Changelog

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Meta Custom Audience Sync

• Connect your Meta account in Settings → Integrations under the new Ads & Audiences section
• Map any segment to a custom audience in one of your Meta ad accounts, with hourly, daily, or weekly refresh
• One-click ready-made segments built for paid social: Zero LTV, No purchase in 1 year, Recent buyers, High spenders, Non-buyers, Engaged, and more - picked to match your store or SaaS setup
• Manual “Sync now”, pause/resume, and per-sync status with last-synced counts
• Emails are SHA-256 hashed before reaching Meta; only active subscribers are uploaded
• Full agent-surface support: manage syncs via the API, the CLI (sequenzy audience-syncs), and MCP tools (create_audience_sync and friends)

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Campaign Revenue Attribution for E-Commerce Orders

• Every ecommerce.order_placed event is attributed to the most recent email open or click within 24 hours (last-touch), using the order total as revenue. Repeat purchases count - unlike SaaS renewals, every placed order is a deliberate buy
• Campaign and sequence stats now include conversions and revenueCents in the metrics API, the CLI (sequenzy stats --campaign), and the get_campaign_stats / get_sequence_stats MCP tools
• The dashboard’s existing revenue attribution views (campaign list and detail) pick up commerce revenue automatically
• No setup needed - this extends the default revenue goal that already tracks saas.purchase. View documentation

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Segment by Purchased Product

• New “Purchased Product” segment filter with bought / didn’t buy / orders at least / orders less than operators
• Works across all commerce providers - Shopify, WooCommerce, and Commerce API orders - by matching order line items, including all your historical orders
• Available in the dashboard segment editor (with a product picker), the segments API, the CLI (sequenzy segments create --commerce-product shopify:42), and the create_segment / update_segment MCP tools. Filter values are provider-scoped (provider:productId) so the same product ID on two providers never collides
• Composable with every other filter, including nested AND/OR groups

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Landing Page Actions For API, CLI, And MCP

• Create, list, inspect, update, publish, unpublish, and delete landing pages through /api/v1/landing-pages
• Connect, update, and verify landing page custom domains from API, CLI, and MCP
• New CLI commands under sequenzy landing-pages
• New MCP tools such as create_landing_page, publish_landing_page, and connect_landing_page_domain
• Dashboard AI Agent Setup copy now points users toward landing page workflows

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Fixes for Shopify Product Currency and Description Formatting

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Double Opt-In Now Covers Events, Webhooks, and Tags

• New contacts created by events or tags are stored as pending and receive your confirmation email automatically
• Sequences triggered by the event or tag enroll the contact but wait at the trigger step - the first email only sends after the contact confirms
• Confirming resumes all parked sequences at once; enrollments that are never confirmed within the confirmation window are cancelled automatically
• Events and tags are still recorded while confirmation is pending, so segments and analytics stay accurate
• Contacts who unsubscribed earlier are never re-enrolled, and existing active contacts are unaffected

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Pick Products Directly in Trigger Filters

• An “Only for products” picker on the trigger, shown for any event that carries a product. It works across all providers: Shopify, WooCommerce, Stripe, and products pushed via the Commerce API
• Select multiple products to start the sequence when the event includes any of them
• Searchable product list with images, provider, and product ID - and an escape hatch to enter a custom ID for products not yet synced
• Property filter rows on product ID fields (like lineItems[].providerProductId) now use the same picker for their value instead of a free-text input
• Order and cart events now suggest lineItems[] fields (product ID, SKU, title, variant, quantity, price) in the property path autocomplete
• New one_of property filter operator that matches when a property equals any entry of a list (up to 50 values) - available in the dashboard, API, CLI, and MCP
• Picker selections are scoped to the product’s platform - one platform per filter, with platform-qualified custom IDs - so a product ID from one store can never accidentally match an identically numbered product from another
• Shopify checkout and refund events and WooCommerce cart/checkout events now include the same normalized lineItems as order events, so product filters work consistently across providers (refund events list the refunded products)

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Redesigned Settings Navigation

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Agent-Surface Parity: Run Campaigns, Audience, Team, Inbox, and Webhooks From CLI, MCP, and API

• Cancel, pause, or resume a sending campaign - resume can spread the remaining delivery over up to 72 hours - and duplicate or delete campaigns
• Create campaign A/B tests with test percentage, duration, and winner criteria, then add or remove variants
• Manage lists, segments, and tags fully: update and delete them, and remove subscribers from a list in bulk
• Manually enroll up to 500 subscribers into a sequence, starting at any step
• List your team, invite teammates as admin or viewer, and cancel pending invitations
• List, read, and reply to inbox conversations, add internal notes, and open, close, or mark them read
• Create, update, test, and delete outbound webhooks, inspect deliveries, and replay them - the signing secret is shown once at creation. DELETE /v1/webhooks/:id now permanently deletes the endpoint and its delivery history (it previously only disabled it); use PATCH with status: "disabled" to keep an endpoint without deleting it

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Fixed: Segment Filters on Boolean Attributes

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Commerce API: Connect Any E-commerce Platform

• Push your product catalog with POST /api/v1/products - products power email product blocks, replenishment reminders, and back-in-stock alerts
• Push orders with POST /api/v1/orders - one call upserts the customer, triggers ecommerce.order_placed (or cancelled/fulfilled/refunded), updates revenue attributes (ltv, totalSpent, ordersCount, aov), and schedules replenishment
• Track started checkouts with POST /api/v1/checkouts to power abandoned checkout automations
• Register back-in-stock requests with POST /api/v1/back-in-stock - subscribers are notified automatically when a product upsert marks the item back in stock
• Safe retries everywhere: pushing the same order twice never double counts revenue
• Pass authoritative customerTotals from your platform when backfilling order history
• Manage the catalog without code: sequenzy products upsert / sequenzy products delete in the CLI (with one-shot deliverable upload via --file), and upsert_products / delete_product MCP tools (attach_product_file also accepts a local filePath when the MCP server runs locally)

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Digital Product Delivery for Stripe Products

• Your Stripe product catalog now syncs into Settings → Products (alongside Shopify and WooCommerce products)
• Attach a deliverable file to any Stripe product - upload it to Sequenzy (PDF, ePub, ZIP, images, audio, video - up to 100MB) or link to an externally hosted file
• Purchases automatically enrich the saas.purchase event with download.url and download.name, so sequence emails can link straight to the file
• A new Only for product picker on purchase triggers starts a sequence only when a specific Stripe product is bought
• Product-scoped triggers are also available programmatically: pass propertyFilters to POST /api/v1/sequences, the create_sequence MCP tool, or sequenzy sequences create --property-filters-json
• The email editor suggests the download variables when building purchase sequences
• Works with Stripe payment links and Stripe Checkout - no checkout changes required, and buyers become subscribers automatically
• Full API support: list products, attach/remove delivery files, presigned file uploads, and catalog sync via /api/v1/products
• CLI support: sequenzy products list, sequenzy products attach-file prod_abc --file ./guide.pdf, sequenzy products sync
• MCP support: list_products, attach_product_file, remove_product_file, and sync_products tools

