Chris Barton

Founder
Shazam

Kate Ancketill

CEO and Founder
GDR

Elisabeth Svantesson

Minister of Finance

Presented by: Svensk Handel

Martin Kits

Chef näringspolitik och opinionsbildning
Svensk Handel

Presented by: Svensk Handel

Nataliya Chichkova

Chief Marketing Officer
L’Oréal

Sara Riis Carstenssen

Keynote

Ana Andjelic

Global Cheif Brand Officer
Esprit

Jack Stratten

Heads of Trends
Inside Trends

Josephine Darlington

Strategic Initiative Developer Retail
AI Sweden

Presented by: Svensk Handel and AI Sweden in collaboration with Columbus

Martin Svensson

Managing Director AI Sweden
AI Sweden

Presented by: Svensk Handel and AI Sweden in collaboration with Columbus

Magnus Oxenwaldt

AI & Digital Transformation Leader
Columbus Global

Presented by: Svensk Handel and AI Sweden in collaboration with Columbus

Ludvig Strand

Emerging tech & AI Future Analyst
Axel Johnson

Presented by: Svensk Handel and AI Sweden in collaboration with Columbus

Johan Hetting

Policy Advisor
Svensk Handel

Presented by: Svensk Handel and AI Sweden in collaboration with Columbus

Sandra Gadd

CEO
Kjell & Company

Presented by: Svensk Handel

Erika Johansson

Return Manager
Nelly.com

Presented by: Svensk Handel in collaboration with Airmee, DS Smith, Inretrn and PostNord

Nina Littorin

Distribution Manager
Ellos Group

Presented by: Svensk Handel in collaboration with Airmee, DS Smith, Inretrn and PostNord

Markus Nordlund

Business Developer/Enterprise Architect
Inretrn

Presented by: Svensk Handel in collaboration with Airmee, DS Smith, Inretrn and PostNord

Jan Jakobsson

Head of e-commerce
PostNord

Presented by: PostNord TPL

Elin Morales Härén

CEO
Airmee

Presented by: Svensk Handel in collaboration with Airmee, DS Smith, Inretrn and PostNord

Tony Winkler

Drift- och hållbarhetschef
Elgiganten

Presented by: Svensk Handel in collaboration with X

Mattias Jacobsson

CEO
NA-KD

Presented by: Svensk Handel in collaboration with Airmee, DS Smith, Inretrn and PostNord

