms into intelligent, adaptive conversations that engage users more effectively. By leveraging artificial intelligence, the platform dynamically adjusts questions based on user responses, asking only relevant questions while skipping irrelevant ones. This approach significantly reduces form abandonment and increases completion rates.
The system allows businesses to incorporate their unique context, including industry knowledge, processes, and brand voice, ensuring questions align with specific goals. Forms can be customized with brand elements and embedded across various channels, providing a seamless user experience that captures cleaner, more actionable data.
Features
- Dynamic Question Adaptation: AI adjusts questions in real-time based on user responses
- Business Context Integration: Incorporates industry knowledge and processes into questioning
- Custom Branding: Match forms to brand colors, fonts, and design elements
- Partial Response Capture: Records inputs even if users abandon the form
- Expert AI Agents: Assign specialized AI agents for domain-specific interactions
- Multiple Embed Options: Embed forms inline, as popups, or floating widgets
- Tone of Voice Control: Customize AI conversational style to match brand personality
- Response Limits & Timing: Set maximum responses and time limits for forms
Use Cases
- Lead capture and qualification
- Customer feedback and surveys
- Market research and competitor analysis
- Product evaluation and beta testing
- Employee feedback and 360-degree reviews
- Patient intake and pre-consultation forms
- Event feedback and registration
- Sales inquiry and pre-sales questionnaires
- Churn surveys and subscription cancellation
- Bug tracking and incident reporting
FAQs
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How does Active Form's pricing work?
Active Form offers a Professional plan starting at $10/month with 500 form submissions included, and an Enterprise plan with custom pricing for high-volume teams. -
What happens if I exceed my form response limit?
When you exceed your form response limit, you may need to upgrade to a higher plan or contact for enterprise solutions with tailored response limits. -
Can I customize the AI and branding in my forms?
Yes, you can customize the AI's tone of voice, add business context, and apply custom branding with colors, fonts, and design elements. -
How is Active Form different from traditional static forms?
Active Form uses AI to dynamically adapt questions in real-time based on user responses, reducing irrelevant questions and increasing engagement, unlike static forms with fixed questions. -
Can I try Active Form for free?
Yes, there is a free trial available for the Professional plan.