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Hosted Landing Pages

• Build pages from templates for waitlists, lead magnets, launches, webinars, newsletters, demo requests, seasonal offers, agency leads, and feature announcements
• Edit sections, blocks, images, copy, desktop/mobile previews, SEO metadata, and page-level style settings in one workspace
• Add a native signup form with first name, last name, custom placeholders, success messaging, redirect URLs, list routing, and signup tags
• Publish draft pages to Sequenzy-hosted URLs, then copy or preview the public link from the page list or editor
• Connect a custom domain with CNAME verification and optional automatic Cloudflare DNS setup when available
• Track views and leads for each page from the landing-pages list

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Live Sequence Test Runs

• Start a Run sequence test directly from the sequence builder
• Select one existing active subscriber so merge tags, branches, tags, lists, attributes, discounts, and webhooks use real subscriber state
• Compress waits with speed options like 60x, 120x, 240x, and 480x, so long onboarding or recovery flows can be checked quickly
• Send sequence emails through the test-email path with a [TEST] subject prefix while still creating normal send records for tracking and history
• Review recent test runs in the builder, including step status, accelerated wait timing, sent-email references, and failures
• Prevent accidental cross-sequence loops when test actions add tags or lists to the subscriber

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Custom Reply-To Domains For Reply Tracking

• Choose Your domain or Sequenzy for trackable reply-to addresses from Settings -> Email Tracking
• Use branded reply addresses like reply+{id}@inbound.yourdomain.com after the inbound MX record and SES receipt rule are active
• Fall back automatically to reply+{id}@inbound.sequenzy.com when a custom inbound route is not ready
• Show the required inbound MX record in domain setup, including automatic DNS creation where supported
• Register and clean up SES receipt rules for customer inbound domains as sending domains are verified or removed
• Validate inbound reply domains before threading replies into conversations

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Sequenzy Signup For Framer

• A ready-to-use Framer component for email signup forms
• Form ID, list routing, tag IDs, copy, layout, colors, radius, font size, and redirect settings in Framer’s right panel
• Submissions sent directly to Sequenzy’s public form endpoint, with no API key required in Framer
• Support for both component-based setup and Framer’s native Form webhook flow

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WordPress Plugin On WordPress.org

• Install the WordPress plugin from its public WordPress.org listing
• Keep the guided Sequenzy pairing flow from Settings -> Sequenzy
• Sync WordPress users, profile updates, and optional comment opt-ins
• Monitor plugin connection health from Settings -> Integrations

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Circular Countdown Timers And Expired States

• Two new Circle styles: an outlined dial and a solid accent disc, each with a sweeping progress ring that empties as the days/hours/minutes/seconds tick down
• A When expired setting that lets you either freeze the timer on 00:00:00 or replace the digits with a custom message such as “Offer expired”
• A live preview of the expired state right in the block settings, so you can see exactly what recipients get once the timer runs out before you send

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Countdown Timers

• A native Countdown block in the email editor, available from the block menu
• Four styles (Boxed, Minimal, Bold, Outlined) that automatically use your brand primary color
• Renders as a server-generated animated GIF that recalculates the time remaining on every open, so it works in Gmail, Apple Mail, and Outlook with no JavaScript or third-party service
• Localized labels: the DAYS / HOURS / MINS / SECS labels are translated to your company’s email language automatically (Ukrainian, German, French, and 15 more), baked right into the image
• Pick a deadline with a calendar and quick presets (Tonight, Next Monday, End of month…), choose whether to show unit labels, and optionally link the timer to your offer page

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Dynamic Image Sources In The Email Editor

• A redesigned, tidier Image Settings panel with clearer source, alt text, and link sections
• One-click “dynamic source” suggestions that prioritize subscriber attributes and fields containing an image or URL
• Inside event-triggered sequences, the actual event payload fields are offered as {{event.*}} variables (not just a generic placeholder), so you can drop a product image or screenshot URL straight from the trigger event

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Remote And Local MCP Setup In Dashboard

• Copy the hosted remote MCP URL for Claude.ai, Claude mobile, and other Streamable HTTP clients
• Follow the local stdio setup path for Claude Desktop, Claude Code, Codex, Cursor, Windsurf, and VS Code
• Keep personal-key creation and manual local config snippets in the same MCP setup modal
• Open the full MCP docs directly from the sidebar MCP setup flow

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Remote MCP Connector For Claude

• Add Sequenzy as a remote custom connector with https://api.sequenzy.com/v1/mcp
• Complete the Sequenzy OAuth flow from Claude without local config files
• Use the same MCP tools from browser and mobile clients that cannot launch a local stdio server
• Keep company selection available across API instances through shared Redis state
• Continue using the existing local npx -y @sequenzy/mcp setup for desktop and IDE clients

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Smarter Sequence Template Picker

• Your next step hero recommends the highest-impact template you do not already have live, with churn and recovery sequences prioritized over low-value nurture flows
• Projected monthly recovery is calculated from eligible subscribers, benchmark conversion, and your synced MRR or AOV (shows ? when the estimate is not ready yet)
• Eligible counts use active, emailable subscribers only, with tooltips that explain the math and a link to view matching contacts in a new tab
• Templates you already have running move to a dedicated Already live section at the bottom with toned-down styling
• Template cards and the preview modal share the same layout: projection, setup time, payment requirements, and email count chips with helpful tooltips
• The preview modal scrolls properly on both sides and drops the old fake requirements checklist and benchmark clutter

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Audience-Scoped Metrics And Revenue Attribution

• Filter dashboard metrics by all subscribers, a specific list, or a saved segment
• Combine audience filters with campaign, transactional, sequence, or all-email views
• See attributed revenue in the overview when your workspace has revenue-driving goals
• Review audience-scoped delivery trends, country breakdowns, reply metrics, and core engagement rates
• Identify list, segment, and email-type filters faster with icons in the dashboard controls

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Double Opt-In For Subscriber Signups

• Enable double opt-in from email tracking settings after setting a default sender profile
• Automatically create and customize the confirmation email, including the required {{DOUBLE_OPT_IN_URL}} link
• Keep pending subscribers unsubscribed until they confirm, then add their target lists, apply signup tags, and trigger the matching automations
• Use optInMode in the subscriber API to force double opt-in, confirm verified consent immediately, or obey the workspace setting
• Embedded signup forms now follow the workspace double opt-in setting

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Dark Mode For Everyone

• Switch between light, dark, and system theme from the dashboard sidebar
• Use the command palette to select a theme directly
• Theme preferences persist across sessions for every user

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Matching Stop Conditions For Event Sequences

