No of Positions - 1
1 Minimum 10 year
Kanpur
Job Profile: Responsibilities include developing plans to help establish our brand, allocating resources to different projects and setting short-term and long-term department goals. We are looking for a candidate, who have experience as Head of Marketing preferably Polymer/Plastic Industry in CPP Films, Metalized CPP Films, Stretch Films and Export Sales. Experience of running successful marketing campaign and solid knowledge of web analytics. Job Description: • Experience as Head of Marketing preferably Polymer/Plastic Industry in CPP Films, Metalized CPP Films, Stretch Films and Export Sales. • Leadership skills with the ability to set and prioritize goals • Craft strategies for all Marketing teams, including Digital, Advertising, Communications and Creative • Complete Strategize above marketing preferably Polymer/Plastic Industry in CPP Films, Metalized CPP Films, Stretch Films and Export Sales and keep track of price change etc. • Prepare and manage monthly, quarterly and annual budgets for the Marketing department • Set, monitor and report on team goals. • Design branding, positioning and pricing strategies. • Ensure our brand message is strong and consistent across all channels and marketing efforts (like events, email campaigns, web pages and promotional material). • Analysis of consumer behavior and determine customer profile. • Identify opportunities to reach new market segments and expand market share • Craft quarterly and annual hiring plans • Monitor competition (acquisitions, pricing changes and new products and features) • Coordinate sales and marketing efforts to boost brand awareness • Participate in the quarterly and annual planning of company objectives
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