100users

Canadian startups don't struggle due to a lack of talent or great ideas, they struggle due to a lack of distribution. We built 100users, the Agentic GTM tool for early stage founders to get users

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Please watch https://www.loom.com/share/42094a0c6c374ed6bacbba89ea147c69 for an overview, devpost doesn't let you submit this as a header

Inspiration

Me and Maruf we're builders, I (Syed) have attended and won several hackathons and the same thing always happens. Making a cool app is never the hard part, its about distribution and marketing. After watching a few Ycombinator videos, seeing how startups in the real world get users we got inspired to build a solution.

Currently GTM teams use hundreds of tools, HubSpot, Clay, and Apollo. Our Agents replace the entire stack in one simple to use app

What it does

You enter a few details about your company, the name, the goals and who you're targeting. Immediately, we start running an Agentic Pipeline to do

  1. Figure out potential ICPs
  2. Find sources and evidence of their painpots, from websites like reddit, hackernews..etc
  3. Creates different marketing emails to A/B test
  4. Finds you leads based on your ICP and their painpoints
  5. Optionally starts sending the emails to them directly.

How we built it

We used a variety of modern technologies,

  • Nextjs, React 19, and Typescript for the frontend
  • Convex for the backend
  • Shadcn UI for styling
  • the vercel AI SDK to create our Agents
  • Gemini 3.1-pro-preview hosted through openrouter
  • Backboard AI for the memory layer
  • Auth0 to keep our app secure
  • Exa search for Agentic Web Search
  • Browser-base for Serverless scraping
  • Apollo for our leads database

Challenges we ran into

Our main issues revolved around getting the scrapper to work at scale, scraping websites like Linkedin and reddit is quite difficult.

Accomplishments that we're proud of

We're proud of getting the app done and having the UI be quite intuitive to use

What we learned

How to use backboards agentic memory layer, and scrape multiple websites at scale

What's next for 100users

We want to spend time understanding the problem of GTM teams deeply and upgrading the UX, if you know anyone in GTM or are interested please email syedahmedd.02@gmail.com or find me on Linkedin

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