• Stop conditions for event-triggered sequences can match stop-event fields against the original entry event, so a sequence can stop only when the same order, product, variant, or configured field path appears again
• Choose a matching field for stop conditions in the sequence builder when the trigger is event-based
• Matching stop conditions keep working through draft saves and compatible trigger edits
• Use matching stop conditions for flows such as “stop when the same order is refunded” or “stop when the same product is purchased again”

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Campaign Computed Lists For Personalized Repeat Blocks

• Add campaignData JSON to a campaign for reusable item sources
• Define computedLists that filter, sort, limit, and optionally backfill rows from campaign data for each subscriber
• Use computed list keys as repeat block sources in the campaign editor
• Preview the computed output for an existing subscriber or inline subscriber data before sending
• Send, test-send, duplicate, and A/B test campaigns with the same computed-list rendering path
• Use the API and CLI to upload campaign data and computed-list definitions

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Subscriber Activity And Segment Accuracy

• Subscriber activity timelines now group related send, delivery, open, and click events together
• Each sent-email activity item shows why the email was sent: campaign, sequence step, transactional email, or test email source
• Subscriber attribute edits from the dashboard and API now update segment filters more reliably after save
• Nested array custom attributes stay usable in segment filters when the underlying array values change
• Changing a bounced subscriber to a clean new email address reactivates the subscriber and clears soft-bounce state, while changes to known bounced addresses remain blocked
• Email HTML generation is more reliable for block emails and generated unsubscribe footers

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Signup Form Targeting, Segment Templates, And RTL Editing

• Signup form embeds can target selected lists and apply selected tags, with generated HTML/React snippets using the public forms endpoint
• The public signup form endpoint now accepts lists and tags query parameters while keeping existing hidden-field formats for deployed embeds
• Predefined segment templates now include more SaaS, ecommerce, and engagement audiences, including templates that use OR logic where it better matches the audience
• HTML editor direction handling now supports RTL emails while preserving existing LTR rendering behavior

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Sequence Branching And Enrollment Controls

• Add branch paths to sequence updates, so dashboard, API, CLI, and MCP clients can edit the right path in multi-branch automations
• Add sequence conditions for prior email link clicks and subscriber events, with link suggestions pulled from sequence emails where available
• Add an enrollment gate that can pause new sequence entries while allowing existing active and waiting runs to continue
• Record sequence lifecycle activity events for finished, stopped, and failed runs on subscriber profiles
• Send sequence lifecycle events through outbound webhooks when teams subscribe to those event types

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External Subscriber IDs Across APIs And Integrations

• Create, update, find, and delete subscribers by externalId
• Add and remove tags, trigger events, and send transactional emails using externalId when the subscriber already exists
• Import subscriber external IDs from CSV files and show them in subscriber tables and profiles
• Use external IDs from CLI, MCP, Zapier, and n8n workflows
• Map Supabase webhook columns into subscriber external IDs so future updates merge into the same subscriber even when email changes

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Sequence Enrollment Cancellation From API, CLI, And MCP

• Use the public API to cancel enrollments inside a required sequence
• Target one subscriber by subscriberId, or target all matching enrollments by entry-event field values
• Run field-value cancellation as a dry run before applying bulk changes
• Use the same workflow from the Sequenzy CLI and MCP cancel_sequence_enrollments tool
• Skill guidance and OpenClaw-facing docs now describe when agents should use subscriber-targeted or field-value cancellation

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Outbound Webhooks Available To Workspaces

• Create and manage signed webhook endpoints from the dashboard
• Use the public /v1/webhooks API to list, create, update, test, replay, and inspect webhook deliveries
• Receive email lifecycle events for sent, delivered, delayed, bounced, complained, opened, clicked, and unsubscribed messages
• Webhook payloads include the Sequenzy subscriber ID and, when available, the customer-owned subscriber external ID

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AI Images, HTML Import, And Website-Free Workspaces

• Generate AI images from inside the email image dialog, with support for brand context, product/reference uploads, and background worker processing
• Import full HTML emails by uploading an HTML file directly into the editor
• Create workspaces without a website URL, with template filtering and product-info setup adapted for website-free companies
• Show a clearer landing-pages waitlist experience for workspaces waiting on hosted landing page tools

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Repeat Blocks For Dynamic Email Content

• Add repeat email blocks that render collections from subscriber attributes, event data, transactional variables, and preview data
• Add repeat grid layouts for multi-column repeated content in the editor, preview, test sends, and sent email HTML
• Add repeat-block variable helpers and preview data tools so nested item variables are easier to inspect before sending
• Use repeat blocks in campaigns, transactional emails, sequence emails, and test sends through the same rendering path

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Test Email Sending Safeguards

• Test emails now require explicit recipients, carry source metadata, and are accounted for consistently across campaign, sequence, and transactional flows
• Transactional test sends run through stronger phishing-guard checks before sending
• Test-send activity now carries enough context to distinguish campaign, sequence, and transactional previews
• Domain setup checks are stricter before test emails use a sending domain

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Custom Tracking Domains And Branded Link Routing

• Custom tracking domains can be connected with a CNAME and verified against Sequenzy’s managed tracking target
• Click, open, unsubscribe, and Sequenzy branding links use the customer’s verified tracking domain when one is configured
• Emails sent from shared sequenzymail* sender domains use matching shared tracking hosts where available
• Emails without a custom tracking domain fall back to sequenzylink.com instead of direct sequenzy.com tracking links
• Existing sent-email tracking links remain accepted, so older campaigns keep working while new sends use the updated routing

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Managed Replies, Regional Sending, And Pause Controls

• Accept inbound mail for managed domains so replies can be routed through Sequenzy-owned infrastructure
• Forward replies sent to system domains back to the configured destination inbox
• Automation sends now use tracked reply-to routing where available, so sequence replies are recoverable like campaign replies
• SES sending now routes by the sending domain’s configured region, including region-aware system domains
• Admins can manage company sending limits and see pause metadata for campaigns and sequences
• Campaigns and sequences now show clearer pause reasons and pause sources in dashboard lists and detail screens
• Paused send failures are hidden from failed views, and paused sequence sends are treated as queued instead of failed
• Company-specific sender health thresholds can override the default bounce, complaint, and pause policy settings

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Transactional Email APIs

• Create transactional emails through the public API and MCP tools
• List, retrieve, and update transactional emails through the public API and MCP tools
• Update transactional names, slugs, sender profiles, reply profiles, templates, and enabled state through the API
• Use the same transactional management workflows from automation clients through MCP

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Subscriber Attribute Editing And Segment Updates

• Subscriber attribute changes from dashboard edits, imports, webhooks, and payment syncs now update segment filtering in the background
• Add custom attribute creation and JSON editing tools on subscriber profiles
• Add manual subscriber refresh controls and clearer import progress handling

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Bulk Subscriber Imports And Locked Discounts

• Allow company admins to run bulk subscriber imports
• Add subscriber-locked Stripe discounts for one-code-per-subscriber discount workflows

