{"id":4823,"date":"2019-10-22T10:09:34","date_gmt":"2019-10-22T10:09:34","guid":{"rendered":"https:\/\/codeandpepper.com\/?p=4823"},"modified":"2023-12-21T09:54:30","modified_gmt":"2023-12-21T09:54:30","slug":"transparency-feedback-fintech-apps","status":"publish","type":"post","link":"https:\/\/codeandpepper.com\/transparency-feedback-fintech-apps\/","title":{"rendered":"UX Design Patterns to Improve Transparency and Feedback in FinTech Apps"},"content":{"rendered":"\n<p><strong>Transparency and feedback in UX are all about making sure<\/strong> that the users of your application know what will be the effect of their actions \u2013 the ones they are going to take and the ones they have just performed. It helps to build trust in your product, especially in the case of new users. In less than five minutes, I\u2019d like to introduce you to a few <strong><a href=\"https:\/\/codeandpepper.com\/services\/ux-design-agency\/\">UX design<\/a> patterns \/ ideas<\/strong> that will make your application more transparent and trustworthy for new and regular users.<\/p>\n\n\n\n<!--more-->\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-how-to-recognise-problems-with-transparency-and-feedback\">How to recognise problems with transparency and feedback<\/h2>\n\n\n\n<p>It\u2019s hard to generate metrics for transparency and feedback as they might be very subjective to different people interacting with your application. It is strongly connected with <b>reliability issues<\/b>. However, there are some symptoms you can find in the feedback from your users or your customer support:<\/p>\n\n\n\n<ul class=\"wp-block-list\"><li>Users are not sure if the performed action is effective<\/li><li>Users are trying to repeat the same action as they are not aware that they are already effective<\/li><li>Users are asking about the current status of processes they are involved in<\/li><li>Issues connected with conversion \u2013 too low or significantly dropping in certain funnels or stages<\/li><\/ul>\n\n\n\n<p>Addressing these issues can take time and effort on your team\u2019s end, but what can you do to improve the situation as quickly as possible? Here are some <strong>general<\/strong> <strong>mobile UX patterns<\/strong> you can apply to improve transparency and feedback in an instant.<br><\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-how-to-improve-transparency-and-feedback-in-ux-general-ux-design-patterns\">How to improve transparency and feedback in UX &#8211; general UX design patterns<\/h2>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"h-ux-pattern-1-inform-about-the-consequences\">UX Pattern #1: Inform about the consequences<\/h3>\n\n\n\n<p>A <strong>fundamental good UX practice is to inform the users about the consequences of the action they are going to perform.<\/strong> It\u2019s all about proper messaging in the UI, e.g. \u201cYour card will be charged\u201d.<\/p>\n\n\n\n<p>You can also use an opposite pattern and inform about what will not take place. Like saying: \u201cYou won\u2019t be charged yet\u201d or \u201cYour account won\u2019t be opened yet\u201d.<\/p>\n\n\n\n<figure class=\"wp-block-image\"><img loading=\"lazy\" decoding=\"async\" width=\"960\" height=\"540\" src=\"https:\/\/codeandpepper.com\/wp-content\/uploads\/2019\/12\/Copy-of-UX-Fintech-with-text-Sept-2019-11.png\" alt=\"Mobile UX design patterns\" class=\"wp-image-5364\" srcset=\"https:\/\/codeandpepper.com\/wp-content\/uploads\/2019\/12\/Copy-of-UX-Fintech-with-text-Sept-2019-11.png 960w, https:\/\/codeandpepper.com\/wp-content\/uploads\/2019\/12\/Copy-of-UX-Fintech-with-text-Sept-2019-11-300x169.png 300w, https:\/\/codeandpepper.com\/wp-content\/uploads\/2019\/12\/Copy-of-UX-Fintech-with-text-Sept-2019-11-768x432.png 768w, https:\/\/codeandpepper.com\/wp-content\/uploads\/2019\/12\/Copy-of-UX-Fintech-with-text-Sept-2019-11-361x203.png 361w, https:\/\/codeandpepper.com\/wp-content\/uploads\/2019\/12\/Copy-of-UX-Fintech-with-text-Sept-2019-11-178x100.png 178w, https:\/\/codeandpepper.com\/wp-content\/uploads\/2019\/12\/Copy-of-UX-Fintech-with-text-Sept-2019-11-720x405.png 720w\" sizes=\"auto, (max-width: 960px) 100vw, 960px\" \/><\/figure>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"h-ux-pattern-2-put-communication-channels-to-work\">UX Pattern #2: Put communication channels to work<\/h3>\n\n\n\n<p>The second basic practice from our <strong>UX patterns<\/strong> is to <strong>inform the user about the consequences of a recently completed action<\/strong>. Apart from in-app notifications, you can increase user awareness of key actions by using additional messages in non-app communication channels (e.g. email, SMS).