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Bring-Down-Counterfeiting-2022

https://www.youtube.com/watch?v=KZNo9YvIVBg

Overview

Counterfeit products not only attack the name and value of a known business, but, in many cases, can cause harmful, and sometimes fatal, consequences for the unsuspecting buyer,” said Mark Zito, Deputy Special Agent in Charge for HSI Los Angeles. “These fakes have no place in a fair, legitimate marketplace. The public should be assured that HSI is committed to targeting the unscrupulous vendors of substandard merchandise year-round. They are the ones who may pay the steep price.
Counterfeiting and IP theft, pirated and fake goods, design and trademark infringements (in the following, we usually use the term counterfeiting) – illegal imitations are a huge problem globally. In recent years, the number of affected industries has increased even further, and the severity of the issue has continued to rise.

Harms of Counterfeit Goods

Counterfeit products are low-quality imitations of original items. Shoes that should last over a year look worn out in months, headphones with awful sound quality, or worse products that do not meet health and safety standards.
Some of the most dangerous counterfeit products involve automotive parts, electronics, safety equipment, prescription drugs, and cosmetics due to the potential threats they present to public safety and public health

our solution

Counterfeits, replicas, fakes and illegal products are among the top challenges for many consumer brands globally. It has turned into battle against what is now a multi-billion dollar industry of counterfeit apparels, fashion, electronics, food & beverage, books, luxury items, pharmaceuticals and impacts nearly every product category
If my shirt had a digital representation on the web I would assume it would contain attributes like an identifier, the date of purchase, the color, the place of manufacture, the size, and attributes that represent the shirt along with SKU/Product ID.
Connected smart products equipped with a tcc qr code on a batch or serialization level have the inherent ability to enable product authentication capabilities. With an ordinary smartphone, consumers can scan a Smart Product which can then run a product authentication check against it’s digital record on the TCC Platform and return a message conveying whether that specific serial instance of the product is authenticated as genuine

Tcc Platform overview-v1

Tcc platform version-1 is a simple website built using html,css,javascript which helps retailers and consumer from product counterfeiting.
Brand Protection & Anti Counterfeiting Solutions

Test Our App

What we learned

Had a in-depth view about Dangerous - counterfeits and how Customs are working for our safety protection tackling the fake products

What's next for TWILIGHT CLOUD CODERZ SOLUTION FOR Counterfeiting

Its easy to embedded any product details and replicate the QR code with other products in order to solve it unique pincode generator for product validation which code can be used only once.

Bring up blockchain technology for unique code generator for product / NFC authentication tags which are among the most secure & unbreakable anti counterfeiting technologies available today.
unclonable secure NFC tags with random changing keys or simple serialized printed QR codes storing product into cloud technology.
TCC V1 is a costless concept which used free resources like github for hosting app live and data backend stored in google spreadsheet, for v2 planned to use cloud technology is bit costlier- pay as you go cost as per service and data used .

Built With

• canva
• css3
• googlespreadsheet
• html5
• javascript