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Longer Campaign Spread Windows

• Campaign scheduling now supports spread durations up to 72 hours
• Resume controls accept the same 1-72 hour spread range for paused campaigns
• The campaign wizard slider now exposes the expanded spread window

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Commerce Product Automations, Back-In-Stock, And Subscriber Revenue Cleanup

• Shopify products now sync with variants, stock state, images, URLs, pricing, and replenishment settings
• Shopify reconnects now verify the actual granted OAuth scopes before reusing a saved token, so stores missing product/order permissions are prompted to reconnect
• Product-level replenishment reminders can queue after Shopify and WooCommerce purchases, with product-level or variant-level matching
• Replenishment reminder jobs are skipped if the subscriber repurchases the same product before the reminder is due
• Sequences triggered by ecommerce.replenishment_due now default to stopping when the same product is purchased again
• The Shopify Notify Me storefront block captures back-in-stock requests, and product sync triggers ecommerce.back_in_stock when matching variants return to stock
• Sequences triggered by ecommerce.back_in_stock now default to stopping when the same item is purchased or goes out of stock again
• Back-in-stock and replenishment matching now documents the product fields Sequenzy checks: provider, providerProductId, providerVariantId, lineItems[].providerProductId, and lineItems[].providerVariantId
• Event-triggered sequences now support matching_field enrollment with enrollmentFieldPath, so you can block duplicate active runs for the same subscriber and event field value while still allowing separate runs for different products, variants, orders, or other event-scoped objects
• The dashboard suggests matching field paths from recent trigger event payloads, and the same field is available through the public API, CLI, and MCP create_sequence / update_sequence tools
• Subscriber profiles now show purchased products from Shopify/WooCommerce order line items alongside Stripe purchased products
• Subscriber tables now show AOV from aov or legacy averageOrderValue
• Legacy duplicate commerce attributes are cleaned up in the UI: totalRevenue is treated as an ltv fallback, and averageOrderValue is treated as an aov fallback
• Dynamic product previews now handle event-scoped product variables, so product blocks backed by event.product can still be previewed with sample products
• Product settings now show pending replenishment recipients in a denser list, and known subscribers open directly from that list

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Stripe Discount Actions In Sequences, API, CLI, And MCP

• A new Create Discount sequence action that creates Stripe coupons and promotion codes during automation runs
• Discount context merge tags like {{discount.code}}, {{discount.percentOff}}, and {{discount.expiresAt}} for later emails in the same sequence
• Public sequence creation now accepts explicit create_discount steps alongside email steps
• MCP create_sequence and CLI sequenzy sequences create --steps-file now document and pass through discount action steps
• Sequence activation now blocks discount workflows until Stripe is connected, so codes cannot fail at send time because the provider is missing
• Discount expiration dates are validated across the builder and worker so past dates are rejected before unusable codes are created
• Expiration can be set as a relative duration (expiresInHours) so flows like “valid for 48 hours” restart per enrolled subscriber, alongside the existing absolute expiresAt date

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Nested Segment Logic, Event Filters, And Segment Filters

• Nested filter groups for rules like last_login within 90 days AND (plan_end is empty OR plan_end is before today)
• Custom event filters such as saas.purchase:30d, saas.purchase:all, and saas.purchase:5:30d
• Segment filters that reference another saved segment by ID, with cycle and depth guards during evaluation
• Existing flat segment filters remain supported and continue to use the legacy wire shape unless nested logic, event filters, or segment filters are used
• Dashboard, public API, CLI, and MCP surfaces now accept the v2 root filter shape
• Subscriber filters now include is_empty and is_not_empty operators for attributes and other nullable fields

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AI Generation Across API, CLI, And MCP

• New generation endpoints for draft emails, sequence content, and subject line ideas
• sequenzy generate email, sequenzy generate sequence, and sequenzy generate subjects now return real generated content instead of placeholder messages
• Campaign creation now supports --prompt, with generated blocks used when available so the draft remains editor-compatible
• MCP campaign creation can generate prompt-based campaign content before creating the draft campaign
• /v1 remains accepted as a backwards-compatible alias for /api/v1
• Generated sequences are capped at 10 emails across the API, CLI, and MCP surfaces

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Supabase Auth Emails Through Sequenzy SMTP

• One-click creation of the default Supabase auth transactional templates from the integration modal
• SMTP JSON payload support for selecting a Sequenzy transactional email by slug or transactionalId
• Support for both variables and dataVariables in SMTP template payloads
• Automatic shared-domain sender provisioning when Supabase defaults need a send-ready sender profile
• Updated setup guidance for mapping Supabase template variables to Sequenzy merge tags

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Campaign-Specific Engagement Filters

• Engagement filters (emailSent, emailOpened, emailClicked, emailBounced, emailComplained) now accept a specific sent campaign as the value, in addition to the existing 7/30/90/180 day windows
• The dashboard value picker now groups rolling time windows and individual campaigns into separate sections so each option is obvious
• Filter pills now render campaign-scoped conditions naturally (bounced in "Welcome email" instead of a generic chip)
• The AI filter builder understands phrases like “bounced the welcome email but not the onboarding email” and resolves the campaign names against your sent campaigns
• sequenzy segments create --filter-json accepts {"field":"emailBounced","operator":"is","value":"campaign:<campaign_id>"} for all engagement fields
• MCP create_segment documents the same campaign:<campaign_id> value format for engagement filters

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Target Specific Lists from the Stripe Integration

• New Lists for new subscribers section in the Stripe authorize screen, with an “All lists” (default) or “Specific lists” picker
• Stripe webhook-driven subscriber creation honors the configured lists
• Stripe revenue sync honors the configured lists when creating new subscribers
• Existing subscribers are never re-added to or removed from lists by Stripe sync

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OR Segments And Clearer Recipient Counts

• Saved segments now support both AND and OR filter logic across the dashboard, API surfaces, CLI, and MCP
• sequenzy segments create now supports --match any for OR-based segments
• MCP create_segment now documents filterJoinOperator: "or" for match-any segments
• Segment views now distinguish total matched contacts from active subscribers
• Campaign recipient selection now uses the active subscriber count for saved segments, so the estimate lines up with who will actually be sent

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Conditional Email Content In The Editor, CLI, And MCP

• A new Conditional Display control in the email editor so blocks can render only when a merge-tag value matches a rule
• Support for conditions like equals, contains, exists, and numeric comparisons
• Preview and send-time evaluation using the recipient’s real merge-tag data
• sequenzy campaigns create|update and sequenzy templates create|update now accept --blocks-json and --blocks-file
• MCP create_campaign, update_campaign, create_template, and update_template now accept blocks payloads for editor-compatible content
• Updated API docs for draft campaign updates when using block payloads

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Default Reply-To Across Campaign Setup

