Inspiration

Creative, funny and topical ads of Amul from India which win the heart of viewers triggered my thought process. What if we can reach out to people with the advertisement content in the flavor of their interests laced with the current happenings with an automated AI?

What it does

This is a product of that thought process, that is aimed to do exactly that...reach out to people with the ad content dressed to each one's liking thro' social media or bill boards based on their demography, nay, psychography and serve them the content

How we built it

Using Qloo's Taste API to get the interests of different customer segments and Hugging Face as LLM to generate Ad Tagline and Ad Image.

Challenges we ran into

For demo, had to resort to an LLM that has free-tier. Some paid models may do a better job.

Accomplishments that we're proud of

Being able to create a prototype that demonstrates the intended concept

What we learned

Combined power of Special purpose AIs like Qloo AI and general purpose LLMs can create interesting and useful app possibilities.

What's next for Ad-Apt AId

More precise prompts to generate the kind of ads that resembles human creativity.

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