House-IT, a Devon-based self-storage business, approached us to revitalize their brand identity and enhance their online presence. The scope of work included a complete rebrand, new building signage, and the development of a modern, user-friendly website. Additionally, House-IT tasked us with creating marketing campaigns aimed at raising awareness of their facility and promoting the launch of a new site, which has since become a great success.
We began the rebranding process by focusing on creating a fresh and cohesive identity that reflected House-IT’s reliable and accessible services. The updated brand included a modern logo and color scheme, designed to evoke a sense of security and professionalism. The building signage was crafted to ensure strong visibility, both reinforcing the brand’s presence in the local area and making the facility easy to locate. The website was completely revamped to improve user experience, incorporating a clean layout and intuitive navigation for customers to easily find storage solutions, pricing, and facility information.
To support the rebrand and the launch of the new site, we developed a series of marketing campaigns. These campaigns were designed to increase local awareness, focusing on both digital and print strategies to reach a broad audience. Social media advertising, email newsletters, and local promotional materials were all key components of the campaign, successfully driving traffic to the website and increasing footfall at the facility. We also crafted messaging that emphasized House-IT’s unique advantages, such as easy access, security features, and competitive pricing.
House-IT are extremely pleased with the rebrand and website redesign, noting an immediate improvement in both customer engagement and facility recognition. The marketing campaigns generated significant interest in the new site at Rockbeare, contributing to a successful launch and sustained business growth. The client praised our ability to translate their vision into a comprehensive, modern identity that resonated with their target market.