• New campaigns created through the MCP API now inherit your company’s default reply profile automatically
• PUT /api/v1/campaigns/{campaignId} now lets you update a draft campaign’s reply-to using either a reply profile ID or an existing reply profile email
• sequenzy campaigns update now supports --reply-to and --reply-profile for draft campaigns
• The MCP update_campaign tool now exposes the same reply-to fields and validates unsupported combinations before sending the request
• Creating a new reply profile from the dashboard can now make it the company default and immediately apply it in campaign and transactional editors

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Dashboard Assistant Follow-Ups

• Context-aware starter prompts during onboarding, including questions like What do I start with? and How can I add more about my company?
• Dashboard prompts focused on review and next actions, including Tell me what happened last week
• Scoped performance prompts like Show my top performing sequence and best-campaign style questions now return the actual sequence or campaign instead of company-wide totals
• A floating follow-up chat that opens when you continue the conversation, so you can keep asking for explanation or next steps without losing context
• Product-info guidance inside the assistant, so it can point you to the right settings when your company context is thin

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CLI And MCP Errors Now Explain The Fix

• Human-readable failure descriptions for common auth, network, input, permission, and rate-limit issues
• Concrete next-step guidance in the returned error text so agents can retry with the right fix
• Direct docs.sequenzy.com links in CLI and MCP error output for faster self-recovery
• MCP tool failures are now explicitly marked as errors with isError: true

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CLI Login Links For Headless Environments

• sequenzy login now prints the approval URL directly in the terminal
• The CLI also shows the approval code so you can verify the right session before approving it
• The login command keeps waiting in the terminal until approval is completed and the API key is stored locally
• A smoother authentication flow for remote shells, AI agents, and other environments where browser launching is unreliable

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Ask The Dashboard To Do It

• Ask questions like What are my metrics for last 30d? and get a live summary without leaving the dashboard
• Type requests like Create a welcome sequence to open a matching starter flow directly in the sequence builder
• Use natural-language shortcuts for campaign creation and subscriber import from the same box
• Get the same assistant entry point during onboarding, so you can move from first login to first action faster

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Expanded Email Provider Coverage

• More provider buckets for regional mailbox hosts such as UKR.NET, Seznam, GMX, Onet, Interia, Bluewin, Telenet, and others
• More hosted-provider MX detection for providers such as Rackspace, Amazon WorkMail, OVH, and Titan
• Updated provider labels in filters so buckets like iCloud and Custom domain read more naturally in the UI
• The same background detection and ClickHouse-backed filtering model, now with broader provider coverage

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Filter Subscribers By Email Provider

• A new Email Provider filter in subscriber and segment builders
• Background detection for new subscribers and touched existing subscribers without blocking imports or API writes
• Canonical provider grouping so Gmail and Google Workspace are both treated as Google, and Outlook/Hotmail/Microsoft 365 are treated as Microsoft
• Provider values synced to ClickHouse for fast segment filtering

​

Adjustable Email Container Padding

• Horizontal padding and Vertical padding sliders in the Spacing section of Email Themes
• Support for both company-wide default themes and per-email theme overrides
• Matching padding in the editor canvas, preview output, and sent email HTML
• An easier way to make emails feel less cramped on mobile without changing the content itself

​

Event Properties In Sequence Emails

• Use merge tags like {{event.city}} or {{event.alert.maxSpeed}} inside sequence emails
• Event properties are stored on the sequence run, so later emails in the same sequence keep using the original event snapshot
• Automation test emails now accept event preview values so you can verify the output before activating the sequence
• Event property variables are shown in the email preview panel once you add them to your template

​

Public And Private Subscriber Lists

• Public lists appear in the subscriber email preferences page
• Private lists stay internal and are hidden from subscriber preference management
• New companies still get Product Subscribers and Newsletter Subscribers by default, and both are created as public lists
• Public-list copy in the create-list dialog now warns you to use subscriber-friendly names

​

Sequence Steps Can Now Update Subscriber Lists

• A new Update Lists step in sequences with Add to List and Remove from List modes
• List-aware sequence actions in the visual builder and worker runtime
• Support for using subscriber lists as sequence routing primitives, not just trigger conditions
• Add-to-list actions now respect the target list membership state instead of duplicating active memberships

​

Advanced Sender Routing

• Sender profiles can keep a visible From address on one verified domain and route through another verified sending domain in the same workspace
• Dedicated IP selection now follows the routing domain instead of inferring it from the visible sender address
• Campaigns, sequences, transactional emails, test sends, and forwarded replies all use the same authenticated-domain routing behavior
• Review screens show a subtle via your-domain.com hint only when visible sender and routing domain differ

​

Dedicated IP Routing For Sending Domains

• A dedicated IP management section inside domain settings
• Dedicated IP status visibility so pending purchases can appear before SES setup is finished
• Multi-domain assignment so one dedicated IP can power several sending domains
• Ready-only assignment so pending IPs stay visible but cannot be attached yet
• Domain detail pages now show when a domain is already routed through a dedicated IP

​

Stripe Product Segments In CLI And MCP

• sequenzy segments list, sequenzy segments count, and sequenzy segments create
• Native CLI flags for Stripe product filters like “bought”, “didn’t buy”, and payment thresholds
• Explicit MCP create_segment guidance for stripeProduct filters
• Updated CLI and MCP docs so the Stripe-product segment workflow is discoverable

​

Stripe Sync Setup Controls

• Choose which Stripe products count for customer sync
• Optionally keep syncing users who have not made any payment yet
• Pick which synced products are allowed to drive webhook-based updates
• Select extra customer or subscription metadata keys to carry into subscriber attributes
• Reopen these settings any time from the gear icon in Settings -> Integrations

​

WordPress And WooCommerce Integrations

• A new WordPress integration for syncing users, profile updates, and optional comment opt-ins
• A new WooCommerce integration for syncing products, customers, guest buyers, orders, and recovery events
• Install, connect, reconnect, disconnect, and sync controls in Settings -> Integrations
• Automatic initial sync after connection for both integrations

​

Company And Per-Email Theme Controls

• Company-wide email themes that set the default look for all emails
• Per-email theme overrides with a reset option to inherit the company theme again
• Built-in starting presets: Default, Soft, Editorial, and Bold
• Controls for typography, spacing, radius, content width, padding, and core email colors
• Send-time rendering that uses the saved theme across campaigns, automations, transactional emails, and test sends

​

Event And Tag Trigger Visibility

• Event settings now show a last-24-hour contact count for each event
• Tag settings now show a last-24-hour contact count for each tag that was added
• Both settings pages now show which active sequences currently listen for that event or tag
• Paused sequences are shown separately so you can spot flows that would trigger if reactivated
• Subscriber activity now shows which sequence an event or added tag triggered, or would have triggered if the sequence is paused

