The Toy Book's LA Fall Toy Preview Issue Is Here; Hasbro's Kim Boyd Discusses 'Women Innovators of Play' Event

September 12, 2024

The Toy Book’s LA Fall Toy Preview Issue Is Here!

It’s an epic issue for an epic toy industry event!

From the Editor: California Dreamin’

The Toy Industry goes Hollywood for the LA Fall Toy Preview.

Read the latest commentary...

Talkin’ Toys: Hasbro’s Kim Boyd on ‘Women Innovators of Play’ Event, Commitment to Supporting Talent

Kim Boyd shares how Hasbro supports and highlights innovation in women and girls within the toy industry.

Exclusive: PMI Kids’ World Introduces Booksy, A Collectible Toy Brand Designed to Spark a Love of Reading and Play

It’s an original line that fosters a love of literacy and play for kids and families.

LA Fall Toy Previews: Radical Retro: M.A.S.K. Toplines The Loyal Subjects’ Totally Outrageous Hasbro Legacy Line in 2025

The Loyal Subjects’ TLS Toy brand expands in a big way next year.

Stapelstein Introduces Two New Elements Sizes

The Stapelstein Grow and Mini will be available next week.

Mattel Partners with Carolina Herrera for Unique Barbie Doll

Mattel is auctioning off the doll for Solving Kid’s Cancer.

It’s ‘Back to Business at Basic Fun!’ According to Jay Foreman

Jazwares and Universal Defy Gravity with ‘Wicked’ Squishmallows

Ty, BBC Studios Partner for ‘Bluey’ Beanie Baby Collection

HISTORY CHANNEL TRIVIA GAME

DYCE GAMES

Age: 14+ | MSRP: $24.99

EXPLORE PRODUCT

15-INCH TURKEY PLUSH REALISTIC STUFFED FARM ANIMAL TOY

GENTLE GENERATION TOYS

Age: 5+ | MSRP: $39.99

EXPLORE PRODUCT

HART&HERO

Age: 0+ | MSRP: $120.00

EXPLORE PRODUCT

HELLO HERO CAPE

HART&HERO

Age: 2+ | MSRP: $39.00

EXPLORE PRODUCT

DYCE GAMES

Age: 8+ | MSRP: $24.99

EXPLORE PRODUCT

‘Transformers One:’ Hasbro’s Iconic Franchise Goes Back to the Beginning to Fuel the Future

The Toy Book talks with the team behind the first-ever CG-animated Transformers film.

State of the Industry: The Story So Far…

The U.S. toy industry holds steady amid changing tide.

Toy Association Update: I Love LA!

LA Fall Preview brings opportunities to grow your business, network, and give back.

Build-A-Bear Kicks Off NFL Season with Kansas City Chiefs Partnership as Kidults Score 40% of Sales

It’s a “collaBEARation” that extends Build-A-Bears connection to the NFL and its fans.

Asmodee, Professor Puzzle Strike U.S. Distribution Deal

The partnership will expand Professor Puzzle’s retail presence in the U.S.

Moonbug Entertainment Selects Stephanie Bailey as Head of Global Toys

Bailey recently served as Head of Global Toys at Paramount.

People of Play Names 2024 TAGIE Lifetime Achievement Award and Industry Game Changer Honorees

The TAGIEs are headed to Chicago on Nov. 8.

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