Sebastian Holmström

Head of Sales and Marketing
Inrego

Presented by: Svensk Handel in collaboration with X

Martin Hallander

CEO
Arkivet

Presented by: Svensk Handel in collaboration with X

Sara Sjöberg

CEO
Polarn O. Pyret

Presented by: Svensk Handel in collaboration with X

Erik Sandberg

Professor
Linköpings Universitet

Presented by: Svensk Handel in collaboration with X

Johanna Nordell

Sustainability Manager IKEA Sweden
Ikea

Presented by: Svensk Handel in collaboration with X

Ylva Staszewski

Head of Parcel PostNord
PostNord

Presented by: Svensk Handel in collaboration with X

Marcus Hartmann

Regional Head of Sustainability & Public Affairs, Region North Europe, H&M
H&M

Presented by: Svensk Handel in collaboration with X

Sebastian Becker

General Manager Nordics
Zalando

Presented by: PostNord TPL

Martin Richardsson

Head of Marketing & Ecommerce
Hööks Hästsport

Presented by: PostNord TPL

Monika Westman

Region Manager Region North
PostNord TPL

Presented by: PostNord TPL

Michael Berman

Group Head of Paid Channels
BHG Group

Presented by: Channable

Thomas Wilson

Community Engagement Manager
Channable

Presented by: Channable

Simon Lorenz

AI & Innovation Delivery Lead
Kappahl Group

Presented by: Knowit

Karin Lund

Marketing Manager Newbie
Kappahl Group

Presented by: Knowit

Dennis Adolfi

Head of Tech
Knowit

Presented by: Knowit

Rasmus Fahlander

Chief Product Officer
Kustom

Presented by: Kustom

Rebecca Enhörning

E-Commerce Manager
Bubbleroom

Presented by: Columbus & Shopify

Magnus Månsson

CEO
Bubbleroom

Presented by: Columbus & Shopify

Samuel Sapire

VP Digital Commerce & Moderator
Columbus

Presented by: Columbus & Shopify

Ashleigh Finlayson

Sales Lead, EMEA
Shopify

Presented by: Columbus & Shopify

Charlotta Brandstedt

Chief Digital Officer
Polarn O. Pyret

Presented by: Svea

Sebastian Ruthström

Product Owner - Merchant Experience
Svea

Presented by: Svea

Robin Jacobsson

CMO
Bygghemma

Presented by: Svea

Jon Mauno Pettersson

Vd, chefredaktör
Breakit

Presented by: Svea

Malin Blomberg

CEO
Zimply

Presented by: Svea

Vanessa Kuslap

Head of Growth
Apohem

Presented by: Voyado

Bhavik Patel

Data Director
Huel

Presented by: Optimizely

Mårten Bokedal

Senior Manager Partner Marketing
Optimizely

Presented by: Optimizely

Jacob Rastad

CTO
Nordic Nest Group

Presented by: Occtoo

Fredrik Widfeldt

Interim Chief Architect
Clas Ohlson

Presented by: Occtoo

Joel Löwenberg

CEO
Gymkompaniet

Johan Sommar

Chief Strategist
Avensia

Presented by: Avensia

David Hägg

Head of Product & Tech
Walley

Presented by: Svensk Handel in collaboration with Avarda, Swish & Walley

Daniel Norén

E-Commerce Manager
Apotek Hjärtat

Presented by: Avensia

Felix Vejsholt

Head of Tech Development
Lager 157

Presented by: Svensk Handel in collaboration with Avarda, Swish & Walley

Tomas Bromander

Head of New Business
Avarda

Presented by: Svensk Handel in collaboration with Avarda, Swish & Walley

Jonas Jahnsson

Head of Growth
Blivakker

Presented by: Svensk Handel in collaboration with Avarda, Swish & Walley

Eleonor Dahlberg

Innovation, Svensk handel
Svensk Handel

Presented by: Svensk Handel in collaboration with Avarda, Swish & Walley

Bengt Nilervall

Näringspolitisk expert betalfrågor, Svensk Handel
Svensk Handel

Presented by: Svensk Handel in collaboration with Avarda, Swish & Walley

Mattias Nyman

CEO Flygresor.se
Flygresor.se

Presented by: Reaktion

Mikael Bogg

CEO
RelaxAd

Presented by: Reaktion

Jascha Trygg

Head of digital
Reaktion

Presented by: Reaktion

Arthur Mstoyan

SEO Manager
Storyblok

Presented by: Storyblok

Daniel Gharavi

Ecommerce Manager
Kjell & Company

Presented by: Adtraction

Simon Gustafson

CEO & Founder
Adtraction

Presented by: Adtraction

Johan Hjelm

Partner Manager
LINK Mobility

Presented by: LINK Mobility

Johan-Fredrik Jæger Thaulow

Director Customer Success & Onboarding
LINK Mobility

Presented by: LINK Mobility

Sean McCullum

Chief Marketing Officer
Takomo Golf

Presented by: Global-e

Casper Lie

Regional Manager - Nordics
Global-e

Presented by: Global-e

Kristofer Arwin

Presented by: Trustvoice

Lovisa Smedberg

Nordic Executive Director, Data & Tech
WPP Media

Presented by: WPP Media

Nic Staeger

Malin Sundström

PhD and Professor
University West

Patrik Stoopendahl

Postdoctoral Fellow / Affiliated Researcher
Lund University School of Economics and Management / The Stockholm School of Economics (SSE)

