The purpose of this event is to the entry of a company into an existing value chain and how the Internet could describe the company to create value for its users. The case examines the insurance industry, the changes in the industry, and the effect CATEX has had on the industry.

The purpose of this event is to the entry of a company into an existing value chain and how the Internet could describe the company to create value for its users. The case examines the insurance industry, the changes in the industry, and the effect CATEX has had on the industry.
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from
Kenneth Eades,
Dana Clyman,
Carolyn Cooley
Source: Darden School of Business
7 pages.
Release Date: 29 March 2000. Prod #: UV4033-PDF-ENG
CATEX HBR case solution

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