<\/p>\n\n\n\n<figure class=\"wp-block-image\"><img loading=\"lazy\" decoding=\"async\" width=\"960\" height=\"540\" src=\"https:\/\/codeandpepper.com\/wp-content\/uploads\/2019\/12\/Copy-of-UX-Fintech-with-text-Sept-2019-12.png\" alt=\"UX \/ UI design patterns\" class=\"wp-image-5366\" srcset=\"https:\/\/codeandpepper.com\/wp-content\/uploads\/2019\/12\/Copy-of-UX-Fintech-with-text-Sept-2019-12.png 960w, https:\/\/codeandpepper.com\/wp-content\/uploads\/2019\/12\/Copy-of-UX-Fintech-with-text-Sept-2019-12-300x169.png 300w, https:\/\/codeandpepper.com\/wp-content\/uploads\/2019\/12\/Copy-of-UX-Fintech-with-text-Sept-2019-12-768x432.png 768w, https:\/\/codeandpepper.com\/wp-content\/uploads\/2019\/12\/Copy-of-UX-Fintech-with-text-Sept-2019-12-361x203.png 361w, https:\/\/codeandpepper.com\/wp-content\/uploads\/2019\/12\/Copy-of-UX-Fintech-with-text-Sept-2019-12-178x100.png 178w, https:\/\/codeandpepper.com\/wp-content\/uploads\/2019\/12\/Copy-of-UX-Fintech-with-text-Sept-2019-12-720x405.png 720w\" sizes=\"auto, (max-width: 960px) 100vw, 960px\" \/><\/figure>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"h-ux-pattern-3-explain-what-happens-next\">UX Pattern #3: Explain what happens next<\/h3>\n\n\n\n<p>You may also try a different strategy \u2013 <strong>tell the users about what has just happened<\/strong> and <strong>what is the next step<\/strong> of the action they are going to take. Additionally, you can show how long the user will need to wait for the next step to be completed. Make sure users are aware of any delays occurring in the process &#8211; it&#8217;s always a <strong>good UX practice<\/strong>.<\/p>\n\n\n\n<figure class=\"wp-block-image\"><img loading=\"lazy\" decoding=\"async\" width=\"960\" height=\"540\" src=\"https:\/\/codeandpepper.com\/wp-content\/uploads\/2019\/12\/Copy-of-UX-Fintech-with-text-Sept-2019-13.png\" alt=\"Best UX practices for mobile apps\" class=\"wp-image-5368\" srcset=\"https:\/\/codeandpepper.com\/wp-content\/uploads\/2019\/12\/Copy-of-UX-Fintech-with-text-Sept-2019-13.png 960w, https:\/\/codeandpepper.com\/wp-content\/uploads\/2019\/12\/Copy-of-UX-Fintech-with-text-Sept-2019-13-300x169.png 300w, https:\/\/codeandpepper.com\/wp-content\/uploads\/2019\/12\/Copy-of-UX-Fintech-with-text-Sept-2019-13-768x432.png 768w, https:\/\/codeandpepper.com\/wp-content\/uploads\/2019\/12\/Copy-of-UX-Fintech-with-text-Sept-2019-13-361x203.png 361w, https:\/\/codeandpepper.com\/wp-content\/uploads\/2019\/12\/Copy-of-UX-Fintech-with-text-Sept-2019-13-178x100.png 178w, https:\/\/codeandpepper.com\/wp-content\/uploads\/2019\/12\/Copy-of-UX-Fintech-with-text-Sept-2019-13-720x405.png 720w\" sizes=\"auto, (max-width: 960px) 100vw, 960px\" \/><\/figure>\n\n\n\n<p>In addition to this, you can also <strong>notify the users about their progress<\/strong> in the whole process, giving them an idea not only about the next step but about all of them.<\/p>\n\n\n\n<figure class=\"wp-block-image\"><img loading=\"lazy\" decoding=\"async\" width=\"960\" height=\"540\" src=\"https:\/\/codeandpepper.com\/wp-content\/uploads\/2019\/12\/Copy-of-UX-Fintech-with-text-Sept-2019-14.png\" alt=\"Good mobile UX patterns\" class=\"wp-image-5370\" srcset=\"https:\/\/codeandpepper.com\/wp-content\/uploads\/2019\/12\/Copy-of-UX-Fintech-with-text-Sept-2019-14.png 960w, https:\/\/codeandpepper.com\/wp-content\/uploads\/2019\/12\/Copy-of-UX-Fintech-with-text-Sept-2019-14-300x169.png 300w, https:\/\/codeandpepper.com\/wp-content\/uploads\/2019\/12\/Copy-of-UX-Fintech-with-text-Sept-2019-14-768x432.png 768w, https:\/\/codeandpepper.com\/wp-content\/uploads\/2019\/12\/Copy-of-UX-Fintech-with-text-Sept-2019-14-361x203.png 