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Get focused. Get unstuck.
When you’re deep in your own product, blind spots are inevitable. This is a UX audit designed to expose them, in a format that you can't ignore
Trusted by 100+ competitive product teams
UX can be the fast-track to growth
Small tweaks to your UX can improve your product metrics.
Occasionally it’ll lead to a change in mindset that transforms your whole business.
💸 Bad UX is expensive
Years of design debt and a treadmill of new features have created friction.
Very expensive friction.
📈 You can grow faster
Creating a better user experience will improve your churn, conversion rates and onboarding.
It pays for itself, over and over.
🍋 I’ll give you the shortcuts
I’ve already experimented on squeezing extra juice from 100+ companies, and billions of users.
An audit will fast-track your product cycle.
A tactical audit to drive change
Understanding product psychology and highlighting friction are only helpful if they translate into changes that you can actually implement.
Tried and tested techniques
"Crisp and clear feedback that boosted our conversions by 16%."
"Improved our UX significantly with a noticeable impact on conversion."
Distilled into actionable insights
"Insights we never would have discovered on our own".
"It extracted insights, best practices and actionable recommendations".
In a format that's hard to ignore
You don’t need a report that looks professional.
You need something that can be understood, turned into tasks, and then shipped.
1. An end-to-end audit
A sobering look at what your users experience, in a slideshow that’s easy to digest.
- Showing every interaction
- Including edge cases and unhappy paths
- A fully self-contained analysis
2. A to-do list
A list of every issue raised, weighted, and ordered by importance.
- Easily convert the audit into tasks
- Covers everything from small bugs to broader issues
3. Consulting
Includes post-audit consulting to make sure these changes get shipped.
- I can help you navigate internal resistance
- Collaborate on working around technical limitations
- Give feedback on iterations and designs
The fast track for 100+ products you already love
Notion
The analysis was so insightful and detailed. He surfaced loads of new thinking and opportunities to orient people experiencing Notion for the first time.
Windsurf
The team was very impressed with Peter’s obsession over small details. Most of the feedback were insights we never would have discovered on our own.
Klarna
He delivered great insights that were exactly what we needed to take our user experience to the next level.
Yazio
I love how easy it’s to follow your thoughts! The audit will help us a lot to focus on our user journeys.
Runna
Simply the best. It was highly detailed and took us through many ways we could mix UX and UI with user psychology.
Stripe
Engaging and thought-provoking. Peter's UX insights about products we build day in and day out but often don't analyse deeply were eye opening!
Pitch
We involved Peter to challenge us and our current product design, and he truly delivered.
Maisa
The mechanic who knows exactly which screw to tighten to get the engine running, Peter identified the key points to make a big leap in our product’s UX.
Moonpay
The audit was incredibly helpful and allowed us to improve the UX significantly having a noticeable impact on conversion.
AJ Bell
Peter brings insight and intuition to your customer journey. He’s a one-man focus group!
AstroPay
It highlighted key and actionable insights to improve our critical flows to both delight and simplify our user experience.
Quickbooks
Peter provided crisp, clear and insightful feedback that boosted our conversions by 16%.
Epidemic Sound
Improvements with a user-centric mindset, including how to increase wonder, decrease anxiety, and optimise the experience.
Neighbors
Working with Peter doesn’t just solve immediate problems; it trains you to see the secret elements of UX that make all the difference.
Livi
Deep knowledge about UX best practices and very insightful to understand the overall health of our product.
Octopus Energy
The audit extracted insights, filled with discussions of best practice and actionable recommendations to feed back into our product.
Elgato
Peter’s audit offered a fresh perspective on the UX of several of our products and proved invaluable in helping us better tell our product ecosystem story.
Notion
The analysis was so insightful and detailed. He surfaced loads of new thinking and opportunities to orient people experiencing Notion for the first time.
Windsurf
The team was very impressed with Peter’s obsession over small details. Most of the feedback were insights we never would have discovered on our own.
