Affinity Plus (A)

The management team at Affinity Plus Federal Credit Union, the concept of the first members pushed deep into the organization, requires either provide their employees with member-owners interests the interests of the organization or their own interests. As a result of this focus, the credit union must determine what their profitable indirect auto lending, some as incompatible with the strategic direction set by the management team to do.

The management team at Affinity Plus Federal Credit Union, the concept of the first members pushed deep into the organization, requires either provide their employees with member-owners interests the interests of the organization or their own interests. As a result of this focus, the credit union must determine what their profitable indirect auto lending, some as incompatible with the strategic direction set by the management team to do.
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from
Dennis Campbell,
Peter Tufano
Source: Harvard Business School
18 pages.
Release Date: 22 July 2008. Prod #: 209026-PDF-ENG
Affinity Plus (A) HBR case solution