{"id":619,"date":"2015-05-12T11:42:50","date_gmt":"2015-05-12T15:42:50","guid":{"rendered":"https:\/\/charitableadvisors.com\/?p=619"},"modified":"2015-05-12T11:42:50","modified_gmt":"2015-05-12T15:42:50","slug":"the-human-factor","status":"publish","type":"post","link":"https:\/\/charitableadvisors.com\/the-human-factor\/","title":{"rendered":"The human factor"},"content":{"rendered":"<p>What&#8217;s the best way to solicit donations for a charity? New research suggests that telling donors that none of their money will go toward overhead may be very effective at raising money. But it also comes with a few potential pitfalls.<\/p>\n<p>In a <a href=\"http:\/\/www.sciencemag.org\/lookup\/doi\/10.1126\/science.1253932\" target=\"_blank\" rel=\"noopener noreferrer\">study<\/a> published in <em>Science <\/em>on Thursday (10\/30\/2014), a team of researchers showed that giving people the opportunity to donate directly to a charity program \u2014 with a promise that the money wouldn&#8217;t go to overhead \u2014 was far more effective than either matching donations or letting donors know about existing seed money.<\/p>\n<a class=\"nectar-button n-sc-button small blue\"  href=\"#\" data-color-override=\"false\" data-hover-color-override=\"false\" data-hover-text-color-override=\"#fff\"><span>Button Text<\/span><\/a>\n","protected":false},"excerpt":{"rendered":"<p>What&#8217;s the best way to solicit donations for a charity? New research suggests that telling donors that none of their money will go toward overhead may be very effective at&#8230;<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[38,47,64],"tags":[58,44,59,45,60,61,62,63],"class_list":["post-619","post","type-post","status-publish","format-standard","category-feature","category-fundraising","category-sustainability","tag-charity-navigator","tag-donors","tag-financial-conversations","tag-foundations","tag-indiana-philanthropy-alliance","tag-outputs","tag-overhead","tag-ratings"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>The human factor - Charitable Advisors<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/charitableadvisors.com\/the-human-factor\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"The human factor - Charitable Advisors\" \/>\n<meta property=\"og:description\" content=\"What&#8217;s the best way to solicit donations for a charity? 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