{"id":36207,"date":"2023-08-10T08:30:03","date_gmt":"2023-08-10T14:30:03","guid":{"rendered":"https:\/\/coursemethod.com\/?p=36207"},"modified":"2023-07-22T15:21:36","modified_gmt":"2023-07-22T21:21:36","slug":"melanie-disalvo","status":"publish","type":"post","link":"https:\/\/coursemethod.com\/melanie-disalvo.html","title":{"rendered":"How Melanie DiSalvo Brings in Multi-6-Figures\/Year Helping Others Start a Fashion Company"},"content":{"rendered":"<ul>\n<li>Who: <strong>Melanie DiSalvo<\/strong><\/li>\n<li>Website: <strong><a href=\"https:\/\/shopvirtueandvice.com\">shopvirtueandvice.com<\/a><\/strong><\/li>\n<li>Course Topic: <strong>Fashion Company<\/strong><\/li>\n<li>Interesting Stats: <strong>Multi-6-Figures\/Year<\/strong><\/li>\n<\/ul>\n<h2><span class=\"ez-toc-section\" id=\"Who_are_you_and_what_course_have_you_created\"><\/span>Who are you and what course have you created?<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>I help people <a href=\"https:\/\/shopvirtueandvice.com\/pages\/apparel-sourcing-bootcamp\">launch and scale sustainable fashion businesses<\/a>.<\/p>\n<h2><span class=\"ez-toc-section\" id=\"What_market_does_your_online_course_serve\"><\/span>What market does your online course serve?<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>Anyone that wants to start a fashion company but does not know where to start. I also help established brands clean up their supply chains.<\/p>\n<h2>What&#x2019;s the biggest benefit of taking your course?<\/h2>\n<p>I think the biggest benefit is learning what you don&#x2019;t know. A lot of people think starting a fashion company is easy, thanks to shows like How To Make It In America, or influencers selling relabeled white-label product. But, the reality is, that it&#x2019;s very difficult, and there is a steep learning curve.<\/p>\n<span class='bctt-click-to-tweet'><span class='bctt-ctt-text'><a href='https:\/\/twitter.com\/intent\/tweet?url=https%3A%2F%2Fcoursemethod.com%2Fmelanie-disalvo.html&#038;text=Usually%2C%20people%20come%20to%20me%20after%20they%20have%20lost%20thousands%20trying%20to%20do%20it%20on%20their%20own%2C%20and%20realize%20it%27s%20way%20harder%20than%20they%20thought%20it%20would%20be%2C%20and%20they%20have%20no%20idea%20what%20they%20are%20doing.%20-%20Melanie%20DiSalvo&#038;via=course_method&#038;related=course_method' target='_blank'rel=\"noopener noreferrer\">Usually, people come to me after they have lost thousands trying to do it on their own, and realize it&#039;s way harder than they thought it would be, and they have no idea what they are doing. - Melanie DiSalvo <\/a><\/span><a href='https:\/\/twitter.com\/intent\/tweet?url=https%3A%2F%2Fcoursemethod.com%2Fmelanie-disalvo.html&#038;text=Usually%2C%20people%20come%20to%20me%20after%20they%20have%20lost%20thousands%20trying%20to%20do%20it%20on%20their%20own%2C%20and%20realize%20it%27s%20way%20harder%20than%20they%20thought%20it%20would%20be%2C%20and%20they%20have%20no%20idea%20what%20they%20are%20doing.%20-%20Melanie%20DiSalvo&#038;via=course_method&#038;related=course_method' target='_blank' class='bctt-ctt-btn'rel=\"noopener noreferrer\">Click To Tweet<\/a><\/span>\n<h2><span class=\"ez-toc-section\" id=\"How_did_you_get_into_the_market\"><\/span>How did you get into the market?<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>I had a pretty big list of current clients, and I noticed they were all asking me the same questions, and struggling with the same things. So, I took the most common questions I was getting asked and created a course around them.<\/p>\n<p><img loading=\"lazy\" class=\"alignnone size-full wp-image-36478\" src=\"https:\/\/coursemethod.com\/wp-content\/uploads\/2023\/08\/Melanie-DiSalvo-2.png\" alt=\"Melanie DiSalvo's site\" width=\"1000\" height=\"371\" srcset=\"https:\/\/coursemethod.com\/wp-content\/uploads\/2023\/08\/Melanie-DiSalvo-2.png 1000w, https:\/\/coursemethod.com\/wp-content\/uploads\/2023\/08\/Melanie-DiSalvo-2-300x111.png 300w, https:\/\/coursemethod.com\/wp-content\/uploads\/2023\/08\/Melanie-DiSalvo-2-768x285.png 768w\" sizes=\"(max-width: 1000px) 100vw, 1000px\" \/><\/p>\n<h2><span class=\"ez-toc-section\" id=\"Why_did_you_decide_to_create_an_online_course_in_the_first_place\"><\/span>Why did you decide to create an online course in the first place?<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>I reached a point where I had more people wanting my help than I had hours in the day, and I felt bad turning them away.<\/p>\n<h2><span class=\"ez-toc-section\" id=\"Did_you_have_any_moments_of_doubt_before_you_createdlaunched_it\"><\/span>Did you have any moments of doubt before you created\/launched it?<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>No. I have been sourcing and doing product development for over a decade. I have lived in factories overseas. There is no doubt in my mind I am good at what I do.