The Pokémon Co. Unveils Scarlet & Violet — Surging Sparks; MGA Unearths Dinosaur-Themed Tactile Toy

August 29, 2024

Meet The Toy Book Team in LA!

If you're heading to the LA Fall Toy Previews, don't miss your chance to connect with Jackie Breyer, James Zahn, and James “JD” Devin to discuss opportunities with The Toy Book and its sister brands!

EXG Pro Brings Pop Culture Icons to Functional Collectibles

The latest collection adds pop culture favorites to tech stands.

The LEGO Group Announces New Slate of Sets, Initiatives

As the company launches new licensed sets, it encourages families to pass their bricks down through generations.

The Pokémon Co. Unveils Scarlet & Violet — Surging Sparks

The latest TCG expansion sets debut in November.

TeeTurtle Delivers Reversible Halloween Plush

The launch includes licensed Halloween Hello Kitty plush.

Golden Bear Toys Names Carve Communications as U.S. Agency of Record

Golden Bear's Soccer Bot officially launches in the U.S. next month.

AGC Toys, Beverly Hills Teddy Bear Co. Partner for Afro Goddess Warrior Collection Plush Line

50 Years of Dungeons & Dragons Magic Are on Display at The Strong National Museum of Play

MGA Unearths Dinosaur-Themed Tactile Toy

People of Play Opens Young Inventor Challenge Registration

Target Lands Bleacher Creatures Caitlin Clark Plush

McFarlane Toys Launches The Court of Owls and Joker Dragon Figures

Mattel Pairs Up with MSCHF for Hot Wheels 'Not' Wheels Vehicle

RAINBOW BRITE 12-INCH DOLL COLELCTION

THE LOYAL SUBJECTS (TLS TOY)

Age: 4+ | MSRP: $19.99

EXPLORE PRODUCTS

MAGNA-TILES MICROMAGS 70-PIECE DELUXE SET

MAGNA-TILES

Age: 3+ | MSRP: $49.99

EXPLORE PRODUCT

PLAYVIEW BRANDS

Age: 12+ | MSRP: $24.99

EXPLORE PRODUCT

MINI BARBIELAND COLLECTION

MATTEL

Age: 4+ | MSRP: $5.99-9.88

EXPLORE PRODUCT

WARHAMMER PLUSH

TOMY

Age: 2+ | MSRP: $16.99

EXPLORE PRODUCT

Welcome to Tile Town: Moose Toys Enters a New Category

The magnetic building sets category heats up as Moose Toys enters the aisle.

XTracks' 'The Future of Licensing' Executive Summit Reveals Programming Lineup Ahead of LA Fall Toy Previews

Speakers include The Toy Book Editor-in-Chief James Zahn and executives from Walmart, Hot Topic, Crunchyroll, Toys “R” Us, and more.

Innov8 Creative Academy Partners with 3 New Licensees to Expand Deddy Bears Brand

The deals mark an entry into new categories for the growing brand.

Toikido Inks Licensing Deal with Ed Sheeran's Tingly Ted's Brand

Retailers can expect apparel, toys, and more inspired by the hot sauce brand.

Miniso Opens 200th U.S. Location in Santa Monica

The lifestyle brand has more than 6,600 locations worldwide.

Pop Mart Sees Sizable Year-Over-Year Revenue Increase

The designer toy company got a boost from its art-forward IP development.

Blue Marble Appoints Jared Wolfson as CEO

Wolfson was previously CEO of Curiosity Ink Media.

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