Bloom

TRACK 3: EXPERIENCED

What is the problem your solution addresses? (150 word limit)


After a breakup, most college students don't reflect. They open TikTok, redownload Tinder, fill their schedules, and convince themselves they're fine. After conducting 6 interviews, 15+ survey responses, and web scraping public forums, we found that 86.7% of students reported sadness and grief, 60% defaulted to self-blame, and nearly half reported lasting mental health effects or unresolved closure. Avoidance coping predicts significantly higher anxiety and depressive symptoms, and breakup distress accounts for 16% of variance in academic performance. Meaningful growth only comes after emotional distance, but students rarely get there when they need it most. Without anything to scaffold that process, coping becomes a permanent substitute for closure.

Why did you pick this solution, and how does it address the problem? (150 word limit)

Every existing tool we analyzed was built for the moment of distress, not the longer arc of learning from the experience. Bloom fills that gap by interrupting avoidance at the moment it happens and redirecting users toward structured reflection. Onboarding detects the user's coping style and emotional needs, generating a personalized growth roadmap tailored to where each user is at emotionally afterwards. From there, users work through adaptive journaling prompts and reframing exercises that translate reflection into concrete standards and boundaries. A community garden enables users to share and receive peer insight, bridging solo processing with real human connection. Rather than another outlet for venting, Bloom scaffolds the process of actually making meaning from the experience.

Built With

• figma
• miro
• procreate