Inspiration
Creating connections is nothing new. Students regularly meet valuable new connections at networking events, classes, and campus activities, but many of those connections fade within days.
Our research revealed that the issue is not social anxiety or lack of opportunity. Instead, over half of respondents forget to follow up, and many cite busy schedules and uncertainty about what to say. Promising introductions dissolve not because of disinterest, but because of friction and cognitive overload.
We saw an opportunity to design a tool that prevents connection decay in the critical window after meeting someone.
What It Does
Loop is a lightweight relationship continuity tool that helps students convert initial interactions into sustained connections.
After meeting someone, users can quickly log:
Where they met
What they discussed
Their follow-up intent
Loop then sends a timely reminder and generates a context-aware follow-up message, reducing the friction of reaching out.
Instead of letting weak ties fade, Loop activates them at the right moment, turning fleeting introductions into ongoing relationships.
How We Built It
We began with user research to validate whether the breakdown happened at the introduction stage, sharing contact stage, follow-up stage, or developing/maintaining stage. Our data clearly pointed to post-interaction friction.
From there, we:
Defined a narrow scope focused on the first 7 days after meeting someone
Designed a fast, under-20-second logging flow
Created a reminder system tied to context
Integrated AI-assisted draft generation to reduce initiation hesitation
Challenges We Ran Into
One major challenge was avoiding feature creep when it came to the scope of the project. It was tempting to add additional features like long-term tracking. However, our research showed the core problem was early-stage follow-up, not long-term relationship management.
Another challenge was ensuring the product did not feel transactional or artificial. We designed AI prompts to support authenticity rather than replace it, giving users autonomy of what they send.
We also had to carefully scope the product to remain feasible within the time constraints of a designathon.
Accomplishments That We’re Proud Of
Identifying a precise and research-backed problem
Narrowing the scope to a high-impact use case
Designing a clear, friction-reducing user flow
Building a concept that balances automation with authenticity
Framing the product as “connection continuity” rather than networking
What’s Next for Loop
Next, we would:
Conduct broader user testing across multiple campuses
Refine AI tone calibration for different relationship contexts
Explore calendar integration for scheduled follow-ups
Develop event-mode logging for high-volume networking settings
Long term, Loop could expand into professional communities, conferences, and alumni networks, serving as an infrastructure layer for sustaining weak ties at scale.
Our vision is simple: Make meaningful connections easier to maintain than to lose.
Built With
- figma
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