361w, https:\/\/codeandpepper.com\/wp-content\/uploads\/2019\/12\/Copy-of-UX-Fintech-with-text-Sept-2019-14-178x100.png 178w, https:\/\/codeandpepper.com\/wp-content\/uploads\/2019\/12\/Copy-of-UX-Fintech-with-text-Sept-2019-14-720x405.png 720w\" sizes=\"auto, (max-width: 960px) 100vw, 960px\" \/><\/figure>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"h-ux-design-pattern-4-show-what-s-in-progress\">UX Design Pattern #4: Show what\u2019s in progress<\/h3>\n\n\n\n<p><strong>Another valuable UX design practice involves providing the user with clear information about all ongoing processes<\/strong>. So when the users leave an app and come back after some time, they can easily find this information. It\u2019s really helpful to improve this feature with non-app notifications (like email notifications) informing about all important events and changes in the process. Especially when the user action is required.<\/p>\n\n\n\n<figure class=\"wp-block-image\"><img loading=\"lazy\" decoding=\"async\" width=\"960\" height=\"540\" src=\"https:\/\/codeandpepper.com\/wp-content\/uploads\/2019\/12\/Copy-of-UX-Fintech-with-text-Sept-2019-15.png\" alt=\"Good UX design practices\" class=\"wp-image-5372\" srcset=\"https:\/\/codeandpepper.com\/wp-content\/uploads\/2019\/12\/Copy-of-UX-Fintech-with-text-Sept-2019-15.png 960w, https:\/\/codeandpepper.com\/wp-content\/uploads\/2019\/12\/Copy-of-UX-Fintech-with-text-Sept-2019-15-300x169.png 300w, https:\/\/codeandpepper.com\/wp-content\/uploads\/2019\/12\/Copy-of-UX-Fintech-with-text-Sept-2019-15-768x432.png 768w, https:\/\/codeandpepper.com\/wp-content\/uploads\/2019\/12\/Copy-of-UX-Fintech-with-text-Sept-2019-15-361x203.png 361w, https:\/\/codeandpepper.com\/wp-content\/uploads\/2019\/12\/Copy-of-UX-Fintech-with-text-Sept-2019-15-178x100.png 178w, https:\/\/codeandpepper.com\/wp-content\/uploads\/2019\/12\/Copy-of-UX-Fintech-with-text-Sept-2019-15-720x405.png 720w\" sizes=\"auto, (max-width: 960px) 100vw, 960px\" \/><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-wrapping-up\">Wrapping up<\/h2>\n\n\n\n<p><strong>Transparency and feedback in UX can affect your product<\/strong> in a significant way \u2013 both positive and negative. To make sure you\u2019ll enjoy the first scenario, there is no other way than to measure whether the related features are actively used. If you notice gaps or discrepancies in user flows, it\u2019s time to take a closer look at how your application processes are displayed and communicated to the users and ensure they understand it clearly enough to trust your product. I hope the <strong>UX design patterns<\/strong> above will help you create a product that attracts new users and build their trust in it. <\/p>\n\n\n\n<p>You need more tips? See also our other article, about <a href=\"https:\/\/codeandpepper.com\/what-are-the-design-principles-in-ui-ux-in-fintech\/\">Design Principles in UI\/UX in FinTech<\/a>. <\/p>\n","protected":false},"excerpt":{"rendered":"<p>Transparency and feedback in User Experience are all about making sure that users of your application know what will be the effect of their actions \u2013 the ones they are going to take and the ones they have just performed. It helps to build trust in your product, especially in the case of new users. In less than five minutes, I\u2019d like to introduce you to a few ideas that will make your application more transparent and trustworthy for new and regular users.<\/p>\n","protected":false},"author":20427,"featured_media":5375,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"footnotes":""},"categories":[1648],"tags":[662,570,163],"class_list":["post-4823","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-ux","tag-digital-product-design","tag-transparency-it","tag-user-experience-solutions"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.4 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>UX Design Patterns to Improve Transparency in Fintech Apps - Code &amp; Pepper<\/title>\n<meta name=\"description\" content=\"We&#039;d like to introduce you a few ideas about good UX Design Patterns &amp; 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