​

Reusable Email Components

• Save a selected block as a reusable component from the Components sidebar
• Save a top-level section made of multiple adjacent blocks
• Reuse saved components from the sidebar, the inline add-block menu, or drag and drop
• Generate a reusable component with AI from a prompt and save it straight into your library
• Saved components reuse the same block system as the editor, so they stay editable after insertion

​

Free AI HTML Email Builder

• AI chat that drafts subject lines, preview text, and email-safe HTML from a prompt, URL, or screenshot
• Block-based design editor with slash commands (type ”/” to insert blocks)
• Live preview tab with desktop and mobile width toggle
• Editable HTML tab for direct code changes
• Drag-and-drop component sidebar with typography, media, buttons, layout, and footer blocks
• Copy and download actions for the final HTML output

​

Custom HTML Blocks In The Email Editor

• A new HTML block in the component picker and slash-command menu
• Inline code editing directly on the canvas, with a live preview below it
• Matching render behavior in the editor preview and sent emails
• Support for merge tags like {{FIRST_NAME}} inside your custom HTML snippets
• Existing full-email HTML import mode remains available for complete HTML documents

​

Multi-Language Email Localization

• Company-level localization settings for supported locales, fallback locale, subscriber attribute mapping, and raw value mappings
• Per-template localized variants with sync status tracking for synced, stale, syncing, and failed
• AI-powered sync from your primary language into the extra locales you support
• Send-time locale resolution across campaigns, automations, transactional template sends, and A/B test variants
• Read-only localization visibility in both CLI and MCP for company settings and template variants

​

Update Tags Action In Sequences

• A new Update Tags step in the add-step menu
• An in-step selector to choose whether the step should add a tag or remove one
• Full support for editing existing tag steps after they are added
• Runtime execution for both add-tag and remove-tag actions when contacts move through a sequence

​

Installable Sequenzy Skills

• A reusable sequenzy skill you can install with npx skills add Sequenzy/skills --skill sequenzy
• Guidance for authentication, stats, subscriber management, and transactional email workflows
• Clear notes on current CLI gaps so agents fall back to the dashboard or API when needed
• A dedicated skills repo that can grow with more Sequenzy-specific agent workflows over time

​

Reliable Natural-Language Date Filters

• Built-in Added filter presets now use plain-English values like 7 days ago and 30 days ago
• Fixed dates like 2026-03-01 still work and are validated before use
• Natural-language expressions like last week, today, and 3 days from now stay supported
• Unsupported shorthand inputs like 7d and 24h are no longer part of the date-filter contract

​

Natural-Language Date Filters

• Rolling date expressions like 7d, 30 days ago, and 3 days from now
• Fixed date values like 2026-03-01 and Mar 1 2026
• Clear rolling-vs-fixed behavior: relative phrases re-evaluate over time, fixed dates stay fixed
• Date-aware custom attribute comparisons that accept the same date formats

​

Date-Aware Subscriber Attribute Filters

• Date-only custom attributes like 2026-03-20 are normalized for range filters
• Full ISO datetime strings with offsets are supported for segment comparisons
• Exact-match and range filters now use intentional date parsing instead of partial numeric coercion
• Existing string and numeric attribute filters continue to work as before

​

Segment Triggers In MCP Sequences

• create_sequence now accepts trigger: "segment_entered"
• You can pass a segmentId from your saved segments
• MCP resolves the segment name automatically so the created sequence is labeled correctly
• This works for both AI-generated sequence creation and explicit-step sequence creation

​

Segment Exit Stops For Sequences

• A new per-sequence setting on the Segment entered trigger
• Automatic cancellation of active and waiting steps when the contact leaves the triggering segment
• The same 8-minute fallback segment evaluation used for enrollments, so exits stay in sync with entries
• No change to baseline behavior for current segment members when you first activate the sequence

​

Segment-Entered Sequence Triggers

• A new Segment entered trigger in the sequence builder
• Automatic evaluation after relevant subscriber data changes, plus a background check every 8 minutes
• Safe baseline behavior so existing segment members are not enrolled when you first activate a sequence
• Automatic re-baselining when you change the segment definition or reactivate the sequence
• Manual Enroll Existing Subscribers support when you do want to send the sequence to current segment members

​

Flexible Campaign Delivery Planning

• Separate controls for when sending starts and how delivery is paced
• Scheduled + spread delivery support in the campaign wizard
• A clearer delivery summary during setup and review
• Existing Send Time Optimization support for both immediate and scheduled starts
• Warmup recommendations that now suggest spread without forcing immediate send

​

Automatic UTM Tracking for Email Links

• Account-level defaults for utm_source, utm_medium, utm_campaign, utm_content, and utm_term
• Template variables like {{email.subject}}, {{link.text}}, and {{company.name}}
• Per-link manual override from the email editor when a URL should stay untouched
• Automatic exclusions for unsubscribe, preferences, social, and legal links
• Consistent tagging across buttons, rich-text links, image links, CTA blocks, and product links

​

Delivery Delay Tracking

• Delivery delay rate shown as a percentage of total emails sent
• Raw count of delayed emails
• Visual progress bar for quick assessment
• Only displayed when delays are detected, keeping your dashboard clean

​

Shopify Integration

• One-click OAuth setup — Connect your Shopify store from Settings → Integrations
• Automatic customer sync — Subscribed customers are imported with their order history and spend data
• Product catalog sync — Products are synced and available as drag-and-drop email blocks in the editor
• Real-time webhooks — Order placed, cancelled, fulfilled, refunded, customer created, and checkout started events are tracked automatically
• E-commerce tags and sync rules — Built-in ecommerce.customer tag is auto-applied on first purchase, lead tag on customer creation, and refunded tag on refunds
• Product email blocks — New Commerce category in the editor with small, medium, and large product card layouts

​

Enroll Subscribers at a Specific Step

• Hover over any action node in the sequence editor and click the Enroll button
• Choose from finished subscribers or search for any subscriber by email
• Subscribers who already passed the selected step are automatically filtered out
• Selected subscribers start processing from that step, skipping all previous steps

​

Simpler Domain Setup

• DKIM: 1 TXT record instead of 3 CNAME records
• SPF: 1 TXT record (unchanged)
• MX: 1 MX record (unchanged)
• Total: 3 records instead of 5

​

Send Emails Without a Custom Domain

• Testing your email flows before going live
• Quick experiments and prototyping
• Non-essential communication where inbox placement isn’t critical

​

Spread Over Time Campaign Delivery

• Choose “Spread over time” as a delivery option in the campaign schedule step
• Configure the delivery window from 1 to 24 hours using a slider
• Automatic warmup recommendation for accounts that have sent fewer than 10,000 emails and are targeting 1,000+ recipients
• Spread and Send Time Optimization are mutually exclusive — enabling one disables the other

• Warming up a new sending domain
• Sending to large lists for the first time
• Maintaining consistent deliverability with large campaigns