Yazio
I love how easy it’s to follow your thoughts! The audit will help us a lot to focus on our user journeys.
Klarna
He delivered great insights that were exactly what we needed to take our user experience to the next level.
Epidemic Sound
Peter helped us identify improvements with a user-centric mindset, including how to increase wonder, decrease anxiety, and optimise the experience.
Livi
Peter has, without a doubt, deep knowledge about UX best practices and his work was very insightful to understand the overall health of our product.
AJ Bell
Peter brings insight and intuition to your customer journey. He’s a one-man focus group!
Quickbooks
Peter provided crisp, clear and insightful feedback that boosted our conversions by 16%.
Moonpay
The audit was incredibly helpful and allowed us to improve the UX significantly having a noticeable impact on conversion.
Entain
The easy-to-follow storytelling format clearly works. It's kicked off a lot of discussion amongst teams outside of UX—exactly what I was hoping for.
Tuza
Peter showed us a range of issues—big ones that were hiding in plain sight and smaller ones that were subtly impactful. Our product is 10x better as a result.
VLGE
Pete's insights were super helpful. They fast-tracked our design by weeks/months in a day or two.
Novo
Peter's UX audit has been so incredibly insightful of how even the smallest UX changes can positively impact customer behaviors. Highly recommend.
Radicant Bank
The audit is very insightful. I especially like your positive tone of voice which wraps the feedback so nicely in a gift!
Comparis
The analysis was presented in such a comprehensible and compelling way that we are already planning implementations.
Adam & Eve
With an unrealistic, ridiculous deadline, Peter still delivered an incredible, important piece of work. He saved the day.
Stripe
Engaging and thought-provoking. Peter's UX insights about products we build day in and day out but often don't analyse deeply were eye opening!
Runna
Simply the best. It was highly detailed and took us through many ways we could mix UX and UI with user psychology.
Pitch
We involved Peter to challenge us and our current product design, and he truly delivered.
Maisa
The mechanic who knows exactly which screw to tighten to get the engine running, Peter identified the key points to make a big leap in our product’s UX.
Mobbin
The audit was packed with rich insights & recommendations. It's a no-brainer for any product team who wants to gain an edge.
GoFundMe
Peter provided interesting ideas and feedback that highlight both his knowledge of product design and customer empathy.
Octopus Energy
The audit extracted insights, filled with discussions of best practice and actionable recommendations to feed back into our product.
Elgato
Peter’s audit offered a fresh perspective on the UX of several of our products and proved invaluable in helping us better tell our product ecosystem story.
Neighbors
Working with Peter doesn’t just solve immediate problems; it trains you to see the secret elements of UX that make all the difference.
AstroPay
It highlighted key and actionable insights to improve our critical flows to both delight and simplify our user experience.
Penfold
Our audit was a game-changer. The thought and level of detail was far beyond our expectations and drove improvements to our onboarding journey.
Stacker
We were incredibly impressed by our UX audit – the insights and recommendations helped us challenge and reframe our onboarding experience.
Nfinnova
Peter shared great domain knowledge and highlighted the most important aspects of UI/UX, which were beneficial to both us and our customers.
TBI Bank
The audit was extremely useful—like reading a great book. The issues are intuitive, but until you've seen them, you don't think about them.
Free
Without Built for Mars, we’d be average, and our customers deserve better. These UX audits help us deliver a world-class experience.
Notion
The analysis was so insightful and detailed. He surfaced loads of new thinking and opportunities to orient people experiencing Notion for the first time.
Runna
Simply the best. It was highly detailed and took us through many ways we could mix UX and UI with user psychology.
AJ Bell
Peter brings insight and intuition to your customer journey. He’s a one-man focus group!
Epidemic Sound
Peter helped us identify improvements with a user-centric mindset, including how to increase wonder, decrease anxiety, and optimise the experience.
Quickbooks
Peter provided crisp, clear and insightful feedback that boosted our conversions by 16%.
