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Campaigner

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How campaigns are working with creators & influencers
Paid partnerships on Instagram and TikTok are growing in politics and advocacy. Here’s how they work
Apr 26, 2023
How Democrats are preparing for the Republican primary
Two of the party’s top opposition researchers share how they dig up and distribute dirt
Mar 29, 2023
How John Fetterman’s campaign used Slack to crowdsource memes and engage volunteers
The Pennsylvania Senator’s campaign had over 9,000 superfans in its Slack workspace by Election Day
Mar 1, 2023
How one campaign prioritized TikTok in 2022
Val Demings’ Digital Director shares learnings from this cycle and how vertical video can make a difference
Nov 30, 2022
Organizing inside and out on #CancelStudentDebt
An activist for student loan forgiveness shares her thoughts on how relief was won for millions
Sep 14, 2022
Working to flip the Pennsylvania State Legislature
An Arena fellow breaks down what it’s like to work on a competitive state house campaign in 2022
Sep 7, 2022
ICYMI: Progressive campaigners on virtual events, texting, message testing, and more
Interviews with some of our favorite campaigners...
Aug 3, 2022
Inside progressives’ message testing machine
Open Labs’ Ali Mortell shares why + how Democrats can use data to inform communications strategy
Jul 27, 2022
Campaigner
Campaigner
Exploring the tactics that drive winning political campaigns and highlighting the players pushing the buttons.
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