brian.lt
brian.lt
Web development & digital marketing Los Angeles · remote

Built to perform. Tuned to convert.

Custom WordPress builds, paid ads, and SEO that turn local businesses into category leaders. 100+ sites shipped across the US.
Book a free consult See the work
100+
Sites shipped
8+
Years in the trade
+187%
Avg. organic lift
6
Industries
PARADOX·001
N 34.05° W 118.24°
WORDPRESS ◆ WEBFLOW ◆ NEXT.JS ◆ SHOPIFY ◆ GOOGLE ADS ◆ META ADS ◆ TIKTOK ADS ◆ SEO ◆ CRO ◆ GA4 ◆ TAG MANAGER ◆ HUBSPOT ◆
WORDPRESS ◆ WEBFLOW ◆ NEXT.JS ◆ SHOPIFY ◆ GOOGLE ADS ◆ META ADS ◆ TIKTOK ADS ◆ SEO ◆ CRO ◆ GA4 ◆ TAG MANAGER ◆ HUBSPOT ◆
02 / Services

Six disciplines. One operator.

I run the whole stack — design, dev, content, ads, analytics. Hire me for the discipline you need or the whole engagement.
01

Web Development

Custom WordPress, Webflow, and headless builds.
Hand-coded themes, lightning-fast page speed, and CMS workflows your team can actually use. No drag-and-drop bloat.
  • / Custom WP themes & plugins
  • / Webflow + Framer
  • / Headless / Next.js
  • / Migrations & rebuilds
  • / Maintenance retainers
02

SEO

Organic search that compounds month over month.
Technical audits, content architecture, and local-pack domination. Built around the keywords that actually move the needle for your business.
  • / Technical SEO audits
  • / Local SEO + Google Business
  • / Content & on-page
  • / Link acquisition
  • / GA4 + Search Console
03

Paid Advertising

Google, Meta, TikTok — managed by the person who built your funnel.
Campaigns wired into the website, so you can see what's actually working. Conversion tracking is set up properly the first time.
  • / Google Ads (Search · PMax)
  • / Meta (Facebook + Instagram)
  • / TikTok Ads
  • / Landing-page CRO
  • / Pixel & conversion tracking
04

Brand & Design

Identity systems and design that survive the edge cases.
Logos, type systems, and design tokens you can hand to any developer. Not just a hero shot — a system.
  • / Logo & wordmark
  • / Color & type systems
  • / Component libraries
  • / Brand guidelines
  • / Pitch & sales decks
05

Analytics & CRO

Find the leaks. Plug them. Watch revenue rise.
GA4, GTM, heatmaps, and A/B tests on the pages that matter. Reports a non-marketer can actually read.
  • / GA4 + GTM setup
  • / Heatmaps & session replay
  • / A/B testing
  • / Funnel analysis
  • / Monthly reporting
06

Hosting & Care

Managed hosting, security, and quarterly tune-ups.
Your site shouldn't go down at 2am. Managed cloud hosting, automated backups, security hardening, and a human on the other end.
  • / Managed cloud hosting
  • / Daily backups
  • / Security & WAF
  • / Uptime monitoring
  • / Quarterly performance review
03 / Selected work

100+ shipped. Too many to show.

Across medical, legal, dental, cannabis, and a few I can't name. Hover the categories to filter.
Medical
+50% purchases

COLORS

Wordpress Woocommerce
B.P
MBA · Web Dev
04 / About

Five years of paid traffic. An MBA. 100+ live websites.

I'm Brian Paknoosh, MBA — based in Los Angeles, working with clients across the United States. I started in paid advertising five years ago, taught myself front-end development on the side, and now I do both for a living.
Most of my work is for local businesses in medical, medical spa, plastic surgery, dental, legal, and cannabis. The category doesn't matter as much as you'd think — what matters is whether the website loads fast, says the right thing, and gets in front of the right people.
I currently lead web development at Deep Roots Partners while taking on select independent projects. If you're tired of agency handoffs and want to talk to the person actually building the thing, that's me.
MBA
Business Administration
8+ yrs
Digital advertising
100+
Sites shipped
6
Industries served
05 / Industries

Six verticals. Deep playbooks.

I've built the same kinds of sites enough times to know what works in each. You're hiring pattern recognition, not a first attempt.
Medical & Dermatology
Medical Spa
Plastic Surgery
Legal
Dental & Ortho
Cannabis
06 / Process

A four-step operating loop.

Same shape every engagement. Predictable for you, repeatable for me.
Day 0
01

Discovery call

30 minutes, free, no pitch deck. We talk about the business, the pipeline, and the failure modes.
Days 1–7
02

Audit & plan

I look at your current site, ad accounts, and analytics. You get a written plan with priorities and projected impact.
Weeks 2–6
03

Design & build

Wireframes → high-fidelity comps → development. You see real progress every week, never a black box.
Week 7+
04

Launch & tune

Conversion tracking goes in before the site goes live. Ads turn on day one. We tune for the next 90 days.
07 / What they say
"

Working with Brian was a game-changer for my website. His attention to detail brought our vision to life — visually stunning, easy to navigate, and our site now performs seamlessly and attracts more visitors than ever.

Practice OwnerMedical Spa · Beverly Hills
"

We went from 4 organic leads a month to 38. Brian's the rare person who can actually build the thing AND run the ads — usually you have to hire two people for that.

Marketing DirectorPlastic Surgery Group
"

Honest, fast, and unusually transparent about what's working. He turned down work he didn't think we needed. That's rare in this industry.

Managing PartnerImmigration Law Firm
08 / Start a project

Want to create something together?

Tell me what you're working on. I read every inquiry personally and reply within one business day. If we're not the right fit I'll tell you who is.
Email
[email protected]
Phone
+1 (818) 448-6742
Studio
Los Angeles, CA · remote-friendly
Hours
Mon–Fri · 9a–7p PT