April 13, 2023

The Toy Insider Unveils Redesigned Logo, Refreshed Web Experience



The Toy Insider, the No. 1 consumer resource for toys and gifts for kids, unveiled a brand-new logo for the first time in its 17-year history, along with a completely redesigned website to provide its readers with a user-friendly interface that will help them on their toy discovery journey. The Toy Insider, like The Toy Book, is published by Adventure Media & Events. Learn more…

Hasbro Set to Reintroduce Window Boxes and Blister Packs for Select Products



Less than a year after the company’s commitment to plastic-free packaging made its way into the action aisle with the removal of clear window boxes and blister packs for the 6-inch lines most favored by collectors, retailer and consumer feedback has led to a reversal. Read more…

LEGO Introduces Minimalist Space Set



The Tales of the Space Age set features a style inspired by classic sci-fi posters from the 1980s. It was a fan creation pitched via the LEGO Ideas platform and includes four postcard-sized decorative pieces that can be displayed together or separately. Learn more…

Funko Games Unveils Indiana Jones Collection



The adventures of Indiana Jones are coming to game night. Funko Games, in collaboration with Lucasfilm, unveiled four new titles inspired by the cinematic exploits of the famed archaeologist played by Harrison Ford. Read more…

Playmobil Adds Ferrari SF90 Stradale to Iconic Car Collection



The Ferrari SF90 Stradale joins the Volkswagen Beetle, the James Bond Aston Martin, the Porsche 911 Carrera RS 2.7, the Mercedes-Benz 300 SL, and more in Playmobil’s expanding licensed vehicle collection. Read more…

Ravensburger Reveals Disney Lorcana Gameplay, Plans Organized Play Program


The magic-filled, customizable strategy trading card game will debut two weeks early at specialty toy stores, hobby shops, and select game stores as part of Ravensburger’s organized play program. Check out the details right here…

New Products Debut at Star Wars Celebration



Lucasfilm and its licensing partners debuted dozens of upcoming toys, games, and collectibles inspired by the Star Wars and Indiana Jones franchises at Star Wars Celebration Europe last weekend. See the full assortment at The Pop Insider and fuel your fandom…

Incredible Group Partners With PMI to Bring Piñata Smashlings to Canada



Piñata Smashlings is Toikido’s first internally developed intellectual property and will launch with a series of events and tie-ins planned for markets across North America later this year. PMI developed a full line of toys and collectibles for the brand. Read more…

Fun in Motion Toys Partners with Canspan To Promote Its Shashibo Line



Canspan will manage advertising, social media, and public relations efforts for Shashibo as Fun In Motion seeks to gain market share on a global scale. Learn more…

The Five Requirements of Vision in a Trend-Based Category



In this guest feature, Jazwares’ Chief Brand Officer Jeremy Padawer shares insight into what you need to have vision in the toy industry and beyond. Learn more…

12 New Eco-Minded Toys & Games to Celebrate Earth Day



The Toy Insider presents its annual roundup of new toys that play nicely with the world around us and may even help kids develop mindful habits through play. Learn more…

Media Mashup: Toyetic Trailers from Barbie, Star Wars, The Muppets, and More



This week, Mattel lit up the internet with the latest teaser for The Barbie Movie, Lucasfilm unveiled a look at Star Wars: Ahsoka, and Disney Junior dropped a preview for PJ Masks Power Heroes. Get the scoop on the entertainment content that should drive sales in the toy department right here…

In Memoriam: Klaus Teuber, Catan Founder



Teuber’s love for board games and their design began at age 11 when he was gifted the game Romans vs. Carthaginians, to which he added his own rules. After high school and military service, Teuber studied chemistry and joined his father’s dental practice. Read more…

Dan Dee International Taps Menal McGrath as SVP of Global Licensing


McGrath has spent more than 20 years in the toy and licensing industry, most recently serving as Vice President of Global Licensing at Moose Toys. Read more…

ZAG Welcomes Thienne Manzoni Ribeiro as First Retail & Trade Marketing Director for Brazil



Manzoni previously held roles at Warner Bros., Viacom, and Mattel. In her new role at ZAG, she will focus on growing the Miraculous and Ghostforce brands in Brazil. Read more…

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