Inspiration 💡

Only 5% of food is properly composted in the USA, which makes uneaten food the single largest component of solid waste every year in America. Food waste in landfills gradually break down to form methane, a greenhouse gas that is 86% more toxic than carbon dioxide. According to a report from the UK based organization WRAP, if we removed the food waste from landfills, it would be equivalent to removing in removing one-fifth of all the cars on the road in the UK.

ReFED, a national non-profit aiming to eliminate food waste, estimated that retailers produced 10.5 million tons of food waste, which is nearly one-thirds of wasted food to the landfill. Our team wanted to come up with a solution to find a way to tackle food waste and hunger as well as help the environment simultaneously, rerouting the food to people instead of landfills. Our goal is to easily connect both individuals and organizations to food banks and agricultural waste centers in order to lessen food waste and provide them with an efficient, simple way of determining where it could and should go to benefit as much people and the environment as possible. In this manner, supermarkets, restaurants and businesses can donate their food waste. simultaneously boost their brand reputation.

Prevent climate change and hunger with one app!

What it does 🔍

F (for food) + ROOT (for ground, compost) + LY (adverb?) = FROOTLY!

Our app, Frootly, provides a centralized platform for food donation. It bridges the gap between individuals, food banks, soup kitchens, restaurants, grocery stores, and more. It determines whether food is eligible for donation, coordinates food pick-ups by food banks, and allows the freedom to select dates at the users' convenience! Frootly also showcases different food banks, soup kitchens and waste centers to promote the reduction food waste, all while reminding users that they should try their best to avoid to buying too much food in the first place.

How we built it ⚙️

We built our prototype and designed it by using Figma.

Challenges we ran into 🚧

Time. Originally we had planned to give it more features with React, but we had to settle with transitions and showing our demo through our mockup instead. Due to time restrictions, we were unable to carry out detailed research (such as user surveys, interviews, usability testing, etc). Instead we conducted secondary research and received feedback from friends and family to come up with optimal user solutions to the problem.

Accomplishments that we're proud of ✔️

Our team is extremely proud of our idea and the design that we came up with in such a short amount of time. The logic behind our app was reviewed several times and polished until we were sure that all aspects of the app was practical and honed in on the issue at hand. Most of all though, we're very, very proud of our name. Frootly. Kind of just sticks, doesn't it?

What we learned 📚

We learned that creativity knows no bounds especially when you have a deadline creeping up at you much too soon. Additionally, some of us already had experience in Figma, but each of us were able to improve our skills and knowledge in product planning, designing and wireframing even within a limited time.

What's next for Frootly 🔜

Including a feature that informs users about groceries or stores that are selling near-the-expiration date, or less fresh, but still good food for a lower price. Maybe in the near future we could also deploy it to the App Store or Google Play.

And that's it for us!

Feed mouths, not landfills.

Built With

Share this project:

Updates