kraut und rüben

how it should be
order process
landing page

Inspiration

Supermarkets aren’t really transparent about the precise origin of their products. Shopping for regional products usually means that it comes from anywhere in Bavaria – not from the region Ingolstadt. Additionally, almost everything is wrapped in plastic and isn’t as fresh as it could be due to long supply chains.

What it does

It is a delivery service for local products to help employees who are deterred from the farmers market’s horrible opening hours, experience a new flavor of the region Ingolstadt. The service is offered as a corporate benefit to the employees. As the employer pays our fees and shipping, we’re able to offer the products for a fair price. Thereby he supports the region, the health of his employees and improves employer branding.

How I built it

Currently our website exists as a non-functional prototype in Figma. For early testing we will have a simple page with a textbox to submit orders.

Challenges I ran into

Initially we only wanted to deliver to the workplace in order to reduce the amount of delivery routes, but due to the corona pandemic, many work from home permanently and thus are unable to pick up their orders at work.