<\/p>\n<h2><span class=\"ez-toc-section\" id=\"What%E2%80%99s_your_online_course_like\"><\/span>What&#8217;s your online course like?<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>Weekly video lessons, weekly live zoom calls, special guest speakers, and a community slack. And, all my students get my phone number, in case they need immediate help.<\/p>\n<h2><span class=\"ez-toc-section\" id=\"How_long_did_it_take_you_to_create_your_course\"><\/span>How long did it take you to create your course?<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>It took two years to create my course. For the first two years, I taught the course live. I ended up changing the lessons based on the questions and feedback I received. After I knew every single question someone could ask for each lesson, and the best way to teach it, I then recorded the lessons.<\/p>\n<p><img loading=\"lazy\" class=\"alignnone size-full wp-image-36479\" src=\"https:\/\/coursemethod.com\/wp-content\/uploads\/2023\/08\/Melanie-DiSalvo-3.png\" alt=\"Melanie DiSalvo's site\" width=\"804\" height=\"390\" srcset=\"https:\/\/coursemethod.com\/wp-content\/uploads\/2023\/08\/Melanie-DiSalvo-3.png 804w, https:\/\/coursemethod.com\/wp-content\/uploads\/2023\/08\/Melanie-DiSalvo-3-300x146.png 300w, https:\/\/coursemethod.com\/wp-content\/uploads\/2023\/08\/Melanie-DiSalvo-3-768x373.png 768w\" sizes=\"(max-width: 804px) 100vw, 804px\" \/><\/p>\n<h2><span class=\"ez-toc-section\" id=\"Tell_us_a_little_about_the_process_of_launching_your_course_and_getting_your_first_sales\"><\/span>Tell us a little about the process of launching your course and getting your first sale(s).<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>It came easily. I already had a waiting list of people who wanted to work with me. So I just told them about it and did get some sales.<\/p>\n<h2><span class=\"ez-toc-section\" id=\"Do_you_have_a_lead_magnet\"><\/span>Do you have a lead magnet?<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>I give away a super secret sourcing document, that will cut your sourcing time in half. And, then in weekly emails, I give away lots more free stuff!<\/p>\n<h2><span class=\"ez-toc-section\" id=\"What%E2%80%99s_the_traffic_strategy_that_works_best_for_you\"><\/span>What&#8217;s the traffic strategy that works best for you?<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>I use a comprehensive marketing strategy to get customers from all different platforms.<\/p>\n<h2><span class=\"ez-toc-section\" id=\"What_online_course_platform_are_you_using\"><\/span>What online course platform are you using?<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>I use <a class=\"thirstylink\" rel=\"sponsored\" title=\"Kajabi Homepage\" href=\"https:\/\/coursemethod.com\/go\/kajabi-homepage\" data-shortcode=\"true\">Kajabi<\/a> as my course platform.<\/p>\n<h2><span class=\"ez-toc-section\" id=\"Do_you_like_it\"><\/span>Do you like it?<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>It&#x2019;s ok, but I am thinking about switching because of the price.<\/p>\n<p><img loading=\"lazy\" class=\"alignnone size-full wp-image-36482\" src=\"https:\/\/coursemethod.com\/wp-content\/uploads\/2023\/08\/Melanie-DiSalvo-6.png\" alt=\"Melanie DiSalvo's site\" width=\"1000\" height=\"418\" srcset=\"https:\/\/coursemethod.com\/wp-content\/uploads\/2023\/08\/Melanie-DiSalvo-6.png 1000w, https:\/\/coursemethod.com\/wp-content\/uploads\/2023\/08\/Melanie-DiSalvo-6-300x125.png 300w, https:\/\/coursemethod.com\/wp-content\/uploads\/2023\/08\/Melanie-DiSalvo-6-768x321.png 768w\" sizes=\"(max-width: 1000px) 100vw, 1000px\" \/><\/p>\n<h2><span class=\"ez-toc-section\" id=\"Are_there_any_features_you_wish_it_had\"><\/span>Are there any features you wish it had?<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>No, it has everything I need.<\/p>\n<h2><span class=\"ez-toc-section\" id=\"What_made_you_decide_to_use_your_chosen_platform_over_others\"><\/span>What made you decide to use your chosen platform over others?<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>I got free trials of a few platforms; <a class=\"thirstylink\" rel=\"sponsored\" title=\"Kajabi Homepage\" href=\"https:\/\/coursemethod.com\/go\/kajabi-homepage\" data-shortcode=\"true\">Kajabi<\/a> was the easiest for me to set up and required the smallest time investment from my end, so at the end of the free trial, I went with them.<\/p>\n<h2><span class=\"ez-toc-section\" id=\"What_other_tools_do_you_use_to_run_your_online_course_business\"><\/span>What other tools do you use to run your online course business?<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>I also Klaviyo.<\/p>\n<h2>Do you have any big mistakes you&#x2019;ve made along the way that you&#x2019;d be willing to share?