Octopus Energy
The audit extracted insights, filled with discussions of best practice and actionable recommendations to feed back into our product.
Neighbors
Working with Peter doesn’t just solve immediate problems; it trains you to see the secret elements of UX that make all the difference.
Penfold
Our audit was a game-changer. The thought and level of detail was far beyond our expectations and drove improvements to our onboarding journey.
Comparis
The analysis was presented in such a comprehensible and compelling way that we are already planning implementations.
Stripe
Engaging and thought-provoking. Peter's UX insights about products we build day in and day out but often don't analyse deeply were eye opening!
Yazio
I love how easy it’s to follow your thoughts! The audit will help us a lot to focus on our user journeys.
Maisa
The mechanic who knows exactly which screw to tighten to get the engine running, Peter identified the key points to make a big leap in our product’s UX.
Mobbin
The audit was packed with rich insights & recommendations. It's a no-brainer for any product team who wants to gain an edge.
GoFundMe
Peter provided interesting ideas and feedback that highlight both his knowledge of product design and customer empathy.
Moonpay
The audit was incredibly helpful and allowed us to improve the UX significantly having a noticeable impact on conversion.
Entain
The easy-to-follow storytelling format clearly works. It's kicked off a lot of discussion amongst teams outside of UX—exactly what I was hoping for.
Radicant Bank
The audit is very insightful. I especially like your positive tone of voice which wraps the feedback so nicely in a gift!
Tuza
Peter showed us a range of issues—big ones that were hiding in plain sight and smaller ones that were subtly impactful. Our product is 10x better as a result.
Nfinnova
Peter shared great domain knowledge and highlighted the most important aspects of UI/UX, which were beneficial to both us and our customers.
Windsurf
The team was very impressed with Peter’s obsession over small details. Most of the feedback were insights we never would have discovered on our own.
Klarna
He delivered great insights that were exactly what we needed to take our user experience to the next level.
Pitch
We involved Peter to challenge us and our current product design, and he truly delivered.
Livi
Peter has, without a doubt, deep knowledge about UX best practices and his work was very insightful to understand the overall health of our product.
Elgato
Peter’s audit offered a fresh perspective on the UX of several of our products and proved invaluable in helping us better tell our product ecosystem story.
AstroPay
It highlighted key and actionable insights to improve our critical flows to both delight and simplify our user experience.
Novo
Peter's UX audit has been so incredibly insightful of how even the smallest UX changes can positively impact customer behaviors. Highly recommend.
TBI Bank
The audit was extremely useful—like reading a great book. The issues are intuitive, but until you've seen them, you don't think about them.
Adam & Eve
With an unrealistic, ridiculous deadline, Peter still delivered an incredible, important piece of work. He saved the day.
Free
Without Built for Mars, we’d be average, and our customers deserve better. These UX audits help us deliver a world-class experience.
What you can expect
Unlike traditional consultancy, audits are one-off projects designed for action.
A simple process
- Steps and flows mapped out in advance
- I complete the audit like a mystery shopper
- You receive an actionable report
Without the waste
- No 3-hour meetings where I stick irrelevant post-it notes on your walls
- No ongoing fees or retainers
- No AI-generated garbage
"Ooh, why didn't we think of that"
Get the quick wins today
Copy what already works and fast track the next 12 months of painful experimentation and failures.
"Fast-tracked our design by weeks/months in a day or two."
"Our product is 10x better as a result."
"Trains you to see the secret elements of UX that make the difference."
Start thinking about tomorrow
Challenge your long held assumptions about how people see your product and refocus on what matters.
"Engaging and thought-provoking."
"Invaluable in helping us better tell our product ecosystem story."
"The format clearly works. It kicked off a lot of discussion amongst teams outside of UX."
Reserve your audit
Every audit is completed by me, and I only take on one at a time.
Because of this, I'll only agree to an audit if I'm confident I can deliver a positive ROI within 6 months.
P.S., I've done this successfully more than 100 times over 6 years.