Maria Veersamy

CEO
Svensk Tenn

Johanna Levy

CEO
Kids Brands Store

Jacob Lovén

Moderator
Den Digitala Draken

Presented by: Svensk Handel in collaboration with Visual Art

Kenneth Danielsson

CEO
iAB

Presented by: Svensk Handel in collaboration with Visual Art

Kathrine Rønhof Karstensen

Head of Retail Media
Matas

Presented by: Svensk Handel in collaboration with Visual Art

Andreas Lind

CCO
Visual Art

Presented by: Svensk Handel in collaboration with Visual Art

Oskar Jakobsson

Director Customer Solution
ICA

Emma Danielsson

SVP Digital Sales & Marketing
Kicks

Presented by: PostNord

Jonas Arnberg

Grundare
Detaljhandelspodden

Presented by: PostNord

Karl Rydahl

Head of Digital Solutions, Visa N&B
Visa Europe

Presented by: Visa Europe

Silvia Mensdorff-Pouilly

SVP - Business Development Enterprise EMEA
Worldpay

Presented by: Worldpay

Per Almhorn

E-commerce Advisor and Founder Iveo
IVEO

Presented by: NORCE

David Jonsson

Global Lead - Digital Transformation
Kährs

Presented by: NORCE

Jonas Bäck

Director Business Development & IT
Kährs

Presented by: NORCE

Max Riis Christensen

CEO
MakesYouLocal

Presented by: MakesYouLocal

Jacob Callesen

Danish E-commerce Specialist
MakesYouLocal

Presented by: MakesYouLocal

Jona Hermann

German E-commerce Specialist
MakesYouLocal

Presented by: MakesYouLocal

Agathe Dupriet

French E-commerce Specialist
MakesYouLocal

Presented by: MakesYouLocal

Antti Ijäs

Co-Founder
Renow

Presented by: Renow

Colm Ocallaghan

Managing Director
Kolla

Presented by: Kolla and Bluestone PIM

Borgar Hestad

Chief Sustainability and Digital Trust Officer
Bluestone PIM

Presented by: Kolla and Bluestone PIM

Sofia Larsen

CEO
Svensk Handel

In parthership with: Market

Nina Jönsson

President & CEO
ICA Gruppen

In parthership with: Market

Rickard Lyko

CEO and Co-Founder
Lyko

In parthership with: Market

Helena Karlinder-Östlundh

CEO
Nelly

In parthership with: Market

Stefan Palm

CEO & Founder
Lager 157

In parthership with: Market

Hanna Moisander

CEO & Co-Founder
deb.

In parthership with: Market

Caroline Andermatt

CEO
Myrorna

In parthership with: Market

Susanne Holmström

CEO
Blomsterlandet

In parthership with: Market

Rasmus Nerman

CEO
Apoteket

In parthership with: Market

Sarah van den Eertwegh

Marketing Lead for Brand & Creative Product
TikTok

Presented by: TikTok

Geirr Lødemel Tvedt

CEO
Odins AI

Presented by: Odins.ai

Emilija Frew

CTO
Pierce Group

Presented by: Etals

Jimmy Bergstedt

CEO
Etals

Presented by: Etals

Laurent Mainil

CEO & Founder
Markmi

Presented by: Markmi

Ted Schönbeck

CTO Nordics & EMEA Generative AI Ambassador
Google

Presented by: Google

Maria Walldén

Industry Director E-commerce
Precis

Presented by: Google

Mikaela Berntsson

Managing Director
Homeroom

Presented by: Google

Paul Mayanja

Industry Head, Retail
Google

Presented by: Google

Erik Wikander

CEO & Co-founder
Wilgot AI

Presented by: Wilgot AI

Ted Bergner

COO
The Mountain Studio

Presented by: Wilgot AI

Douglas Holm

Head of Online
Myrqvist

Presented by: Wilgot AI

Riika Wikberg

Co-founder
Clair

Presented by: Clair