<\/h2>\n<p>My biggest mistake was hiring an ad firm. They lost $12,000 in 2 months. I knew the leads they were getting me wouldn&#x2019;t convert, but they insisted they were experts. That was the one time I didn&#x2019;t trust my gut, and I wish I had.<\/p>\n<h2><span class=\"ez-toc-section\" id=\"Please_share_some_idea_of_revenue\"><\/span>Please share some idea of revenue.<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>I earn multi-six figures a year.<\/p>\n<h2><span class=\"ez-toc-section\" id=\"Please_tell_us_a_little_about_what_the_money_you%E2%80%99ve_earned_from_your_course_has_done_for_you\"><\/span>Please tell us a little about what the money you&#8217;ve earned from your course has done for you.<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>I already had a successful consultancy business. The course has allowed me more free and personal time.<\/p>\n<p><img loading=\"lazy\" class=\"alignnone size-full wp-image-36480\" src=\"https:\/\/coursemethod.com\/wp-content\/uploads\/2023\/08\/Melanie-DiSalvo-4.png\" alt=\"Melanie DiSalvo's site\" width=\"1000\" height=\"437\" srcset=\"https:\/\/coursemethod.com\/wp-content\/uploads\/2023\/08\/Melanie-DiSalvo-4.png 1000w, https:\/\/coursemethod.com\/wp-content\/uploads\/2023\/08\/Melanie-DiSalvo-4-300x131.png 300w, https:\/\/coursemethod.com\/wp-content\/uploads\/2023\/08\/Melanie-DiSalvo-4-768x336.png 768w\" sizes=\"(max-width: 1000px) 100vw, 1000px\" \/><\/p>\n<h2><span class=\"ez-toc-section\" id=\"What_advice_do_you_have_for_people_just_starting_out\"><\/span>What advice do you have for people just starting out?<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>Don&#x2019;t fake it till you make it. People can see right through that.<\/p>\n<span class='bctt-click-to-tweet'><span class='bctt-ctt-text'><a href='https:\/\/twitter.com\/intent\/tweet?url=https%3A%2F%2Fcoursemethod.com%2Fmelanie-disalvo.html&#038;text=If%20you%20want%20to%20create%20a%20course%2C%20create%20it%20in%20something%20you%20are%20actually%20good%20at.%20-%20Melanie%20DiSalvo&#038;via=course_method&#038;related=course_method' target='_blank'rel=\"noopener noreferrer\">If you want to create a course, create it in something you are actually good at. - Melanie DiSalvo <\/a><\/span><a href='https:\/\/twitter.com\/intent\/tweet?url=https%3A%2F%2Fcoursemethod.com%2Fmelanie-disalvo.html&#038;text=If%20you%20want%20to%20create%20a%20course%2C%20create%20it%20in%20something%20you%20are%20actually%20good%20at.%20-%20Melanie%20DiSalvo&#038;via=course_method&#038;related=course_method' target='_blank' class='bctt-ctt-btn'rel=\"noopener noreferrer\">Click To Tweet<\/a><\/span>\n<h2><span class=\"ez-toc-section\" id=\"Learn_more_about_Melanie_DiSalvo_of_shopvirtueandvicecom\"><\/span>Learn more about Melanie DiSalvo of shopvirtueandvice.com:<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<ul>\n<li><strong>Website: <a href=\"https:\/\/shopvirtueandvice.com\">shopvirtueandvice.com<\/a><\/strong><\/li>\n<li><strong><a href=\"https:\/\/www.instagram.com\/alookbehindtheseams\/\">Instagram<\/a><\/strong><\/li>\n<\/ul>\n","protected":false},"excerpt":{"rendered":"<p>Who: Melanie DiSalvo Website: shopvirtueandvice.com Course Topic: Fashion Company Interesting Stats: Multi-6-Figures\/Year Who are you and what course have you created? I help people launch and scale sustainable fashion businesses. What market does your online course serve? Anyone that wants to start a fashion company but does not know where to start. I also help established brands clean up their supply chains. What&#x2019;s the biggest benefit of taking your course? I think the biggest benefit is learning what you don&#x2019;t know. A lot of people think starting a fashion company is easy, thanks to shows like How To Make It\u2026<\/p>\n","protected":false},"author":1,"featured_media":36477,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"om_disable_all_campaigns":false,"_uag_custom_page_level_css":""},"categories":[108],"tags":[111],"blocksy_meta":"","acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v20.3 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>How Melanie DiSalvo Brings in Multi-6-Figures\/Year Helping Others Start a Fashion Company | Course Method<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/coursemethod.com\/melanie-disalvo.html\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"How Melanie DiSalvo Brings in Multi-6-Figures\/Year Helping Others Start a Fashion Company | Course Method\" \/>\n<meta property=\"og:description\" content=\"Who: Melanie DiSalvo Website: shopvirtueandvice.com Course Topic: Fashion Company Interesting Stats: Multi-6-Figures\/Year Who are you and what course have you created? 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