Tunnl.io

The Tunnl platform enables the next generation of influencer marketing agreements, bringing hybrid smart contracts to the influencer marketing industry while abstracting away the complexities of Web3.

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Tunnl serves as a platform designed exclusively for influencer and content creator marketing on Instagram. We provide a unique space for Brands to deposit funds into tailor-made smart agreements, allowing them to sit back while their influencer marketing campaigns go to work. Influencers who actively participate in these marketing initiatives are compensated based on their performance data on Instagram.

Tunnl's "Smart Campaigns" bring unparalleled transparency to the influencer marketing landscape, streamlining the entire process for effective marketing efforts. The platform leverages blockchain technology as execution environments, employs smart contracts to manage custom campaign logic, and utilizes oracles to handle necessary off-chain computations and data requirements. To determine when and how much an influencer should be paid based upon performance milestones,

Tunnl integrates Chainlink Functions to fetch Instagram Graph API for all necessary engagement data. Additionally, Tunnl taps into the power of Chainlink Automation to supply the platform with essential upkeep logic, ensuring a precise evaluation of an influencer's content against the criteria necessary for payment.

In essence, Tunnl redefines influencer marketing on Instagram by combining blockchain technology, smart contracts, and advanced APIs to create a seamless, transparent, and efficient platform for brands and content creators alike.

Subgraph explanation Subgraph Overview

The subgraph is designed to efficiently extract and organize data regarding deals, users, and all contract-related events within our blockchain system.

Key Details

  • Contract Indexed Address: "0x1a4aC33A1997B39cC151503bacb393e14EFF48A8"
  • Indexation Starting Block: 28338429
  • GraphQL Client Utilized: Apollo Client
  • Blockchain Platform: Avalanche Fuji Testnet

GraphQL Schema and its Utility Context: This subgraph is an integral part of our data architecture, primarily focusing on retrieving information related to deals and users. It serves the following purposes:

  • Deal Tracking: Allows users, whether influencers or brands, to monitor each phase of their deals comprehensively.
  • Earnings Visibility: Facilitates users in viewing and calculating their earnings accrued through our platform.

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