Given the changes in the industry, strong competitive pressure, regulatory transformation and the development of standards, confronted broadband company Wi-LAN significant challenges: How could it succeed as wireless technology and research companies? How could it make future IEEE standards to use its patents? Because of its size, how it should collect royalties from established companies? What price should it charge? How could it be, given the crisis in the telecom industry as a successful product company? What should I be … Read more »

Given the changes in the industry, strong competitive pressure, regulatory transformation and the development of standards, confronted broadband company Wi-LAN significant challenges: How could it succeed as wireless technology and research companies? How could it make future IEEE standards to use its patents? Because of its size, how it should collect royalties from established companies? What price should it charge? How could it be, given the crisis in the telecom industry as a successful product company? Marketing wireless broadband technology products or pursuing contracts with players in these different segments: What should be the focus? Was it right to focus on the wireless broadband market given the opportunities in wireless local area networks, home networking, telematics and wireless access road?
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from
James Henderson,
John Cunningham
Source: Babson College
30 pages.
Release Date: 1 January 2002. Prod #: BAB103-PDF-ENG
Wi-Fi HBR case solution

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