Researching the science of time for

Researching the science

of time for

Researching

the science

of time for

Independent, non-profit global lab dedicated to shifting humanity’s relationship with time: moving beyond efficiency toward reclaiming time for what actually matters.

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Purpose

Time is the one resource you can’t get back. Let’s study it together.

Time is the one resource you can’t get back.

Let’s study it together.

Time is the one resource you can’t get back. Let’s study it together.

Our purpose is to establish the independent scientific foundation
for how humans and organizations should make time allocation decisions in an age of AI assistance.

Through rigorous research, controlled experiments, and open-source frameworks.

Our purpose is to establish the independent scientific foundation
for how humans and organizations should make time allocation decisions in an age of AI assistance.

Through rigorous research, controlled experiments, and open-source frameworks.

Research

Three horizons, one fundamental question

We study time allocation across three scales (the individual, the team, and society) using behavioral data from 30M+ users, academic partnerships, and real-world pilots. Everything we publish is open-source by design.

01

Personal Time

The individual’s relationship with how their days are structured, how much of it feels chosen versus imposed, and what the difference does to wellbeing and creative capacity.

02

Organizational Time

The daily decisions that shape how teams work together. What is the real cost of a fragmented calendar? How does meeting density affect the quality of decisions made in those meetings? What do organizations that protect time for deep work actually look like, and how do they perform?

03

Societal Time

The policies, norms, and cultural assumptions that shape how entire populations think about time's value.The four-day work week debate. The right-to-disconnect movement. These conversations are happening without sufficient evidence beneath them. We are building the science to make the next policy decisions more informed.