Valentismas - February 10, 2027

Valentismas is observed every February 10, creating a gentle bridge between the lingering warmth of Christmas and the approaching romance of Valentine's Day by inviting families and friends to gather in a relaxed, joyful atmosphere focused entirely on love in its broadest sense. This quiet celebration, born from personal loss and renewed hope, offers a stress-free space to honor bonds that matter most, whether with partners, children, siblings, parents, or chosen family, allowing people to express appreciation, share memories, and simply enjoy each other's company without the pressure of elaborate gifts or rigid traditions.
Valentismas History
This day was created by Erin Herrmann after losing her father, Duane Herrmann, in 2019. The family had already purchased Christmas gifts and planned celebrations, but Duane's declining health forced repeated postponements. After his passing, they faced the painful question of whether to proceed with Christmas at all. Ultimately, they decided to honor his memory by gathering anyway, opening gifts, sharing stories, and finding comfort together in a moment that blended sorrow with love.
That first gathering felt healing rather than obligatory, and the family realized many others faced similar struggles during the holiday season. Loss, illness, distance, or grief often overshadow December festivities, leaving people uncertain about how to celebrate. Erin and her relatives saw value in reclaiming joy on their own terms, so they chose February 10 as a new date, far enough from Christmas to avoid pain but close enough to Valentine's Day to keep the theme of love alive.
Word of their tradition spread slowly at first through personal stories and social media. People who had experienced similar grief or disappointment during Christmas began adopting the idea, appreciating a low-pressure day to focus on relationships without the weight of seasonal expectations. The name Valentismas emerged naturally as a blend of Valentine and Christmas, capturing the spirit of love persisting through difficult times.
Over the following years the observance grew organically among families, friends, and online communities. Participants shared photos of gatherings, gift exchanges, meals, and quiet moments of remembrance, showing how the day helped them process loss while still celebrating connection. Some used it to honor loved ones who had passed, others to strengthen current relationships or simply enjoy the company of those still present.
Valentismas remains a deeply personal holiday without official organization or commercial push. Its power lies in its simplicity and authenticity, offering a quiet alternative that allows people to grieve, heal, love, and celebrate on their own timeline. This holiday proves that love does not vanish with loss, it simply finds new ways to show itself.
Why Valentismas Matters
Encourages Gratitude and Presence
Valentismas prompts reflection on the people who bring light into our lives, inspiring thanks for their presence, support, and love. By gathering, sharing stories, or exchanging small tokens, participants practice mindfulness and appreciation that often get lost in busier seasons. The day nurtures emotional awareness and reminds us that relationships are the true source of richness, regardless of material circumstances.
Honors Both Joy and Grief
The holiday acknowledges that love and loss often coexist, especially around major celebrations. It gives permission to grieve openly while still embracing happiness, showing that sadness is a form of love that deserves space. Families who have experienced death, separation, or hardship find comfort in a day that validates their emotions while encouraging connection and hope, making healing feel possible without pressure.
Creates Space for Authentic Love
Valentismas offers a gentle pause to express affection without the weight of commercial expectations or rigid traditions. It allows people to focus purely on relationships, whether romantic, familial, or platonic, through small acts of kindness, shared time, or simple words of appreciation. The day reminds us that love thrives in quiet, genuine moments rather than grand gestures, helping strengthen bonds and rebuild joy after difficult periods.
How to Celebrate Valentismas
Honor Those No Longer Here
Light a candle, share stories, look at photos, or prepare a favorite dish in memory of loved ones who have passed. Reflect on the love they gave and how it continues to shape your life. This gentle remembrance helps process grief while keeping their presence alive in a positive, loving way.
Express Appreciation Thoughtfully
Write notes, send messages, or give small tokens like flowers, chocolates, or handmade items to people who matter to you. Tell them specifically why they are important, how they make your life better, or what you love about them. These sincere gestures strengthen relationships and create moments of warmth that last far beyond the day.
Gather with Loved Ones
Bring family, friends, or chosen family together for a relaxed evening or afternoon of connection. Share a meal, play games, exchange small gifts or cards, or simply talk and reminisce. Keep it low-pressure and heartfelt, focusing on presence rather than perfection, creating space for laughter, memories, and renewed closeness.
Facts About Valentismas
Personal Origin
Erin Herrmann founded this day in 2019 after losing her father Duane, transforming postponed Christmas into a new celebration of love and remembrance.
Family Tradition
The Herrmann family first observed Valentismas to honor Duane's memory, finding healing in gathering, opening gifts, and sharing stories despite grief.
Low-Pressure Alternative
Valentismas offers a relaxed, non-commercial day between Christmas and Valentine's Day for families dealing with loss or difficulty during holidays.
Focus on All Love
The day celebrates romantic, familial, platonic, and self-love without requiring elaborate plans or expensive gifts.
Global Spread
Though started by one family, Valentismas has spread organically through social media and word-of-mouth among people seeking gentler ways to celebrate love.
Valentismas Dates
| Year | Date |
| 2026 | February 10 |
| 2027 | February 10 |
| 2028 | February 10 |