​

Email Analytics API

• GET /api/v1/metrics — Account-wide metrics
• GET /api/v1/metrics/campaigns/:campaignId — Per-campaign metrics
• GET /api/v1/metrics/sequences/:sequenceId — Per-sequence metrics with per-step breakdown
• GET /api/v1/metrics/recipients — Per-recipient engagement data (opens, clicks, unsubscribes)

• Aggregated totals: sends, deliveries, unique opens, unique clicks, unsubscribes
• Calculated rates: delivery rate, open rate, click rate, unsubscribe rate
• Sequence step-by-step breakdown to identify drop-off points
• Recipient-level engagement for CRM sync and support lookups
• Filter by sliding window (1h, 24h, 7d, 30d, 90d) or custom date range

​

HTML Email Import/Export

• Import: Paste HTML from any email builder and it converts to editable blocks
• Export: Download your email as clean HTML
• HTML block: A new block type for embedding raw HTML directly in your emails

​

Email Management in Sequence Builder

• Filter emails: Toggle between used and unused emails to keep your workspace clean
• Delete unused emails: Remove emails that aren’t referenced by any sequence step
• Usage protection: Emails in use by sequence nodes or A/B tests cannot be deleted

​

Subscriber Filters Persist on Navigation

​

Dodo Revenue Tracking

​

n8n Integration

​

Soft Bounce Rate Enforcement

​

Bounce Diagnostics

• Bounce type breakdown: Permanent, Transient, or Undetermined with specific sub-types (e.g., “mailbox full”, “invalid address”)
• Contextual tips: Actionable guidance based on the specific bounce reason
• Bounce severity: Hard vs. soft bounce labels in the sent emails table

​

Campaign Approval Flow

​

Image Block Improvements

• Clickable images: Add a link URL to make any image clickable
• Alignment: Position images left, center, or right
• Percentage-based widths: Set image width as a percentage (10-100%) in addition to pixel values

​

A/B Test UX Improvements

​

Campaign Engagement Chart

​

Adaptive Campaign Sending

​

Metrics Accuracy Improvement

​

Provider-Specific DNS Records

​

Domain Verification Guards

​

Subscriber Search in Test Emails

​

Checkout Abandonment Tracking

• When a checkout session expires (Stripe, Dodo) or a subscriber has zero spend, they automatically receive the visited-payment-page tag
• The tag is automatically removed when any purchase event fires
• Use this tag to trigger a checkout abandonment sequence and recover lost revenue

1. Create a new sequence with the trigger “When tag added: visited-payment-page”
2. Set the stop condition to “When tag removed” (so the sequence stops if they purchase)
3. Design your recovery emails — remind them what they’re missing

​

Dodo Payments Integration Fix

​

Custom Email Fonts

• System fonts: Arial, Helvetica, Georgia, Times New Roman, Verdana, Tahoma, Courier New, and more. These are universally supported across all email clients.
• Web fonts: Inter, Roboto, Open Sans, Lato, Montserrat, Poppins, Playfair Display, Merriweather, and 40+ more from Google Fonts. These render in modern email clients with graceful fallbacks.

​

Automatic Stop Condition Sync

• Tag triggers: When you trigger on tag added (e.g., “trial”), the stop condition auto-sets to “when tag removed”—so users exit when they’re no longer in trial
• List triggers: When you trigger on contact added to a list, the stop condition auto-sets to “when removed from list”
• Inactivity triggers: When you trigger on inactivity (e.g., no “login” event for 14 days), the stop condition auto-sets to “when event received”—so re-engaged users exit immediately

​

YouTube Video Block

​

Dashboard Command Palette

​

User-Level Abuse Prevention

• 1 suspension: Warning status, sending resumes after review
• 2+ suspensions: Cannot create new companies
• 3+ suspensions: All sending blocked across all companies

​

MCP Integration & CLI

• Add and manage subscribers
• Create email sequences from natural language prompts
• Draft campaigns
• Send transactional emails
• View analytics and performance stats
• Generate email content with AI

npx @sequenzy/setup

# Login
npx @sequenzy/cli login

# Add a subscriber
npx @sequenzy/cli subscribers add user@example.com --tag vip

# Send an email
npx @sequenzy/cli send user@example.com --template welcome

# View stats
npx @sequenzy/cli stats

​

Inbound Webhooks with Payload Mapping

1. Create a sequence with a trigger like “When call-booked event received”
2. Copy the unique webhook URL from the trigger settings
3. Paste the URL into your external service (Cal.com, Typeform, etc.)
4. Send a test webhook — Sequenzy captures the raw payload
5. Map fields from the payload to Sequenzy fields (email, first name, custom properties)
6. Save the mapping — future webhooks trigger the event automatically

• No API keys needed: The URL IS the authentication — just paste and go
• Any payload format: Sequenzy captures whatever your external service sends
• Visual field mapper: Click on values in the captured payload to map them to subscriber fields
• Live preview: See extracted values as you map fields
• Auto-create subscribers: Subscribers are created automatically if they don’t exist

​

Sent Emails List in Campaign Review

​

Discord & Reddit Social Links

​

Zapier Integration

• Create or Update Subscriber: Add leads from Typeform, Webflow, or any form tool
• Add/Remove Tags: Tag subscribers based on actions in other apps
• Trigger Events: Fire custom events to start automations
• Delete Subscriber: Handle unsubscribes from other systems
• Find Subscriber: Look up subscriber data by email

• Add Typeform respondents as subscribers with their answers as attributes
• Tag Calendly bookings as “booked-call” and trigger a nurture sequence
• Sync Stripe customers with “customer” tag automatically

​

Select All Subscribers for Enrollment

​

Keyboard Shortcuts for Sequence Builder

• G - Open Goals modal
• S - Open Enroll Subscribers modal (when sequence is active/paused)
• , (comma) - Open Settings modal

​

Send Test Email Button

​

Selective Subscriber Enrollment

• Individual selection: Check/uncheck specific subscribers
• Date context: See when each subscriber was added
• Progress tracking: Watch enrollment progress with a real-time counter
• Bulk actions: Select all or clear selection with one click

​

Bulk Add to List

1. Go to Subscribers and select the subscribers you want to add
2. Click the “Add to List” button in the bulk actions bar
3. Choose the target list
4. All selected subscribers are added instantly

​

Email Reply Tracking & Conversations

• Automatic reply capture: Replies to any email are automatically tracked and linked to the original message
• Conversation threading: Multiple replies are grouped into conversations with full message history
• Reply forwarding: Optionally forward subscriber replies to your team’s email address
• Two-way conversations: Reply directly to subscribers from the Sequenzy dashboard
• Reply analytics: Track reply rates alongside opens and clicks in your metrics

1. Enable reply tracking in Settings → Email Tracking
2. Outbound emails automatically use a trackable reply address
3. When subscribers reply, messages appear in your Inbox
4. View conversation threads, reply to subscribers, or forward to your team

• Mark conversations as open or closed
• View all messages in a threaded timeline
• See subscriber profile alongside conversations
• Search and filter by status, date, or subscriber

​

Send Time Optimization

• Enable “Send Time Optimization” when scheduling a campaign
• Sequenzy analyzes each subscriber’s open patterns from the last 90 days
• Emails are delivered within a 12-hour window, timed to when each subscriber is most likely to engage
• Subscribers without enough engagement history receive emails at the scheduled time

​

Campaign Revenue Attribution

• Conversions count: Number of goal conversions attributed to the campaign
• Tracked value: Total revenue from attributed conversions
• Goal breakdown: See which goals drove conversions (if you have multiple goals)

​

Activity-Based Triggers for Sequences

• Re-engagement campaigns for inactive users
• Churn prevention when users stop using key features
• Win-back flows for lapsed customers

• Rewarding power users who complete actions frequently
• Identifying highly engaged subscribers
• Triggering upgrade prompts for heavy usage

1. Create a new sequence or edit an existing one
2. Click on the trigger node
3. Select “Inactivity” or “Event frequency” from the trigger type dropdown
4. Choose the event to track and configure the time settings

​

PostHog Integration

• Trigger emails from product events: Feature used, onboarding completed, checkout started
• Build behavior-based segments: Users who haven’t used feature X in 7 days
• Re-engage inactive users: Detect users who stopped using your product

1. Copy your webhook URL from Sequenzy Settings → Integrations
2. Add it as a Webhook destination in PostHog Data Pipelines
3. Events flow in real-time and trigger your automations

​

GitHub @mention in AI Writer

“Write a product update email based on @github acme/saas-app from the last month”

​

Auth Provider Integrations (Clerk & Supabase)

• Clerk: Sync users from Clerk authentication with full profile data
• Supabase: Sync users from your Supabase database webhooks

1. Copy your unique webhook URL from Sequenzy
2. Paste it in your Clerk or Supabase dashboard
3. Users automatically sync in real-time

• Email, name, username, and profile data
• User created → subscriber added with contact.subscribed event
• User deleted → subscriber unsubscribed automatically

​

Send Transactional Emails via SMTP

• Host: smtp.sequenzy.com
• Port: 587 (STARTTLS), 465 (SSL/TLS), or 2525 (fallback)
• Username: api
• Password: Your Sequenzy API key

• Same security checks as the REST API (domain verification, rate limiting, bounce protection)
• Branding footer automatically added for free tier
• All emails appear in your dashboard with full tracking
• Up to 50 To recipients per message

// Node.js example with nodemailer
const transporter = nodemailer.createTransport({
  host: "smtp.sequenzy.com",
  port: 587,
  secure: false,
  auth: { user: "api", pass: "ek_your_api_key" },
});

await transporter.sendMail({
  from: "you@your-verified-domain.com",
  to: "recipient@example.com",
  subject: "Hello",
  html: "<p>Sent via SMTP!</p>",
});

​

Creem Integration

• MRR & LTV: Automatically sync Monthly Recurring Revenue and Lifetime Value for each subscriber
• Status tags: customer, cancelled, churned, saas.monthly, saas.yearly
• Events: saas.purchase, saas.cancelled, saas.churn, saas.refund, and more

​

Goals & Attribution

• Company-wide goals: Track overall revenue across all your emails
• Automation-specific goals: Measure performance of specific sequences
• Revenue tracking: See exactly how much revenue each email generates
• Per-email breakdown: Identify your highest-performing emails

1. Create a goal tied to a conversion event (e.g., saas.purchase)
2. Optionally specify a revenue property to track amounts
3. Set your attribution window (default: 24 hours)
4. View which emails drove conversions and revenue

​

Polar, Paddle, and Dodo Payments integrations

• Polar: For open source developers and digital product creators
• Paddle: Complete payments infrastructure for SaaS with built-in tax compliance
• Dodo Payments: Simple payments for indie developers

• saas.purchase, saas.purchase_monthly, saas.purchase_yearly
• saas.cancelled, saas.churn, saas.payment_failed, saas.refund

​

A/B test sequences

​

A/B test email campaigns

1. Create an A/B test step in your automation flow
2. Set the split percentage (e.g., 50/50 or 70/30)
3. Design variant A and variant B emails
4. Monitor results to see which variant wins on opens, clicks, or conversions

​

Tags on Stripe sync

• Status tags: customer, trial, past-due, cancelled, churned
• Billing interval tags: saas.monthly, saas.yearly

​

Quick filters for subscribers

​

Revenue data in subscriber details

​

Transactional email events linked to subscribers

​

Embeddable signup form widget

• Form Style: Choose between stacked (button below) or inline (button side-by-side) layouts
• Placeholder Text: Customize the email input placeholder
• Font Color: Set the input text color
• Button Text & Color: Customize the submit button appearance
• Success Message: Configure the confirmation message with custom font color and size
• List Targeting: Add subscribers to specific lists or all lists

​

Email deliverability checker

• Subject line (25% of score): Length, spam trigger words, excessive caps, punctuation, emoji usage
• Preview text (15% of score): Presence, length, whether it duplicates the subject
• Content (40% of score): Text-to-image ratio, link count, unsubscribe link, spam triggers
• Technical (20% of score): Sender address, reply-to configuration

• A (90+): Likely lands in Primary inbox
• B (80-89): Good deliverability, may land in Promotions
• C-F (under 80): Review flagged issues before sending

​

Stripe revenue sync

• mrr: Monthly Recurring Revenue (normalized from any billing interval)
• ltv: Lifetime Value (total payments minus refunds)

​

Add subscribers to specific lists via API

{
  "email": "user@example.com",
  "lists": ["list_abc123", "list_def456"]
}

​

Dynamic segments

​

AI-powered segment generation

​

Geographic distribution map

​

Filter metrics by email type

• Campaigns: Bulk marketing emails sent to subscriber lists
• Transactional: One-off emails triggered by your application (order confirmations, password resets, etc.)
• Sequences: Automated emails from your automation workflows

​

File attachments for transactional emails

• Base64 content: Include the file content directly in your API request
• URL-based: Provide a URL and we’ll fetch the file when sending
• 40MB limit: Maximum total attachment size per email
• Any file type: PDFs, images, documents, and more

{
  "to": "user@example.com",
  "slug": "invoice",
  "attachments": [
    {
      "filename": "invoice.pdf",
      "path": "https://example.com/invoices/123.pdf"
    }
  ]
}

​

Multiple recipients

• Multiple to addresses: Send to up to 50 recipients at once
• Automatic deduplication: Duplicate To addresses are handled automatically

{
  "to": ["user1@example.com", "user2@example.com"],
  "slug": "order-confirmation"
}

​

Added Teams Functionality

​

Custom sender and reply-to for transactional emails

• Custom from: Use any verified domain (e.g., "Notifications <notifications@yourdomain.com>")
• Custom replyTo: Direct replies to any email address